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Public Relations & Social Media Insight
PR insight, social media & thought leadership - from The PR Coach www.theprcoach.com
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Anonymous Hacktivists Choose Targets of Opportunity

Anonymous Hacktivists Choose Targets of Opportunity | Public Relations & Social Media Insight | Scoop.it
Hacktivism, as practiced under the name Anonymous, is about public relations opportunism and any organisation could become a target if a political rationale can be retro-fitted to the attack, according to a leading web security researcher.

 

"In hacktivism it's all about the PR impact," Tal Be'ery, web security research team leader at Imperva's Application Defense Center (ADC), told CSO Online. "It doesn't matter to the press whether a really significant site was taken down, DDoSed or whatever. It's all about being successful, no matter what."

 

From a PR point of view, the specifics of how the hacktivist affects the target don't matter. Whatever happens, the hack will generate media coverage for the cause....

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Anonymous threatens Fox News Web site over Occupy coverage

Anonymous threatens Fox News Web site over Occupy coverage | Public Relations & Social Media Insight | Scoop.it

Hacker group says in a new video it will take down the network's Web site on November 5 for what it calls biased coverage of the Occupy Wall Street protests.

 

The group said it is targeting the network for what it called biased news coverage of the Occupy Wall Street protests occurring in cities across the country.

 

The network's "continued right-wing, conservative propaganda against the occupations" is the group's catalyst for its intention of "destroying the Fox News Web site," a digitally generated voice on the video explains. "Since they will not stop belittling the occupiers, we will simply shut them down."...

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Will the #Occupy movement have a second act? | Argyle Communications

Four possible futures for a movement built through successful public relations

 

This week’s media stories are filled with speculation about the future of the international movement ignited by the ‘Occupy Wall Street’ demonstrations in September. The question is a compelling one: has the protest movement passed its peak, or does it have a ‘second act?’

 

It’s easy to see the media’s interest in this question; the narrative of rise, setback and either downfall or comeback is a familiar one — not just in news but also in literature and film. And setbacks often involve flashpoints — such as the tragic death of a Vancouver protestor last weekend. Such incidents, along with colder weather across the northern hemisphere, will give rise to debates about whether authorities should work toward an orderly shutdown....

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