With 93% of recruiters using LinkedIn to discover new talent and 89% saying they have hired an applicant through LinkedIn, you cannot afford having a profile that does not deliver results. A few changes can mean the difference between being “in the stack” of profiles searched and at the “top of the pile.” Your LinkedIn profile Summary is just the place to start. Human Psychology Demands a Digestible Summary: What Do You Do?
The first thing most people ask you at a party is “what do you do?”
They are not looking for your elevator pitch, executive summary and certainly not your life story. Rather they are submitting to a basic psychological need to process and understand information as a whole before delving into it’s detailed parts.
[Good read for job hunters and business developers - JD]
Via Anita Windisman