Use these ideas, examples, and tips to determine if Instagram is a good fit for your content marketing efforts.
...I will assume a visual-based social app like Instagram will mirror the engagement and growth we’ve already seen on Facebook and Twitter. However, it also benefits from the lessons we’ve already learned about engaging audiences on Instagram — most important among them being that users interact with image-based content more than any other form of content on social networks. That may make Instagram the virtual “ringer” on the social media marketing scene.
What companies are already seeing the benefits of Instagram?
Alongside the evolving vernacular surrounding the app (“regram,” “latergram,” “selfie,” “#flashbackfriday,” to name a few), are emerging marketing tactics from brands, publications, organizations, and more that are really inspiring examples of how to harness the potential this new platform holds for content marketing.
Here are just a few ways some brands are already making a marketing impact on Instagram...
[5 great case studies for content marketing on Instagram ~ Jeff]