Public Relations & Social Media Insight
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Public Relations & Social Media Insight
Social media, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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The Donald’s Secret Debate Strategy? Clickbait.

The Donald’s Secret Debate Strategy? Clickbait. | Public Relations & Social Media Insight | Scoop.it

It suddenly hit me while listening to another Trump tirade. What happened next nearly blew my mind.

Not to give The Donald too much credit for his undisciplined tweeting but suddenly I realized that his entire campaign is built on a foundation of clickbait.

The very same linkbait that drives millions of spam pageviews online daily is also what allowed him to outfox 16 other serious Republican presidential candidates.

And when the presidential campaign debates take place, Hillary won’t have a chance!...

Jeff Domansky's insight:

The Donald's campaign strategy? Clickbait! You read it here first.

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Campaign Shake-up: Donald Trump Has Fired The Man in Charge of Explaining What Donald Trump is to Gorillas

Campaign Shake-up: Donald Trump Has Fired The Man in Charge of Explaining What Donald Trump is to Gorillas | Public Relations & Social Media Insight | Scoop.it

Here we go again.


Donald Trump’s campaign has undergone some major reshuffling in the past few weeks, and his latest staff shake-up proves that his troubles are far from over. Early this morning, the Trump campaign announced that it’s fired the man in charge of explaining what Donald Trump is to gorillas, with no official word yet on who his replacement will be.


Yikes. Things are not looking good for Donald.


Trump’s gorilla outreach has been a part of his campaign since day one, but the program’s fledgling results have left many wondering about the fate of its leader, longtime Trump family ally Jeff Hawkins. Hawkins’ role in the campaign was to build awareness of Donald Trump among gorillas by positioning him as a good, strong alpha male who is skilled at crushing things. But like so much of Trump’s campaign, this expensive initiative couldn’t get out of its own way....

Jeff Domansky's insight:

Running out of voters, the Trump campaign PR team is floundering according to ClickHole.

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Sheep Runs Across Outfield, Interrupts Minor League Baseball Game

Sheep Runs Across Outfield, Interrupts Minor League Baseball Game | Public Relations & Social Media Insight | Scoop.it

Thursday’s Single-A minor league game between the Batavia Muckdogs and State College Spikes was interrupted by a fan on the field.

That fan was a sheep.

Presumably on hand for some sort of promotion, the sheep slipped onto the field when a stadium gate was opened, according to the announcers' conversation.

The grounds crew was able to guide the woolly visitor off the field eventually, but it wasn’t happy.

Maybe it just wanted a better view of the game....

Jeff Domansky's insight:

You know you're in the minor leagues when... baaaaaater up! ;-)

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Daily Report: Facebook Bars Cheesy Headlines That Let Readers Down

Daily Report: Facebook Bars Cheesy Headlines That Let Readers Down | Public Relations & Social Media Insight | Scoop.it
Facebook isn’t ending spam. It just wants better labeling on the can.

As Mike Isaac and Sydney Ember report, the world’s largest social network is changing the rules for how outside content is listed on Facebook. Clickbait, or headlines that “withhold or distort information,” will be featured much farther down.

It’s an interesting change, because Facebook is moving beyond ranking other outlets’ stories based by how much traffic they’re getting. Now, it cares whether that traffic was obtained somewhat deceptively.

Two of the examples Facebook offered are telling. They were headlines that said “The Dog Barked at the Deliveryman and His Reaction Was Priceless,” and “When She Looked Under Her Couch Cushions and Saw THIS … I Was SHOCKED!”
Jeff Domansky's insight:

No-o-o-o-o! Say it isn't so! Come on Facebook, everybody loves these headlines.

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peppersnews's comment, August 5, 11:44 PM
Nice
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The Life of a Marketer: 15 Charts & Graphs on What We Really Do All Day

The Life of a Marketer: 15 Charts & Graphs on What We Really Do All Day | Public Relations & Social Media Insight | Scoop.it

Hey there, marketer. I’m curious … what’s really going in that day-to-day work life of yours?


When you say you’re working from home, are you actually being productive? When you have a deadline, do you wait until the last minute? What are you actually doing on LinkedIn? It's time to speak the truth. 


Below are 15 graphs and charts showing how we really spend our days. If you can relate to one, click the “Pin It” button to share it with your friends and colleagues. And don’t worry, we won’t tell your boss. ;-)...

Jeff Domansky's insight:

Truthy! Check out these 15 charts and graphs that describe what life is really like as a marketer.

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17 of the Best Out-of-Office Messages We Could Find

17 of the Best Out-of-Office Messages We Could Find | Public Relations & Social Media Insight | Scoop.it

Without fail, I almost always forget to put up an out-of-office email message when I'm headed out for vacation. It's one of those things I remember just as I'm shutting down, or sometimes even after I've already left. (Heh, sorry guys.)


Since I usually throw them up in a hurry, I don't take a lot of time to get creative. However, I remembered to put up my OOO message early this time around -- so I decided to do some Googling for funny, clever, and snarky messages people have used in the past.


Here are some of the gems I found....

Jeff Domansky's insight:

Summer fun! Check out some funny autoreplies to use in your next out-of-office email message.

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Answer the f**king question!

Reporter Jonathan Pie thinks politicians should just answer the fucking question. To use this video in a commercial player or in broadcasts, please emai

Jeff Domansky's insight:

Always-funny, pseudo-reporter Jonathan Pie goes ballistic about British politicians who don't answer questions without a sound bite. I'd love to see him go after Trump.

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Gollum, Epenthesis, and Haplology

Gollum, Epenthesis, and Haplology | Public Relations & Social Media Insight | Scoop.it

As I watched holiday re-runs of the Lord of the Rings movies, I wondered if there might be a term for the way Gollum adds syllables to words.


Note: Gollum is a fictional character in The Hobbit and its sequels by J. R. R. Tolkien. In Peter Jackson’s movies, Gollum is played brilliantly by Andy Serkis.


Gollum frequently adds a sound or syllable to words, especially plurals. For example:


Sneaky little hobbitses....

Jeff Domansky's insight:

Writers just gots to know...