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First Nerve: Rihanna PR Fail: Parlux Drools, Lets It All Hang Out

First Nerve: Rihanna PR Fail: Parlux Drools, Lets It All Hang Out | Public Relations & Social Media Insight | Scoop.it
From www.firstnerve.com - November 17, 2012 10:06 PM

NEW YORK, Nov. 16, 2012 — In the news release, Chart-Topping Songstress, Rihanna, Takes It All Off With New Scent, issued 16-Nov-2012 by Parlux Ltd. over PR Newswire, we are advised by the company that the first paragraph, first sentence, should read “...Nude by Rihanna, on Black Friday at Macy’s” rather than “...Nude by Rihanna, this November 2012” as originally issued inadvertently.
Good. Glad we cleared that up.

 

Meanwhile, “chart-topping songstress”? I understand her ditties are the bee’s knees, penned by Tin Pan Alley’s finest. But is this 2012 or 1922?

 

Let’s join Beavis and Butthead and read some more of the press release....

 

[PR sillies... ~ Jeff]

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8 must-reads detail how to verify information in real-time, from social media, users

From www.poynter.org - April 30, 2012 2:57 PM

Verifying social media content “involves some new tools and techniques, and requires a basic understanding of the way networks operate and how people use them. It also requires many of the so-called old school values and techniques that have been around for a while: being skeptical, asking questions, tracking down high quality sources, exercising restraint, collaborating and communicating with team members.”

 

(Published April 27, 2012.) Craig Silverman provides an introduction to the topic and then an annoatated list of eight articles/blog posts that add clarity and examples. HT: Steve Buttry.


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