If you haven't yet considered LinkedIn as a lead generation and sales development tool, these 12 tips will quickly change your mind!
LinkedIn isn’t just a powerful professional networking tool—when used correctly, it can help you exponentially increase your ability to generate business leads. After all, with more than 175 million users (over 50 percent of which are business owners, managers, senior management and C-level executives), LinkedIn delivers a ready-made professional audience that you can tap into to further your business development.
A quick note? Before we dive in to how you can generate leads from LinkedIn, keep in mind that, as with other social networking platforms, one of the keys to LinkedIn success is to use the site often. I’ll talk about this more later, especially when it comes to your profile, but you’ll want to get yourself in the mindset to check in on and engage with LinkedIn on a daily basis, if not more often. Sure, it may be tough to find the time, but in my experience, diligent use of the site can pay off in a big way, an incentive that likely makes up for the investment of your time and resources.
Without further ado, let’s dive in to the 12 most effective ways to generate leads on LinkedIn....