Humans Now Account for Less Than 40% of Web Traffic - The Usabilla Blog | Public Relations & Social Media Insight | Scoop.it

You might assume that all web traffic is generated by actual people browsing the internet, but actually you would be wrong. In fact, statistically the human race is now a minority on the internet.  


Does this mean your pets are browsing the internet while you’re asleep? No! What it does mean is that now a days, bots are generating more internet traffic than humans.


Many people assume that bots are only around for negative reasons and get worried when they realise that over 60% of traffic online is created by bots. It is important to realise that online bots exist for all sorts of reasons – for search engine crawling for example....