Follow these tips for transforming your LinkedIn profile into a lead generating machine.
Twitter, Facebook, YouTube, Google+ and Pinterest. These are the platforms many social media experts claim can be the linchpin in developing your online presence. While all of them can be useful marketing tools, there's another social network that can be more effective in generating leads and sales: LinkedIn.
While your competitors are busy spinning their wheels getting "likes" on Facebook and sending a barrage of tweets on Twitter, you can use different tactics on LinkedIn to build an online presence and generate profitable prospects.
Here are three steps to help transform your LinkedIn profile into a lead generating machine...