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What rapid changes in U.S. newspapers in past 30 days mean to us all

What rapid changes in U.S. newspapers in past 30 days mean to us all | Public Relations & Social Media Insight | Scoop.it
From www.inma.org - June 22, 2012 5:23 PM

 

...What we are witnessing today is the exodus of publishers that owned newspapers for high profitability and the emergence of publishers that have different ownership motives. There are many reasons to own a newspaper; a 30% profit margin is not the only motivation. This has been true since the first daily newspaper was published 367 years ago.

 

What we have today is the slow-motion, excruciating transition of the newspaper industry to the “newsmedia industry.” There will be many New Orleans stories in the months and years ahead. We will learn lessons, good and bad, from those making the first steps today.

 

New ownership will create an American market of experimentation that has not been seen before on this scale. It is exciting ... and scary.

 

Stare through the hyperbole to understand the meaning behind these changes.

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Rawporter Wants To Make Us All (Paid) Broadcast Journalists

Rawporter Wants To Make Us All (Paid) Broadcast Journalists | Public Relations & Social Media Insight | Scoop.it
From www.readwriteweb.com - February 1, 2012 5:16 PM
A startup is hoping to combine two hot web trends, crowd sourcing and microearning, into a single savior for cash-strapped, broadcast newsrooms.

 

Rawporter, an iPhone app that will soon be rolled out for Android, turns almost anyone into a local news cameraman or camerawoman. Instead of dispatching a camera crew to a fire during rush hour and risk they won't get there until after the flame is out, a television news reporter can create an assignment from Rawporter's Web interface and send it to anyone with the app who may be in the area of the fire....

 

[Interesting development - JD]

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One Million iReporters: Is PR Ready? | The PR Coach

One Million iReporters: Is PR Ready? | The PR Coach | Public Relations & Social Media Insight | Scoop.it
From www.theprcoach.com - January 25, 2012 4:35 PM
Yesterday, CNN reported it now has one million registered iReporters in its citizen journalism community. Imagine. Is PR ready?

 

So with such big challenges, what’s a PR pro to do? Here are a few initial ideas...

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How CNN’s iReport verifies its citizen content | Poynter

How CNN’s iReport verifies its citizen content | Poynter | Public Relations & Social Media Insight | Scoop.it
From www.poynter.org - January 27, 2012 9:44 PM

...This is iReport’s fifth anniversary, and a CNN spokesperson calls it “the most developed and active citizen journalism platform of any news organization worldwide.” It claims 1,002,428 registered iReporters, and 2.4 million unique users each month. King said iReport has had content submitted from every country on earth.

 

While some iReporters are freelance journalists, or aspiring journalists, most are unconnected to the press. All are unpaid. They see something, shoot a video or photo, and upload it to the site. Others eschew breaking news contributions and instead upload videos of themselves offering commentary about politics, world affairs or local issues.

 

The steady stream of content submitted from people the world over is a boon to CNN, but represents a major verification challenge....

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CNN iReport: 1,000,000+ iReporters Around the Globe – CNN Press Room - CNN.com Blogs

CNN iReport: 1,000,000+ iReporters Around the Globe – CNN Press Room - CNN.com Blogs | Public Relations & Social Media Insight | Scoop.it
From cnnpressroom.blogs.cnn.com - January 24, 2012 9:30 PM
CNN iReport, the network’s global participatory news community announces a major milestone – the platform has reached more than one million registered contributors.

 

The news comes on the heels of a complete overhaul of the iReport site last November, the launch of Open Story, a storytelling tool that allows the community to participate in the news in real time and the release of a custom built app for Android. iReport continues to set the standard in citizen journalism and has further plans to grow the platform in 2012....

 

[But is PR ready? JD]

 

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