Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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800+ Free Email Marketing Templates To Use For Your Business | UpCity

800+ Free Email Marketing Templates To Use For Your Business | UpCity | Public Relations & Social Marketing Insight | Scoop.it

Ready to kick off your email marketing campaign? After our list of 25 free (or cheap) email marketing web apps on Tuesday, you should be ready to roll! But wait—you need a kick-a&$ template first. Most email applications let you choose from one of their available templates or add your own custom code. If you’re leaning towards the code-your-own route but aren’t quite sure where to start, a ready-made but customizable template is the perfect jumping off point.


Of course, many of those rocking email marketing applications we told you about the other day offer free templates for their customers to use. But you might choose to look around if you don’t quite find what you’re looking for. Here are a 10 impressive resources offering up some fancy email designs (more than 800 templates combined!) for your use—in any email application....

Jeff Domansky's insight:

It's a content marketing motherlode from UpCity. 

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Email Is Crushing Twitter, Facebook for Selling Stuff Online | Wired Business | Wired.com

Email Is Crushing Twitter, Facebook for Selling Stuff Online | Wired Business | Wired.com | Public Relations & Social Marketing Insight | Scoop.it

In 2013, no company can expect to be taken seriously if it’s not on Facebook or Twitter. An endless stream (no pun intended) of advice from marketing consultants warns businesses that they need to “get” social or risk becoming like companies a century ago that didn’t think they needed telephones.


Despite the hype that inevitably clings to the newfangled, however, it’s relatively antique tech that appears to be far more important for selling stuff online. A new report from marketing data outfit Custora found that over the past four years, online retailers have quadrupled the rate of customers acquired through email to nearly 7 percent.


Facebook over that same period barely registers as a way to make a sale, and the tiny percentage of people who do connect and buy over Facebook has stayed flat. Twitter, meanwhile, doesn’t register at all. By far the most popular way to get customers was “organic search,” according to the report, followed by “cost per click” ads (in both cases, read: Google)...

Jeff Domansky's insight:

Social sags, email and SEO soar when it comes to online sales. More proof you need to have the social marketing fundamentals in place for results.

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