Public Relations & Social Media Insight
307.8K views | +75 today
Follow
Public Relations & Social Media Insight
Social media, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
Your new post is loading...
Your new post is loading...
Scooped by Jeff Domansky
Scoop.it!

How Recruiters Are Using Social Media To Find (And Hire) Hidden Talent | AllTwitter

How Recruiters Are Using Social Media To Find (And Hire) Hidden Talent | AllTwitter | Public Relations & Social Media Insight | Scoop.it

Did you know that 84 percent of recruiters use social media to recruit candidates that might not have otherwise applied, and, in 2012, companies are expected to use social media to recruit for more than 80 percent of job openings?

 

Moreover, 7 out of 10 employers have successfully hired a candidate through social media, and, since implementing social recruitment, almost half (49 percent) have received more applicants to choose from.

 

Social networks such as Twitter, Facebook and LinkedIn have made a huge impact on the business strategy of companies across almost every industry, and recruitment is no exception. By proactively targeting ‘passive’ job talent through social channels – relying on vacancy postings and other applicant tracking systems attracts just five percent of the workforce – firms can widen their reach and dramatically improve the quality of their workforce.

 

This infographic takes a closer look at the new age of recruitment.

 

[Evidence you need to get your social media profiles cleaned up, creative and convincing ~ Jeff ]

more...
No comment yet.
Rescooped by Jeff Domansky from SOCIAL MEDIA, what we think about!
Scoop.it!

Reddit: A Beginner's Guide | Mashable

Reddit: A Beginner's Guide | Mashable | Public Relations & Social Media Insight | Scoop.it
Spend some quality time with Reddit -- you'll find it an essential resource, a self-correcting marketplace of ideas. Get started with our guide.

 

To the uninitiated, Reddit looks like a mess — text links, comment threads, points, upvotes, downvotes. At best, posts seem contextless — at worst, totally random.

 

But spend some quality time with “The Front Page of the Internet,” and you’ll find it’s an essential resource, a self-correcting marketplace of ideas that’s nearly impervious to marketers.

 

Simply put, Reddit is a message board wherein users submit links. What differentiates it from a real-time information network like Twitter is that the stream of content is curated by the community. Items of value are “upvoted,” and those deemed unworthy are “downvoted.” This determines a post’s position on the site, and items that hit the front page are seen by hundreds of thousands of people (consequently, sending boatloads of traffic to the linked website).

 

Read more: http://on.mash.to/Ke9Bil

 

[A really good walk through of Reddit - JD]


Via Martin Gysler
more...
No comment yet.
Rescooped by Jeff Domansky from SOCIAL MEDIA, what we think about!
Scoop.it!

7 Ways to Be a Successful Social Marketer

7 Ways to Be a Successful Social Marketer | Public Relations & Social Media Insight | Scoop.it

Social marketing is an advertising art that is widely utilized but less widely successful, forcing marketers who are looking for real, measurable results to hone their tactics. Review our list of seven ways to be a successful social marketer to help give you a leg up on the competition!

 

1. Build strong, targeted social media accounts.

Your social media accounts are only as useful as the friends and followers connected to them, making the first step of building those accounts absolutely crucial. Instead of simply working to obtain as many connections as possible, work instead to connect with like-minded people who are more likely to have an interest in what you have to offer.

 

Read more: http://bit.ly/LtgVRt


Via Martin Gysler
more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

5 Tips for Optimizing Your LinkedIn Company Page | Social Media Examiner

5 Tips for Optimizing Your LinkedIn Company Page | Social Media Examiner | Public Relations & Social Media Insight | Scoop.it
LinkedIn Company Pages: learn how the new Linkedin layout makes it easier for people to find, follow and engage with your Company Page.

 

Do you have a LinkedIn Company page?

 

Have you employed the newly designed look and features?

 

If you haven’t created a LinkedIn Company Page, now is the time to do so.

 

The new layout makes it easier for people to find, follow and engage with your Company Page.

 

Here are the new design updates and features that you can take advantage of on your Company Page....

 

[Practical, actionable tips ~ Jeff]

more...
No comment yet.
Rescooped by Jeff Domansky from SOCIAL MEDIA, what we think about!
Scoop.it!

Create a Facebook Business Page – 20 Tips That Guarantee Success

Create a Facebook Business Page – 20 Tips That Guarantee Success | Public Relations & Social Media Insight | Scoop.it

With over 800 million active users, Facebook is by far the biggest social networking website at present. The number of users is increasing on a daily basis, with thousands of people setting up Facebook accounts. The traffic and usage is sufficient to judge Facebook’s stature in the social media industry. It has grown in leaps and bounds and is far ahead of the competition.


For the past few years, businesses have gauged the potential of Facebook for marketing and creating a brand image. The trend towards online marketing has increased, with internet based promotion becoming a major part of businesses’ marketing strategies. Through Facebook, businesses can target their market segment and attract customers. Already, a majority of the businesses are using Facebook to increase awareness about their products and services. A corporate Facebook page can enhance the popularity and sales of your business.

 

Read more: http://bit.ly/KUeh5U


Via Martin Gysler
more...
Cassy Dave's comment, May 30, 2012 1:22 AM
good
Martin Gysler's comment, May 30, 2012 5:54 AM
Thank you Cassy :)