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Public Relations & Social Media Insight
Social media, PR insight & thought leadership - from The PR Coach <a href="<a href="http://www.theprcoach.com" rel="nofollow">http://www.theprcoach.com</a>" rel="nofollow"><a href="http://www.theprcoach.com" rel="nofollow">http://www.theprcoach.com</a></a>
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5 Online Tools For Activists, By Activists

5 Online Tools For Activists, By Activists | Public Relations & Social Media Insight | Scoop.it

Why are social networks powerful tools for causes and campaigns? Many times, people begin to engage in activism only after they’ve been attracted by the fun stuff in a campaign — connecting with old friends and sharing photos, for example. When they witness others participating, they’ll be more likely to join the cause. With socializing as the primary draw, it’s become easier for organizers to attract more and more unlikely activists through social media.


But once a campaign reaches its critical mass, activists might think about moving to other platforms made with their needs — especially digital security — in mind. Platforms like Facebook and Twitter will remain standard fare for online activism. But the time is right for niche-oriented startups to create tools that can supplement these platforms. Here are a few worth investigating....

Jeff Domansky's insight:

There's some interesting points made about activism for public affairs and PR pros. These five sites are also worth monitoring to keep the pulse of what's going on in activism.

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Issues Management: Activism on the Menu for Kraft | The PR Coach

Issues Management: Activism on the Menu for Kraft | The PR Coach | Public Relations & Social Media Insight | Scoop.it

Never underestimate the influence of two Mommy bloggers and the power of online activism.

 

A recent online petition at Change.org, has gathered more than 278,000 supporters protesting against food dyes added to several popular Kraft macaroni and cheese products....

Jeff Domansky's insight:

A classic grassroots activist campaign against Kraft food dyes gains momentum. Lots of lessons.

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New target for 'Occupy Wall Street' critics: Media - Keach Hagey

New target for 'Occupy Wall Street' critics: Media - Keach Hagey | Public Relations & Social Media Insight | Scoop.it
The Times and NPR distance themselves from freelancers accused of getting too close to protests.

 

Conservatives looking to delegitimize the Occupy Wall Street protests have a new tactic — targeting journalists.

 

The criticisms are a kind of conservative twofer, allowing them to hit old targets like NPR and The New York Times by raising questions about their objectivity, while at the same time undermining the grass-roots claims of the new protest movement by suggesting it has professional help — or at least professional cheerleaders....

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Of PR and protest: The Times They Are A-Changin’

Of PR and protest: The Times They Are A-Changin’ | Public Relations & Social Media Insight | Scoop.it

‘Occupy Wall Street’ teaches PR lessons — and risks of rushing to judgment

 

Walking past the ‘Occupy Wall Street’ protest in New York City, as I did last week, it would be easy to dismiss its relatively small size, incoherent message, and messengers who (for the most part) don’t look and sound like mainstream America. To do so would be a mistake. There’s a level of public relations sophistication at work here that could have unpredictable consequences.

 

Case in point: following the October 1st arrests of some 700 protesters on the Brooklyn Bridge, a PR battle ensued...

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The Anatomy of the Occupy Wall Street Movement on Twitter | MIT Technology Review

The Anatomy of the Occupy Wall Street Movement on Twitter | MIT Technology Review | Public Relations & Social Media Insight | Scoop.it

A study of the social network behind the Occupy movement shows that the most vocal participants were highly connected before the protests began but have now largely lost interest, say social network researchers....


The Occupy Wall Street movement began in September 2011 as a grass roots protest against the inequality, greed and corruption associated with the financial sector of the economy. The movement adopted the slogan: ”We are the 99%” which refers to the distribution of wealth in the US between the richest 1 per cent and the rest.


What was extraordinary about this movement was the speed with which it spread, passing rapidly between communities via social media and Twitter in particular.So an interesting question is how this movement became so big, so quickly and what has happened since to the most active participants....

Jeff Domansky's insight:

I guess they're Occupied elsewhere? ;-)

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Jeff Domansky's comment, September 26, 2013 7:15 PM
Klaudia & Sophie, I enjoyed your perspectives on OWS.
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Is the Occupy movement exposing both inadequacies and inventiveness in the American media? - Editors Weblog

The "Occupy" movement is designed to draw attention to many negative aspects of society, inequality and injustice being primary targets. However, as the movement has developed and gained traction, the media's attitude towards the protests has been seen to highlight flaws in the structures of American media institutions and their policies.

 

Many mainstream media outlets initially held their peace and did not devote much coverage to the original "Occupy Wall Street" protests. The movement began on a weekend and protestors made their point in a fairly non-disruptive fashion, which perhaps lessened initial media the interest in the demonstrations. Now, with off-shoot movements springing up all over the world, it is harder to ignore the movement....

 

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Everything The Media Told You About Occupy Wall Street Is Wrong

Everything The Media Told You About Occupy Wall Street Is Wrong | Public Relations & Social Media Insight | Scoop.it
I finally made it to Occupy Wall Street on Tuesday and had a chance to see for myself what's going on. My conclusion: almost everything the media told me about the protest is wrong.

 

Based on my observations, here's what I consider the Top Ten Myths About Occupy Wall Street....

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