I love this article and am using its tips and outline this week for several presentations I am doing. While it is focused on sales, this post follows the same pattern I use when teaching my MBA students on business communication and influential presentations.
Keep this article/outline handy because it works!!
This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story/it
[A must read for storytellers and content pros - JD]
Via Karen Dietz