Public Relations & Social Media Insight
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Public Relations & Social Media Insight
Social media, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Drink Beers, Then Scratch Them Off This Infographic Like A Lottery Ticket

Drink Beers, Then Scratch Them Off This Infographic Like A Lottery Ticket | Public Relations & Social Media Insight | Scoop.it

The guys at Brooklyn's Pop Chart Lab's already put out the most comprehensive beer infographic on the planet, but you'd die of alcohol poisoning if you tried to drink your way through it, even in a year. Inspired by the annoyingly repetitive school bus tune, Pop Chart's latest is a lot more manageable. The 99 Bottles of Craft Beer on the Wall chart is a scratch-off checklist of almost 100 craft beers.

Jeff Domansky's insight:

A pint of creativity. 99 bottles of beer on the wall, literally.

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Marco Favero's curator insight, January 24, 5:05 AM

aggiungere la vostra comprensione ...

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'3D printer for beer': PicoBrew unveils new $499 at-home brewing machine - GeekWire

'3D printer for beer': PicoBrew unveils new $499 at-home brewing machine - GeekWire | Public Relations & Social Media Insight | Scoop.it

A Seattle startup has developed what it calls a “3D printer for beer” — a device that can be used by just about anyone inside their own home to brew craft beer.

PicoBrew, which already brought you a badass high-tech beer-maker in the form of its Zymatic product, today launched a Kickstarter for Pico, the smaller, faster, and easier-to-use version of the Zymatic that is half the cost.

The company’s first product was the PicoBrew Zymatic, a $1,999 beer-making machine that allows amateur brewers to easily craft delicious stouts, porters and IPAs on their kitchen countertops. PicoBrew raised more than $660,000 with its initial Kickstarter and has now shipped more than 1,200 Zymatic devices.

The Pico, on the other hand, retails for $999 and at a limited time price of just $499 for those that pre-order from the Kickstarter campaign. While the Zymatic targeted brewing professionals, the Pico is more for the home craft beer enthusiast....

Jeff Domansky's insight:

Who knew technology could be so tasty? Cheers!

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Jeff Domansky's curator insight, October 26, 2015 11:33 PM

Who knew technology could be so tasty? Cheers!

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Know Your Beer | Daily Infographic

Know Your Beer | Daily Infographic | Public Relations & Social Media Insight | Scoop.it
Knowing styles, types and the different makeup of beers can be vital when choosing what to drink on a hot day, or pairing your beer with food. Today’s infographic will help you make that distinction.
Jeff Domansky's insight:

The beer out here... just in time for the long weekend.

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Every Country's Most Popular Beer | Daily Infographic

Every Country's Most Popular Beer | Daily Infographic | Public Relations & Social Media Insight | Scoop.it

For Thousands of years beer has filled the bellies of humanity. Beer defies borders and stretches into almost every culture on the globe. The beer companies of the world are some of the most successful businesses ever known.

Huge international business conglomerates are purchasing breweries of all different sizes. A more newsworthy acquisition recently has been the purchase of Pabst Brewing by a Russian corporation. This means my local beer of Lone Star has even less of a foothold in Texas – where it’s regionally sold. Other regional brands like Old Style, and Washington’s Rainer brands are also owned by Pabst, or should I say some business man in Russia....

Jeff Domansky's insight:

Tasty beer trivia. Who knew?

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How to Instantly Cool Beer

How to Instantly Cool Beer | Public Relations & Social Media Insight | Scoop.it
Jeff Domansky's insight:

Amaze your beer-loving, tech nerdy friends with this instant cold beer tip ;-)

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Chris Agro's comment, August 5, 2013 10:06 AM
Good to know!
Rein Hof's comment, August 5, 2013 11:21 AM
And more than handy..
Jeff Domansky's comment, August 5, 2013 10:08 PM
Very handy, but does add to your cost;-)
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24 Fun Facts About Beer [Infographic]

24 Fun Facts About Beer [Infographic] | Public Relations & Social Media Insight | Scoop.it

Time for a pop quiz! What common beverage helped start the agricultural revolution, helps prevent kidney stones, and has been around for thousands of years? If you said beer you would be correct. Man’s favorite drink has been around for several thousand years and holds a special place in our history. People’s desire for more beer brought forth some of our most important inventions, such as the plow and irrigation systems which allowed for more efficient farming....

Jeff Domansky's insight:

Nothing like some cold [beer] facts!

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10 Beer Infographics that are Awesome | Neo Mamm

10 Beer Infographics that are Awesome | Neo Mamm | Public Relations & Social Media Insight | Scoop.it

From the history of beer to what to do with an empty, these infographics will provide you with a whole variety of knowledge about one of man’s most loved drinks: beer.

Jeff Domansky's insight:

Where would we be without beer? You'll learn some amazing facts about beer in these 10 infographics. Here's just a taste ;-)

-  Egyptian children were sometimes baptized with beer

-  in the 1600s, midwives created ultra-strong beer to ease the pain of childbirth

-  in 1773, the Sons of liberty gathered at the Green Dragon Tavern, had a few beers, and agreed to start a revolution

-  annual beer consumption in the US is 22 gallons per person

-  in the US today there are 1,482 craft breweries operating

-  9,000 BC Neolithic humans evolved from hunter gatherers to farmers. Was it the bread or the beer?

-  2,400 BC Sumerians invent the straw to avoid sediments in the bottom of beer

-  Plato said: "He was a wise man who invented beer."

-  takes 18 minutes to burn off the calories from a regular beer compared to 15 minutes for a pint of Guinness. Go figure.

 

I could go on but that would just make me thirsty for more. Just enjoy these 10 awesome infographics. Cheers!

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Know Your Beer: Pale Ales, IPAs, Stouts, Porters And More

Know Your Beer: Pale Ales, IPAs, Stouts, Porters And More | Public Relations & Social Media Insight | Scoop.it
Craft beer has been experiencing a renaissance for quite some time now. And while we certainly aren't complaining about this, there's one issue that keeps coming up.

 

Every day there are more and more options at the store. While this is fun and exciting for beer lovers, it's making it harder and harder to know which beer to choose (not exactly the biggest problem, we know)....

 

Just in time for the weekend! LOL

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Tapping Into The Craft Beer Movement | Daily Infographic

Tapping Into The Craft Beer Movement | Daily Infographic | Public Relations & Social Media Insight | Scoop.it

We all know craft beer is a budding industry, but do you know the extent of its growth? Today’s infographic breaks down the numerical growth of the industry and why it is becoming so popular.

In my hometown of Austin, TX we have a nationally recognized craft beer industry. We have over 30 breweries, or brewpubs within the Austin metro area and over half of them participated in this year’s Great American Beer Festival. Five of our breweries took home gold medals during the fest. Enough bragging about my city, but you do get the point that craft beer is a huge industry.

The war on the craft industry is only getting started though. The big players in the beer industry like Budweiser and Millercoors easily see the craft industry as a threat, as they should. People enjoy being able to buy local beer, or to be able to go to the brewery where their favorite beer is made. Although, the main reason why craft beer is so popular is the taste. Nothing beats the variety and depth of a crisp IPA, or powerful stout.....

Jeff Domansky's insight:

B-b-b-b-beer me!

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14 Coolest Beer Label Designs You've Ever Seen

14 Coolest Beer Label Designs You've Ever Seen | Public Relations & Social Media Insight | Scoop.it

While it's certainly important for a beer to taste good, there's no denying that packaging has some influence on people's buying decisions.


Ten years ago, a lot of breweries found they could get away with soliciting a friend to design their beer packaging. Not anymore. With so many beers competing for attention on the shelves, standout beer labels have become a critical part of any brewery's marketing strategy.


So which breweries have come up with those really standout designs? Let's take a look at 14 breweries that set themselves apart....

Jeff Domansky's insight:

Which breweries have come up with the best beer label designs? Check out these 14 breweries.

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Brian Chaulk's curator insight, July 30, 2015 11:57 AM

Which breweries have come up with the best beer label designs? Check out these 14 breweries.

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Carlsberg Makes Londoners Happy With Billboard That Gives Out Free Beer

Carlsberg Makes Londoners Happy With Billboard That Gives Out Free Beer | Public Relations & Social Media Insight | Scoop.it

If you thought Coke Zero's drinkable billboard was impressive, Carlsberg would like to serve you some outdoor advertising with a bit more kick.


The Danish brewer, with help from ad agency Fold7 and design company Mission Media, unveiled a beer-dispensing billboard at The Old Truman Brewery on Brick Lane in London. The billboard was emblazoned with the headline, "Probably the best poster in the world." The brand was on hand to monitor the drinkers, making sure no one was under 18....

Jeff Domansky's insight:

Tasty beer billboard campaign turns hops heads in London. Only in Britain? Pity!

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Beervana: The Bold New World of 2014 Looks Unsettlingly Like 1978

Beervana: The Bold New World of 2014 Looks Unsettlingly Like 1978 | Public Relations & Social Media Insight | Scoop.it

...Stone's corporate identity has always threatened to bleed over the thin line separating satire and self-importance, so maybe it's not the best example of craft beer's direction.  TheAtlantic piece drives the point home more pointedly: "So is this the future of U.S. beer consumption – a country that stumbles over itself to buy beer made with wild-carrot seed, bee balm, chanterelle mushrooms , and aged in whiskey barrels?"


It got me thinking.  If the craft beer market has become a contest over the most outrageous, has craft beer finally grown up and become its nemesis, mass market beer?  Allow me to demonstrate....

Jeff Domansky's insight:

Ponder this: Has craft beer marketing gone too far?

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Instead of a Laptop, This Messenger Bag Hides An Ice-Cold Beer Bonanza - Cult of Mac

Instead of a Laptop, This Messenger Bag Hides An Ice-Cold Beer Bonanza - Cult of Mac | Public Relations & Social Media Insight | Scoop.it

Nothing screams “summer!” like a bag full of beer and ice. The messenger-bag gurus at Timbuk2 know this, and have re-clad and re-released their stealthy party-in-a-bag bag, the Dolores Chiller Messenger — this time in Pilsner Urquell’s signature green and white colors.


You may be asking “can’t I just dump all the stuff out of my own messenger bag and fill it with beer and ice?” Why no, you can’t. Your bag’s interior isn’t insulated; and more importantly, your bag doesn’t come with a handy bottle opener....

Jeff Domansky's insight:

Ahh summer and beer. Ingenuity and did I mention beer?... ;-)

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The 20 Best Beer Ads Of All Time

The 20 Best Beer Ads Of All Time | Public Relations & Social Media Insight | Scoop.it

 ... Since St Patrick’s Day is coming up on Sunday, we decided to celebrate the occasion by looking at the ads that have beer as its main theme. If we’re going to be honest, some of the best advertising that has emerged over the last couple of years have come from beer companies and so, we take a look at the best ads that are out there....

Jeff Domansky's insight:

Tasty, um, marketing...

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The Intersection of Color Design and... Beer | Core77

The Intersection of Color Design and... Beer | Core77 | Public Relations & Social Media Insight | Scoop.it

The curse of the designer: You sit at the bar quaffing your favorite brew after a long day at the studio, then the light hits the stein just right... and you start wondering what the C, M, Y and K numbers are of this particular beer. Well, wonder no more—the Beertone color reference guide aims to do for beer what Pantone has done for everything else in the world: Assign it a specific color value.

 

For now the Swiss-based venture has only quantified Swiss-made brews, but they've got plans to expand beyond their borders and are taking suggestions. There's no word on when the 200-plus swatch booklet will begin shipping, but they're taking pre-orders right here....

Jeff Domansky's insight:

A colorful and tasty post... ;-)

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