Public Relations & Social Media Insight
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Public Relations & Social Media Insight
Social media, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Why the Best Leaders Are Social Media Savvy

Why the Best Leaders Are Social Media Savvy | Public Relations & Social Media Insight | Scoop.it
Social media is more than just a key to driving sales, it can also be a helpful source for founders to project confidence and grace, or to stay cool during times of crisis. 

That's according to a new study called "C-Suite, Social Media, and Brand Reputation" from BRANDfog, a social media consulting startup that helps Fortune 1000 executives improve their web profiles. It revealed that three-quarters of those surveyed (500 U.S. employees from different companies spanning various industries) believe that social media engagement in the C-suite makes a brand seem more honest and trustworthy.

Since 2013, there's been a 15 percent increase in the number of respondents who believe that social media engagement makes CEOs more effective leaders, it found.

"Most companies are good at utilizing social media on the brand level, but social media at the C-suite is much more strategic," said Ann Charles, founder and CEO at BRANDfog. Prior to launching the company in 2009, Charles held chief marketing positions at several tech startups, and later ghost wrote quarterly earnings scripts for executives.
Jeff Domansky's insight:

Leaders on social media are an asset in a crisis.

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FIU Study: Women Still Face Hurdles for Leadership Roles in Communications

FIU Study: Women Still Face Hurdles for Leadership Roles in Communications | Public Relations & Social Media Insight | Scoop.it

In collaboration with 14 national professional organizations, the Center conducted the survey in late 2015 and early 2016, receiving responses from a cross-cultural set of men and women across various media sectors in the U.S., including newspapers, radio, television, magazines, digital outlets, public relations and advertising.


“It’s the only time that something like this has been done with all the professions, asking them all the same questions and doing it all at the same time,” says Lillian Kopenhaver, the Center’s Founder and Executive Director, who is Dean Emeritus and Professor at FIU’s School of Journalism and Mass Communication. “We asked them all kinds of questions dealing with salary, dealing with women in leadership, and looking at leadership styles – just a whole myriad of all kinds of information.”...

Jeff Domansky's insight:

The takeaway? Barriers for women in leadership roles still abound.

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Leaders Aren’t Telling the Stories Their People Care About

Leaders Aren’t Telling the Stories Their People Care About | Public Relations & Social Media Insight | Scoop.it

Despite the well-documented power of storytelling, far too many leaders and organizations are nothing short of awful at telling stories that make authentic connections to what people care about the most. Leaders commonly prep for change by creating catchy tag lines, slogans and rallying cries to communicate their ideas.


These sound bites might be rich with data, numbers, statistics, and analytic driven acronyms, but they’re devoid of authentic meaning. The end result? Seventy percent of the workforce is left phoning it in because their leaders haven’t told a compelling story that makes them feel connected to their jobs or the company as a whole. Consider this: if engagement scores haven’t changed in 30 years and we still have the vast majority of people sleep-walking through their work-a-day-life, something is not working....

Jeff Domansky's insight:

Are you a good storyteller? If not, it could be holding you back at work.

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Antonio Ormachea's curator insight, March 26, 12:17 PM

Are you a good storyteller? If not, it could be holding you back at work.

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#1 Most Important Leadership Trait Worldwide [New Research]

#1 Most Important Leadership Trait Worldwide [New Research] | Public Relations & Social Media Insight | Scoop.it

Work customs and culture vary from country to country. For instance, meeting attendees in the U.S. seat themselves in no particular order around the conference table. But if the most junior person on the team were to take the seat farthest from the door in Japan? That's a no-no. This behavior flies in the face of Japanese custom, where the seating arrangement is determined by professional seniority (the most senior people sit farthest from the door, and the most junior people closest).


But while there are no doubt differences in work styles around the world, there are also similarities. After surveying nearly 200 leaders located in 15 different countries, Quantum Leadership Group recently discovered the most important leadership trait worldwide: High ethical and moral standards.In a Harvard Business Review article covering the data,


Sunnie Giles, president of Quantum Leadership Group, categorized this response along with the third most important trait ("clearly communicates expectations") as qualities that "creat[e] a safe and trusted environment."...

Jeff Domansky's insight:

Discover the surprising leadership trait that people all around the world consider to be most important. PR pros and communicators take note.

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Jeff Domansky's curator insight, March 20, 11:28 AM

Discover the surprising leadership trait that people all around the world consider to be most important. PR pros and communicators take note.

Jeremy's curator insight, March 20, 6:29 PM

I agree with the fact that a leader who has high ethical and moral standards, as well as strong, clear communication skills, are essential qualities of safe and trusted work environment. From what i have studied about strong leadership and and a strong business in general, these are two of the most important qualities. Especially communication. When everyone is on the same page, it makes for less mistakes, more quality work, and a smoother run business. When evreyone working together understands each others goals, they tend to get them done more efficiently and effectively.

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Research suggests grit is less important than we thought - Business Insider

Research suggests grit is less important than we thought - Business Insider | Public Relations & Social Media Insight | Scoop.it

It would seem, then, that grit comes with a downside. Gritty people stick with the task before them, but sometimes it’s at the expense of their own financial gain—and even overall performance. This kind of “costly persistence” has many applications outside the lab.

Jeff Domansky's insight:

Grit. Not always what it's cracked up to be. Wake me later, OK?

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Why Everything You Know About Leadership is Wrong — Bad Words — Medium

Why Everything You Know About Leadership is Wrong - Bad Words - Medium

Here’s a question. What is leadership? And why, though we seem to train and indoctrinate people in it, and when that doesn’t work, beat people over the head with it, don’t we seem to be able produce many leaders worth following? Here’s my tiny theory: because much, maybe most, of what we suppose, assume, and believe is leadership isn’t.


A morally conflicted world is in desperate need of moral leadership. A way of life that offers us convenience — but is costing us the planet. Technology that delights us — but takes our jobs. Economies that reward us — but frustrate us with stagnation. Tribes we compete to belong to — which cost us ourselves. Social contracts which are broken — but no one quite knows how to rewrite. Such are the fraught moral dilemmas of the age....

Jeff Domansky's insight:

Thoughtful post about leadership from Umir Haque.

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Jeff Domansky's curator insight, October 10, 2015 11:36 PM

Thoughtful post from Umir Haque.

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The Top Complaints from Employees About Their Leaders

The Top Complaints from Employees About Their Leaders | Public Relations & Social Media Insight | Scoop.it

If you’re the kind of boss who fails to make genuine connections with your direct reports, take heed: 91% of employees say communication issues can drag executives down, according to results from our new Interact/Harris Poll, which was conducted online with roughly 1,000 U.S. workers.


In the survey, employees called out the kind of management offenses that point to a striking lack of emotional intelligence ;among business leaders, including micromanaging, bullying, narcissism, indecisiveness, and more. In rank order, the following were the top communication issues people said were preventing business leaders from being effective....

Jeff Domansky's insight:

A survey shows a striking lack of emotional intelligence among executives. A shame and unnecessary.

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Jeff Domansky's curator insight, June 26, 2015 7:12 PM

A survey shows a striking lack of emotional intelligence among executives. A shame and unnecessary.

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10 tips on Minimum Desirable Product

10 tips on Minimum Desirable Product | Public Relations & Social Media Insight | Scoop.it

Market it and see if anyone gives a sh*tI  I love the lean startup movement and the Minimum Viable Product (MVP) methodology, though sometimes before even building MVP, you may want to explore whether there’s an interest at all in your product.


This is where Minimum Desirable Product (MDP) comes into play....

Jeff Domansky's insight:

This is a provocative but invaluable rethinking of lean startups and what you should do before you even make it. remember the Minimum Desirable Product (MVP) philosophy and let it guide you to success. To me, it was a huge eye-opener!

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