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Gone are the simple days of running a small business; gone is the time when a disgruntled customer's voice had a lifespan of a few days. We live in the future now, where reviews live forever.... ... OwnerListens, a startup that spun out of a hummus shop in Palo Alto, is trying to give customers a more direct alternative to Yelp — and they’ve just raised over a million bucks to do it. Through OwnerListens, customers can send messages directly and anonymously to a business owner, who can then respond immediately via SMS. Feedback doesn’t have to be negative, of course — it can be positive, or even just a suggestion. The logic behind OwnerListens is pretty straight-forward: if you give customers a direct, pain-free line to the owner, they’ll (hopefully) try to get things fixed instead of storming straight to Yelp to punch out a 200-word tirade. And because it’s anonymous and private, customers will — at least theoretically — be honest and upfront....
This is a collection of mobile resources from Mike Reilley and the Poynter Institute's Regina McCombs, Dave Stanton and Damon Kiesow, as well as many others. A list of mobile reporting tools appears at the end of this page. Most apps are tailored to the iPhone but have versions available for many other smart phones, too....
With Google pulling the plug on popular apps like Google Reader and Google Alerts, Jim Berkowitz takes an objective look at several alternative applications that can help with your content curation.... When Google announced that they were discontinuing Google Reader and made Google Alerts disappear I was perturbed to say the least. My initial knee-jerk reaction was to try to find a set of tools that were as similar to the ones I was using as possible. It wasn’t really all that hard. With a little research I was able to come up with Talkwalker Alerts as an alternative to Google Alerts and Feedly as my Google Reader replacement. I was a happy camper and back in my comfort zone. But, you know what? When it comes to digital marketing best practices and the technologies to support them, a comfort zone is not always the best place to be. You miss a lot, you fall behind, you slowly lose your edge. Don’t get me wrong… I still love the value I get from finding new great content sources with “alerts” and then using RSS Feeds to deliver all the new content from my favorite sources to one easy to use platform....
While social media sites like Facebook and Twitter have their own apps, developers have created many others that can provide more specific services while working within those sites. Read on to learn about 7 awesome apps to help your social media marketing efforts. 1. Flipboard – Gathering content from around the Web, Flipboard acts as a social magazine. Users can decide the sources from which content will be collected. It also allows businesses to connect their social media sites to the app, including Facebook, Twitter, LinkedIn, Tumblr and Google+, so they can be shared easily with others. Content can be found, shared and managed all within the app....
Business is mobile. Here are 19 apps that can help your marketing, and keep track of results, on the go. Content Curation and Publishing Pocket This app allows you to ...
The iPhone/iPad AppGuides simplifies the cluttered App Store to help you pick only the best apps to download. [Really helpful for Apple device users ~ Jeff]
Via Ana Cristina Pratas
Robin Good: If you are an iPhone user here is a uniquely useful article from the Wall Street Journal, providing lots of tips, resources and advice on how to snap up great pics with your iPhone camera. This mini-guide lists some very useful apps, tools and techniques that can be put immediately to good use. Very useful. Resourceful. 8/10 Full guide: http://online.wsj.com/article/SB10001424052702303816504577305702578426084.html ;
Via Robin Good
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With Google ringing the death knell for its RSS Reader application, the July 1 curtain call has kicked a number of companies into action as they vie for the market left by Google Reader’s closure. Digg has already thrown its hat into the ring, as it plans to build an RSS app with the best of Google Reader’s features. And Feedly is benefiting too.
Earlier this week, another RSS service opened in public beta called Ping.it, offering an interesting feature called ‘Probes’ which lets users create very specific feeds based on keywords and popularity. Ping.it and probes Ping.it launched initially in private beta back in December, before Google revealed it was pulling the plug on Reader. At its most basic level, Ping.it is an RSS reader. But it’s the new Probes feature that’s particularly interesting.
For example, if you only want to receive feeds on “YouTube videos on Reddit with more than 1,000 Likes”, you can create a Probe that taps both YouTube and Reddit to present this information directly in your feed. Without creating a Ping.it account, all you can really do is subscribe to probes created by other users....
Everybody knows Evernote and Dropbox. Here's a sneak peek at the next wave of productivity apps that top entrepreneurs like Tim Ferriss Seth Godin use... I asked my favorite entrepreneurs their absolute favorite, yet very little-known tools, they use to achieve everyday tasks. After lots of correspondences and digging deep into these entrepreneurs' toolkits, here are their unedited answers....
Mobile Apps for Networking: Here are 26 apps to help you network, stay connected with your social communities and conduct business while on the go.
There's a hot new app taking college campuses by storm. It's called Whisper. Whisper is an iOS app that lets you anonymously share secrets in the form of digital postcard. You don't have to interact with other people on the platform, but Whisper does enable you to leave hearts on posts you like, respond to a post with a Whisper of your own, and send messages....
Very cool tools: 10 Great Apps for #PR Professionals Thinking on your feet is essential for any PR pro. For example, consider the NFL Super Bowl XLVII ads. When Oreo leveraged a current event the second it happened, it resulted in a free to low cost campaign that earned nearly 15,000 re-tweets and more than 20,000 Facebook likes. The catch is, in order to be on top of these current events, sometimes you need to be plugged in. This quick line of communication and organization depends largely on people moving quickly with technology. Below you’ll find ten mobile apps that will help you become a PR champion on the go....
Let’s face it, who doesn’t want to be more organised? With so many things happening at once, it can be difficult to keep track of everything that’s going on. Thankfully, many developers know this and there are numerous apps out there designed to make organisation better, improve your workflow and do everything else in-between. We’ve picked out 50 of the best apps that will certainly help you improve your productivity, no matter where you are.... [You'll find some must-use apps on this excellent list - JD]
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