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50 Years of Bond [Infographic]

50 Years of Bond [Infographic] | Public Relations & Social Media Insight | Scoop.it
Infographic on various statistics from the James Bond movie franchise.

 

[Wow! 50 years and still entertaining and fun! ~ Jeff]

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Public Relations & Social Media Insight
Social media, PR insight & thought leadership - from The PR Coach <a href="<a href="<a href="http://www.theprcoach.com" rel="nofollow">http://www.theprcoach.com</a>" rel="nofollow"><a href="http://www.theprcoach.com" rel="nofollow">http://www.theprcoach.com</a></a>" rel="nofollow"><a href="<a href="http://www.theprcoach.com" rel="nofollow">http://www.theprcoach.com</a>" rel="nofollow"><a href="http://www.theprcoach.com" rel="nofollow">http://www.theprcoach.com</a></a></a>
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Stanford's Most Popular Class Isn't Computer Science - It's Something Much More Important

Stanford's Most Popular Class Isn't Computer Science - It's Something Much More Important | Public Relations & Social Media Insight | Scoop.it

Before Kanyi Maqubela became an investment partner at the Collaborative Fund, an early-stage venture capital firm focused on social enterprises, he was a typical Stanford student in need of career guidance. He was working with startups, studying philosophy, dating someone special—and feeling overwhelmed.


Enter "Designing Your Life," a new and wildly popular course for Stanford juniors and seniors that is grounded in design thinking concepts and techniques. The course’s lessons gave him the perspective he needed to navigate decisions about life and work post graduation....

Jeff Domansky's insight:

It's called "Designing Your Life," a course that's part throwback, part foreshadowing of higher education's future. Pure inspiration. Recommended reading. 10/10

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Ian Harris's curator insight, Today, 1:36 AM

An interesting feature alerting us to an emerging role for higher education.

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Shark Tank's Daymond John: 3 Ways to Build a Loyal Social Media Following

Shark Tank's Daymond John: 3 Ways to Build a Loyal Social Media Following | Public Relations & Social Media Insight | Scoop.it

In order for the model to work, however, businesses first need to develop a strong following on social media. "If you have 10,000 followers on Facebook or Instagram, hopefully you can convert 1 percent a week on sales," he says. This allows for experimentation with both product design and marketing strategy; John advises that entrepreneurs consistently play around with both, using social media to "see what works."

Time spent as both an entrepreneur in the fashion industry and a host on Shark Tank has taught John a lot about how brands can go about successfully building a loyal social media following: Here are three of his strategies....

Jeff Domansky's insight:

Smart social media tips from Shark Tank's Daymond John.

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6 Ways to Use Social Media to Learn From Your Competitors

6 Ways to Use Social Media to Learn From Your Competitors | Public Relations & Social Media Insight | Scoop.it

Knowing how to properly monitor social channels for your competition’s content can help you learn a lot about other brands in your field. Using social media, you can learn about your competitors’ newest product releases, their customers’ grievances, and see which parts of their content strategy work and which ones don’t. If you’re not familiar with using social media listening to gain competitive intelligence, here are some ways to start learning....

Jeff Domansky's insight:

Here are 6 Ways to use social media to learn from your competitors

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Improving Marketer-Journalist Relationships | SEJ

Improving Marketer-Journalist Relationships | SEJ | Public Relations & Social Media Insight | Scoop.it

Marketers and journalists have a long and not-always happy history. A marketer is always trying to make his or her story interesting and compelling enough to spark the interest of a journalist. The journalist, on the other hand, is always trying to separate the wheat from the chaff; only writing stories that have some intrinsic value, bring page views, or some other form of audience reaction. Journalists view it as an unfortunate part of their jobs that they must constantly poke holes in marketing or PR pitches in order to avoid unwanted puff pieces for individuals, products, or organizations.

This tension between the two sides has led to an energetic, and some would say outrageous, relationship between marketing and journalism. Still, marketers and PR folks know they must develop their relationships with journalists on a fairly constant basis in order to be successful at their work. If you are an online marketer who usually has the cyber door slammed in your face by journalists, here are a few things to consider:...

Jeff Domansky's insight:

Here's how to improve your media relations.

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How to Separate the Personal and Professional on Social Media

How to Separate the Personal and Professional on Social Media | Public Relations & Social Media Insight | Scoop.it

It might not be obvious to everyone, but it is true: the more that posts are tailored to specific circles in a social world, the less risk there is that they will cause offense or embarrassment. Thus, for anyone willing to invest the time and effort, we recommend a more sophisticated strategy, the Custom strategy, in which social media users manage both their audience and their content.


This is what Google+ was designed to facilitate. We also found people doing this on Facebook by creating two lists, one personal and another professional, and posting different content to these lists. Thus they safeguard their professional reputations while still maintaining an honest and lively Facebook identity. Custom strategies tend to be employed by journalists and public figures, who often set up distinct accounts to make absolutely clear when they are and aren’t speaking in a professional capacity.


We come away from our study with a belief that most professionals would be best served by a Custom or a Content strategy. A Custom Strategy allows for richer relationships to be forged with peers through the sharing of information that goes beyond the strictly professional. At the same time, it saves the boss from seeing too many party and baby pictures, and spares friends all the job-related content that means nothing to them. However, you must have the capabilities to execute this Custom strategy effectively or else it could backfire. A Content strategy is the next best alternative that requires fewer capabilities, but may allow you to connect with a broad audience effectively....

Jeff Domansky's insight:

Thoughtful look at custom vs content strategies on social media and strategies to manage them.

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Richard Byrne: Wistia - A Great Video Hosting Platform

Richard Byrne: Wistia - A Great Video Hosting Platform | Public Relations & Social Media Insight | Scoop.it
Wistia is a video hosting service designed for businesses, I use it to host my webinar recordings, but it does offer a free plan for new users. Wistia's free plan allows you to host up to 50 videos at a time. You can host HD videos and videos of nearly unlimited length. Wistia also provides a wide range of customizations that you can apply to your embedded videos.
Jeff Domansky's insight:

Check out this useful video hosting service - powerful and reasonably-priced.

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10 Social Media Strategy Ideas that Generate Real Results

10 Social Media Strategy Ideas that Generate Real Results | Public Relations & Social Media Insight | Scoop.it
97% of consumers say they now turn to the Internet before making contact with a business? That makes differentiation more important than ever before.

As a small business owner or entrepreneur, you know you need to maintain an established social media presence.

It’s how and where you’re going to connect with potential customers, sell your product or a service.

But, showing up on social media isn’t enough.

You have to engage and entertain an already over stimulated society. And not just entertain but provide fresh, relevant and timely content.
Jeff Domansky's insight:

Rebekah Radce has10 practical tips small business can take to establish a social media presence.

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5 Ways to Become a LinkedIn Ninja

5 Ways to Become a LinkedIn Ninja | Public Relations & Social Media Insight | Scoop.it
Even if you’re absolutely sure you’ll never need another job again, know that for many professionals, LinkedIn is their go-to tool to see what the folks they are meeting are all about.


A strong LinkedIn profile could be the tipping point for landing that board position, or inspiring your current employer to notice the diversity of your background and how your professional point of view is playing in the marketplace.

Jeff Domansky's insight:

Karin Hurt offers five practical tips to becoming a LinkedIn ninja.

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Marco Favero's curator insight, March 26, 2:33 PM

aggiungi la tua intuizione ...

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How to Use LinkedIn: Ultimate List of LinkedIn Tips | @Hubspot

How to Use LinkedIn: Ultimate List of LinkedIn Tips | @Hubspot | Public Relations & Social Media Insight | Scoop.it

With more than 347 million users, LinkedIn is the most popular social network for professionals as well as one of the top social networks overall. But do you know how to use LinkedIn to its fullest potential?With new social networks sprouting up constantly, LinkedIn is a platform that often gets underutilized or put on the back burner. But the truth is, LinkedIn can be extremely powerful -- especially when you're aware of all the platform's hidden features that don't get nearly enough exposure as they deserve. So to help you master LinkedIn, we've compiled the ultimate list of LinkedIn tips you may be overlooking ... but definitely shouldn't....

Jeff Domansky's insight:

Hubspot's superb post shows how to use linkedin for professional networking, business, and marketing with this ultimate cheat sheet of tips. it gets a rare 11 / 10 rating and obviously you must read it!

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Jeff Domansky's curator insight, March 26, 11:00 AM

Hubspot's superb post shows how to use linkedin for professional networking, business, and marketing with this ultimate cheat sheet of tips. it gets a rare 11 / 10 rating and obviously you must read it!

Marco Favero's curator insight, March 26, 2:34 PM

aggiungi la tua intuizione ...

Khushi Parmar's comment, March 27, 7:43 AM
http://www.vishwagujarat.com/entertaintment/video-mr-x-title-song-emraan-hashmi-mr-x-2015/
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5 Instagram Analytics Tools - With Views From Industry Experts | Talkwalker

5 Instagram Analytics Tools - With Views From Industry Experts |  Talkwalker | Public Relations & Social Media Insight | Scoop.it
But as with every other social network, to be able use Instagram to its fullest and get a deeper understanding of its impact, external tools can be very helpful. The following list looks at 5 of the most useful Instagram tools currently on the market with comments from Instagram experts and functions ranging from time-saving scheduling to in-depth analytics....
Jeff Domansky's insight:
Talkwalker scoured the web for the Instagram analytics tools that experts found to be the most useful and put them together in this handy list.
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A Guide to Pinterest Marketing in 9 Steps.

A Guide to Pinterest Marketing in 9 Steps. | Public Relations & Social Media Insight | Scoop.it

Are you wondering how you can make the most out of your Pinterest presence?


In this Guide to Pinterest Marketing  you’ll find tips for those who want to get started on Pinterest and for those who want to make the most of their current presence on Pinterest.

Jeff Domansky's insight:

A Guide to Pinterest Marketing in 9 steps starting from true beginners to active pinners who want to make the most of their Pinterest activity.

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Marco Favero's curator insight, March 26, 6:32 AM

aggiungi la tua intuizione ...

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5 Steps to Audit Your Digital Marketing Strategy for 2015

5 Steps to Audit Your Digital Marketing Strategy for 2015 | Public Relations & Social Media Insight | Scoop.it

Creating a marketing plan without performing a proper digital marketing audit can cause you to invest in unnecessary initiatives and to overlook gaps in your current strategy. Many marketers forgo performing an in-depth audit because it can be an intimidating and time-consuming process.

Being so closely involved with your marketing on a daily basis often makes it hard to have an objective idea of where you stand. This article will attempt to outline a plan to help you objectively examine your online presence across multiple platforms and help you optimize your efforts using the latest tactics and best practices....

Jeff Domansky's insight:

Brian Honigman shares a useful set of tips on how to do an audit to help you build a social marketing plan.

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Best Visual Marketing Apps to Create Social Media Graphics

Best Visual Marketing Apps to Create Social Media Graphics | Public Relations & Social Media Insight | Scoop.it

While you might have shied away from image creation in the past, new tools have emerged putting the power of visual marketing in the palm of your hands.

In this article, I’m going to share seven of the best visual marketing tools and mobile apps that offer a simpler, leaner approach to creating compelling visual content....

Jeff Domansky's insight:

Great content marketing visual design tools from Rebekah Radice.

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3 Paths To Involve Employees In Content Marketing

3 Paths To Involve Employees In Content Marketing | Public Relations & Social Media Insight | Scoop.it

Our employees give us the opportunity to augment our licensed and community-generated content with original material that has the feel of exclusive, insider information. While our colleagues may not be as trained in effective Web writing as we are in marketing, their insights are nuggets of gold and can be efficiently turned into content.

In this column, I’ll describe three types of content programs and processes that represent different paths to get employees engaged in content marketing in a manner that both taps into their knowledge and respects the fact that content is not their day job....

Jeff Domansky's insight:

Employees and content marketing can be a potent mix.

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WebGems SNMinc's comment, March 27, 5:01 AM
Employees create great content about the industry than a hired content write. This is because they will be writing about their daily job.
Khushi Parmar's comment, March 27, 7:43 AM
http://www.vishwagujarat.com/entertaintment/video-mr-x-title-song-emraan-hashmi-mr-x-2015/
Habibur Rahman's comment, March 27, 12:55 PM
thanks for this post.http://www.wpthorp.com/
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How to Calculate Social Media ROI: A Delightfully Short Guide

How to Calculate Social Media ROI: A Delightfully Short Guide | Public Relations & Social Media Insight | Scoop.it

Social media ROI is what you get back from all the time, effort, and resources you commit to social. And it’s best calculated with dollar amounts.

Of course, there are no dollar signs dangling from retweets or likes. Twitter, Facebook, and others are no-cost marketing channels to join, potentially a zero-dollar investment (which makes any return exponentially fantastic, right!).

So in order to track ROI, the key elements would be:
-  Identifying your monetary investment in social media
-  Attaching a dollar amount to your social media goals...

Jeff Domansky's insight:

Measuring social media is doable, so get doing it.

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Marco Favero's curator insight, March 27, 5:14 AM

aggiungi la tua intuizione ...

Marco Favero's curator insight, March 27, 6:06 AM

aggiungi la tua intuizione ...

Khushi Parmar's comment, March 27, 7:43 AM
http://www.vishwagujarat.com/entertaintment/video-mr-x-title-song-emraan-hashmi-mr-x-2015/
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7 Neglected Ways to Promote Your Content on Social Media

7 Neglected Ways to Promote Your Content on Social Media | Public Relations & Social Media Insight | Scoop.it

Whether you’ve written a blog post, built an infographic, or hosted a webinar, you’ve probably promoted your content across your social media profiles. Maybe you’ve even shelled out a bit of money for social media advertising. These methods of content promotion are now standard, and form the basis of how most content creators and businesses use social media. Too often, this is where people stop.

Social networks provide a wealth of opportunity for content promotion beyond sharing and advertising. Here are seven neglected ways to promote your content on social media. How many are you using?...

Jeff Domansky's insight:

Seven social media tips you can use.

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The One Key Thing You Need for Content Marketing Success

The One Key Thing You Need for Content Marketing Success | Public Relations & Social Media Insight | Scoop.it

In a recent SpiceWorks survey of content marketing, one major factor was found that separated the winners from the losers: having a formal, written content marketing plan with a clearly defined budget. This may sound basic, but the numbers tell a very different story. While 72 percent of businesses claim to have a strategy for content, only 30 percent actually have it documented.

Why is having a written plan and established budget so important? Consider this: 36 percent of businesses with a documented plan feel that their efforts are very, or extremely, successful, compared with only 11 percent of those who have not documented a plan....

Jeff Domansky's insight:

Failing to plan is planning to fail. 

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C. Todd Livengood's curator insight, March 27, 8:46 AM

"In a recent SpiceWorks survey of content marketing, one major factor was found that separated the winners from the losers: having a formal, written content marketing plan with a clearly defined budget. This may sound basic, but the numbers tell a very different story. While 72 percent of businesses claim to have a strategy for content, only 30 percent actually have it documented."

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Richard Byrne: Wideo, WeVideo, and Magisto - 3 Good Tools for Creating Videos Online

Richard Byrne: Wideo, WeVideo, and Magisto - 3 Good Tools for Creating Videos Online | Public Relations & Social Media Insight | Scoop.it
This morning I received an email from a reader who was looking for a video creation tool that offers project themes like those that you can find in iMovie. Here are three nice online video creation tools that I frequently recommend to teachers. All three of these tools have themes and or templates that you can apply to your videos.
Jeff Domansky's insight:

Useful video tools reviewed by Richard Byrne.

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WordPress Business Themes in 2014 – 60 of the Best, All Free

WordPress Business Themes in 2014 – 60 of the Best, All Free | Public Relations & Social Media Insight | Scoop.it

A WordPress business theme is a theme that generally doesn’t put a blog front and center.


It might certainly have a blog element to it, but you won’t see the “latest posts” taking up much (if any) of the screen space on the front page of a business theme — at least not above the fold (i.e. the top part of the site you can see without scrolling down).


Instead, a business theme typically has a large area at the top that can act as a billboard of sorts.


Many of these themes also use a slider in that top area. This bold space at the top lets a business get their main message across in a way that’s hard to miss.


The goal is to let the visitor know right away what the business is about.

And so without further ado, here are the 60 free themes – and as mentioned, all responsive....

Jeff Domansky's insight:

Super collection of WordPress business themes. Did I mention responsive design and free?

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SageRave's curator insight, March 26, 5:53 PM

Interested in new Wordpress themes? Nothing beats a freebie!

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25+ Resources for Building Any Niche Business Website with WordPress

25+ Resources for Building Any Niche Business Website with WordPress | Public Relations & Social Media Insight | Scoop.it

Here, you’ll find a collection of tips, tricks, plugins, and themes that will provide you with some direction for getting started with building a niche business website. While the vast majority of the info here pertains to WordPress specifically, you’ll find that much of the advice transcends the platform itself and relates to running a business online in general. We hope you find it useful....

Jeff Domansky's insight:

Smart advice for website development using WordPress and other tools.

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Jeff Domansky's curator insight, March 26, 3:06 PM

Smart advice for website development using WordPress and other tools.

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12 Common Mistakes that are Ruining Your Social Media Marketing Strategy

12 Common Mistakes that are Ruining Your Social Media Marketing Strategy | Public Relations & Social Media Insight | Scoop.it

When used correctly social media sites can be a great place to interact with other small businesses, generate new sales leads and to keep your customers up to date with your latest news and offers. When not used correctly they can become a scary place where you can destroy your online reputation....


Via donhornsby
Jeff Domansky's insight:

Don't make these social media mistakes.

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Scott Wachtel's curator insight, March 27, 9:32 AM

I have seen it happen over and again with different organizations. They disappear from people's timelines For no apparent reason. 

DrAlfonso Orozco C.'s curator insight, March 27, 4:10 PM

For a beter Social Media.>>>>>>>>>>>>>

GulfToBayWeb's curator insight, March 27, 10:50 PM

These mistakes are easily made, but they are just as easy to avoid 

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Steve Jobs Knew How to Run a Meeting: Here's How He Did it | Inc

Steve Jobs Knew How to Run a Meeting: Here's How He Did it | Inc | Public Relations & Social Media Insight | Scoop.it
Brilliant. Passionate. Overbearing. Impatient.Steve Jobs's management style has been described in many ways, both positive and negative. Love him or hate him, there's no denying what he accomplished: Within a short time, he built the most successful company on the planet....
Jeff Domansky's insight:
At 31 years old, Steve Jobs left Apple and started NeXT. Here's an inside look at a company meeting, and what you can learn from it.
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Jeff Domansky's curator insight, March 26, 10:37 AM

At 31 years old, Steve Jobs left Apple and started NeXT. Here's an inside look at a company meeting, and what you can learn from it. Good read.

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50+ Digital Marketing Tools to Grow Your Startup

50+ Digital Marketing Tools to Grow Your Startup | Public Relations & Social Media Insight | Scoop.it

I thought you might be interested in some of the tools that  IdealSpot and other top Austin startups in town are using.If you do a quick online search you’ll notice that there are more than enough tools to help business owners get their startup up and running. While that’s definitely a major perk of technology, it can also be overwhelming – especially when it comes to subjects like SEO and digital marketing. How much does this tool cost? Will it work for my business? Is it still relevant? Will I be able to understand how it works?


To help make your already hectic startup lifestyle a little less hectic, here are 50 SEO and digital marketing tools to help your startup grow....

Jeff Domansky's insight:

The one constant of Austin’s SXSW conference is the gaggle of startups trying to pitching for attention. Some deserve it, others not so much. This list of social media tools is highly recommended reading. 10 / 10

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Marco Favero's curator insight, March 26, 7:03 AM

aggiungi la tua intuizione ...

FilamentScienceComm's curator insight, March 27, 12:43 PM

The life sciences space is crowded, competitive, and, let's be honest, often brutal. Building a strong online presence is a critical component of success. This list is great for tools that can help.

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Industry Experts' Content Marketing Predictions for 2015

Industry Experts' Content Marketing Predictions for 2015 | Public Relations & Social Media Insight | Scoop.it
In this Content Marketing Predictions infographic, you will find some of the most startling predictions for the coming year by some leading figures within content marketing itself. The infographic breaks each of these predictions down into six simple themes....
Jeff Domansky's insight:
Industry experts share their advice, wisdom and content marketing predictions for 2015 in this well laid out infographic. Recommended reading 9/10
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C. Todd Livengood's curator insight, March 26, 10:55 AM

"These tips and hints should help you garner the right path and prepare for the future with regards to how you currently market content, and could help you make massive changes in future."

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9 Word-of-Mouth Campaigns That Rocked | Cision

9 Word-of-Mouth Campaigns That Rocked | Cision | Public Relations & Social Media Insight | Scoop.it

Ten years ago, AdAge published a survey of young adults which asked them what sources of information they trusted most to inform a purchase decision: nearly seven of ten identified word-of-mouth as the most influential tactic to them. This is when 2 percent of all adults used social media on any given day.

In 2015, social networks have demonstrably changed the word-of-mouth distribution model. Forty-seven percent of all U.S. adults use Facebook daily, 25 times the number of total daily social media users a decade earlier. While Jonah Berger’s research in Contagious: Why Things Catch On indicates that face-to-face word-of-mouth is more effective than social media word-of-mouth, social media is not an insignificant contributor to word-of-mouth “buzz.”

What I want to do in this piece is highlight nine diverse word-of-mouth campaigns....

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