Public Relations ...
Follow
Find tag "Slideshare"
213.7K views | +336 today
Public Relations & Social Media Insight
Social media, PR insight & thought leadership - from The PR Coach <a href="<a href="<a href="http://www.theprcoach.com" rel="nofollow">http://www.theprcoach.com</a>" rel="nofollow"><a href="http://www.theprcoach.com" rel="nofollow">http://www.theprcoach.com</a></a>" rel="nofollow"><a href="<a href="http://www.theprcoach.com" rel="nofollow">http://www.theprcoach.com</a>" rel="nofollow"><a href="http://www.theprcoach.com" rel="nofollow">http://www.theprcoach.com</a></a></a>
Curated by Jeff Domansky
Your new post is loading...
Your new post is loading...
Scooped by Jeff Domansky
Scoop.it!

4 Ways to Use SlideShare for Lead Generation |

4 Ways to Use SlideShare for Lead Generation | | Public Relations & Social Media Insight | Scoop.it

SlideShare is useful for sharing highly informative presentations with your audience, but it’s also a hot social platform. Many businesses are missing out on the huge potential of SlideShare as a social marketing and lead conversion tool.

In this article you’ll discover four simple ways to use SlideShare to improve your marketing and lead generation....

Jeff Domansky's insight:

Peg Fitzpatrick shares four valuable Slideshare marketing tips.

more...
Scooped by Jeff Domansky
Scoop.it!

The Best SlideShare Presentations of 2014 [SlideShare]

The Best SlideShare Presentations of 2014 [SlideShare] | Public Relations & Social Media Insight | Scoop.it
I don't know about you, but I love SlideShare -- both as a marketer, and just as a regular person who likes to look at cool presentations.

As a marketer, I love that the platform lets you create and publish interactive, beautiful pieces of content without a ton of design experience. As a person who likes to look at cool presentations, I love that there are tons of great ones to choose from that cover all manner of topics.
That being said, I do have one gripe with SlideShare: With so much content to choose from, it can be difficult to figure out which presentations are actually worth your time.

Well, discovering the best presentations just became a lot easier: The folks over at SlideShare sorted through and handpicked the very best SlideShare presentations of 2014 and put them together into the SlideShare below. (So meta, I know.) Flip through to see the top presentations from 2014 on business, leadership, design, and career development (among others). Find one you like? Click on the slide itself to be taken to the presentation. 

By the end, you'll have plenty of presentation to inspire your next deck ... or at the very least, teach you something new.
Jeff Domansky's insight:

Another "best of" blog post from HubSpot that's definitely worth reading/viewing for inspiration.

more...
Maialen Etxaniz's curator insight, December 26, 2014 7:27 PM

2014ean SlideShare erabilita egindako aurkezpenik onenak 

Scooped by Jeff Domansky
Scoop.it!

Five Myths About SlideShare | LEWIS PR

Five Myths About SlideShare | LEWIS PR | Public Relations & Social Media Insight | Scoop.it

With 60 million unique visitors every month,It is also one of the only places on the internet where you can find a large, highly targeted B2B market, with low competition.


SlideShare gets 5 times more traffic from business owners than any other platform.


As such an easy, simple way to boost your business’s content marketing strategy, SEO strategy, and social media strategy it is a wonder that many companies still don’t take advantage of this unique platform. Especially since just this August, SlideShare made their PRO version free for all users.


The reason many companies still don’t take advantage of SlideShare is because of these five misinformed myths about it....

Jeff Domansky's insight:

Here is how to use SlideShare for some impressive B2B content marketing.

more...
Marco Favero's curator insight, November 24, 2014 5:51 AM

aggiungi la tua intuizione ...

Rescooped by Jeff Domansky from iGeneration - 21st Century Education
Scoop.it!

Google Tips and Tricks - "I didn't know I could do that in Google!"

Google tips and tricks presentation by Tom D'Amico to educators on Nov. 6, 2014 at BIT14 (ECOO) in Niagara Falls, Ontario..


Via Tom D'Amico (@TDOttawa)
Jeff Domansky's insight:

Lots of learning in this online presentation filled with Google search tips and tricks.

more...
cdiortstrasbourg's curator insight, March 9, 7:33 AM

Tout ce que Google permet et que nous ne savons pas toujours ...

Smith_Lin's curator insight, March 10, 6:36 AM

Think I knew most of this but always good to check

Rich Schultz's curator insight, March 10, 6:01 PM

For Google fans...

Scooped by Jeff Domansky
Scoop.it!

The Sophisticated Marketer's Guide to Generating More Leads With SlideShare

The Sophisticated Marketer's Guide to Generating More Leads With SlideShare | Public Relations & Social Media Insight | Scoop.it
If you're reading this post, chances are you already have the SlideShare basics under your belt. You've uploaded a few presentations. You know you need a compelling story, beautiful design, enticing call-to-action, and solid promotion plan -- and you're comfortable executing on all of that in your slides.


But you feel like there's still more you could be doing with the platform. You want better copy, and better design, and better promotions, and better CTAs, and better results (usually in the form of leads). 

Unfortunately, the recommendations you've found so far have been fairly surface-level. 

If this sounds like you, I'd recommend you keep on reading. We've compiled an in-depth guide to generating leads with SlideShare, showing you how to design, optimize, and promote your presentations to get more traffic and leads....

Jeff Domansky's insight:

Useful tips to help you get the most from your Slideshare presentations.

more...
Jeff Domansky's curator insight, October 18, 2014 2:47 PM

Useful tips to help you get the most from your Slideshare presentations.

Marco Favero's curator insight, October 18, 2014 6:42 PM

aggiungi la tua intuizione ...

Scooped by Jeff Domansky
Scoop.it!

Top 5 Slideshare Marketing Tips | Convince and Convert

Top 5 Slideshare Marketing Tips | Convince and Convert | Public Relations & Social Media Insight | Scoop.it

One of my favorite social marketing activities right now is creating Slideshare presentations. Slideshare is a directory of presentations. Think of it as YouTube, but for Powerpoint._


I really love creating short (read: easily consumable) but informative Slideshares (view example) and then socializing them with my networks. The presentations have been very effective content marketing pieces for me, and they can be for you as well....

Jeff Domansky's insight:

Kristina Allen offers practical SlideShare presentation tips.

more...
Javier Santana's curator insight, October 4, 2014 4:50 AM

Slideshare Marketing Tips.

Chris Shern's curator insight, October 4, 2014 4:11 PM

Slideshare is really a powerful tool to communicate a message, and more and more are starting to understand its value

Marco Favero's curator insight, October 4, 2014 6:21 PM

aggiungi la tua intuizione ...

Scooped by Jeff Domansky
Scoop.it!

SlideShare PRO Features Unlocked. Here’s How to Use Them | Content Marketing Forum

SlideShare PRO Features Unlocked. Here’s How to Use Them | Content Marketing Forum | Public Relations & Social Media Insight | Scoop.it

SlideShare announced that PRO features like analytics and video uploads will soon be free. Learn how content marketers can benefit.


With the introduction of these newly free features, the benefits of tapping into the power of SlideShare are even greater for boosting your content marketing efforts.


Content marketers can use SlideShare to:

- Reach 60 million visitors per month

- Reuse and repurpose existing content into SlideShare presentations using the content marketing pyramid 


For example:

- Break down a bulleted blog post into a series of slides with visualsExtract key messaging or steps from an eBook

- Gain brand recognition and awareness with Profile customization (similar to other social media platforms such as Twitter and Facebook)

- Track results and optimize future presentations for success

- Understand where traffic is coming from and cater future presentations to these specific audiences and personas....

Jeff Domansky's insight:

Now that Slideshare is mostly free, it's a must add tool in your social media toolkit.

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

LinkedIn's SlideShare Goes Completely Free

LinkedIn's SlideShare Goes Completely Free | Public Relations & Social Media Insight | Scoop.it

Slideshare, a platform owned by LinkedIn for sharing presentations, documents, infographics and other files, is now completely free to use.


As TechCrunch notes, the optional Pro tiers that existed before have been stripped out and premium features, including analytics, profile customization and private uploads, are being opened up to all users.


New and existing “free” users won’t receive all these goodies straight away, however. SlideShare will be rolling out one new feature every month, starting in September. They haven’t announced the order, or when the roll-out will be completed, but presumably it’s been done to keep newcomers engaged....

Jeff Domansky's insight:

Just in case you missed the memo LOL. No excuse not to add SlideShare to your content marketing program.

more...
Steve Cassady's curator insight, August 24, 2014 8:42 PM

Great News when this is completely rolled out.  The enhanced analytics will be real helpful.

Anneliz Hannan's curator insight, August 26, 2014 11:02 AM

Can't wait to get the rollouts.

Scooped by Jeff Domansky
Scoop.it!

5 Stunning Tips That Make You Stand Out on SlideShare

5 Stunning Tips That Make You Stand Out on SlideShare | Public Relations & Social Media Insight | Scoop.it

As content marketing’s quiet giant, do you know how to maximize your views on SlideShare? Check out these numbers below. Why wouldn’t you want to get involved with the biggest presentation community?

Jeff Domansky's insight:

5 useful tips to help you get started on the right foot on Slideshare.

more...
Shelley Costello's curator insight, February 6, 12:03 AM

Slideshare is powerful in Google. Great way to present online.

www.creativewebconceptsusa.com

Scooped by Jeff Domansky
Scoop.it!

3 very useful social media sites that you may not be using yet

3 very useful social media sites that you may not be using yet | Public Relations & Social Media Insight | Scoop.it

Here are 3 “second tier” networks which will help you meet targeted people and to promote and amplify your content. These are Pillar 6 networks. Content based collaborative communities. You may have a lot of followers on the networks above and you may be producing great content but not getting it seen as much as you wish.


The big thing about the shares from these places are that they will often come from respected authorities. This will give you instant credibility and if your content is good it will get heavily shared by people you are not presently connected with. You can see below that one of my slideshares has been viewed over 10,000 times already....

Jeff Domansky's insight:

These three curation sites will help you find useful ideas and information quickly from authorities

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

SlideShare Best Practices: How to Turn Written Content Into a Winning Deck | Copyblogger

SlideShare Best Practices: How to Turn Written Content Into a Winning Deck | Copyblogger | Public Relations & Social Media Insight | Scoop.it

...SlideShare was the “quiet giant of content marketing” way back in 2011, even before being acquired by LinkedIn. Now? It’s one of the most influential social media platforms for businesses and big thinkers.

But while SlideShare has proven to be a great new medium for sharing content, many people are still asking how to get started with it.


In this article, I want to provide best practices for the simplest way to get started with SlideShare: turning a written piece of content into a SlideShare deck....

Jeff Domansky's insight:

Dave Paradi, PowerPoint expert, explains how you should approach turning a written piece of content into a SlideShare deck.

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

SlideShare for Business: Tips and Tricks for Success from #SMMW14

SlideShare for Business: Tips and Tricks for Success from #SMMW14 | Public Relations & Social Media Insight | Scoop.it

If you’re not using SlideShare in your digital marketing tactical mix, you are missing out. As Todd Wheatland said in his session at #SMMW14, ‘whatever you’re selling, there’s a business case here.


’SlideShare is a fantastic opportunity for marketers and businesses for many reasons, including:

- Huge visibility: over 60 million unique views / month

- Relevant audience: heavily business focused

- Improved search visibility: presentations posted on SlideShare tend to rank high in organic search


Below are 3 tips to help you achieve success in SlideShare....

Jeff Domansky's insight:

SlideShare is a very effective marketing tool when used strategically .

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

8 Reasons Why SlideShare is Important for Social Media Marketing

8 Reasons Why SlideShare is Important for Social Media Marketing | Public Relations & Social Media Insight | Scoop.it

..While Facebook, Twitter, YouTube, LinkedIn, and Google+ dominate the social landscape, Slideshare is a platform that I believe has a lot of benefits and is being underutilized by many companies.


Here are eight reasons why your company should be using Slideshare as a part of your social media marketing....

Jeff Domansky's insight:

SlideShare is a valuable B2B platform if you know how to put together powerful presentations. Otherwise, PowerPoint does not equal more influence. The reach and potential numbers are positive. Just make sure you create effective presentations.

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

7 Dead-Simple Ways to Improve Slide Decks

7 Dead-Simple Ways to Improve Slide Decks | Public Relations & Social Media Insight | Scoop.it
Slide decks are a powerful way to back up any type of presentation from team meetings and sales pitches to conference keynotes and workshops. We've all seen presentations with poor design that takes away from talks, and at worse, completely distracts the intended audience. However, most presenters aren't graphic designers. Slide decks can be frustrating to build, and great slide decks help communicate what an audience needs to hear.

At Moz, I've had the pleasure of working with many speakers on their decks, whether for a  biweekly webinar or for MozCon. And while you aren't going to turn into a god of slide decks overnight, there are some easy ways to go from terrible to decent. Decent won't get you heaps of praise for a deck, but it also won't leave a sour taste in someone's mind about your slide skills and will allow them to focus on what you actually have to say.
Jeff Domansky's insight:

Savvy Slideshare tips to help you get better presentation results.

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

How To Build Your Following On SlideShare

How To Build Your Following On SlideShare | Public Relations & Social Media Insight | Scoop.it
SlideShare is a valuable tool that is shockingly under utilized. It provides a platform for recycling content, providing quick fire information in a memorable way, creating useful presentations, and attracting a user base that is more visual in their learning style.

However it’s not just a social media network – it’s also a great asset you can rely on for additional exposure.

Building a following on SlideShare is like building your email list: It has a huge long-term potential allowing you to diversify your traffic sources and build a more independent web presence.
Jeff Domansky's insight:

Practical tips to make better use of slide share for content marketing results.

more...
Ben Kreisberg's curator insight, December 16, 2014 11:43 PM

This is a app that I feel is a very crucial addition to maximizing your social media needs. 

Scooped by Jeff Domansky
Scoop.it!

7 Ways to Promote Your Slideshare Presentation

7 Ways to Promote Your Slideshare Presentation | Public Relations & Social Media Insight | Scoop.it

Like many networks that are only just gaining mainstream recognition outside of their niche audience, using Slideshare in a wider context is still not understood very well. When you have to promote a presentation, you may not know where to start.Here are seven ways to promote your Slideshare presentation effectively....

Jeff Domansky's insight:

Ann Smarty shares valuable advice, tips and tools for using SlideShare and how to enhance your social marketing.

more...
No comment yet.
Rescooped by Jeff Domansky from Digital Presentations in Education
Scoop.it!

Create Presentations on SlideShare

Create Presentations on SlideShare | Public Relations & Social Media Insight | Scoop.it

Via Baiba Svenca
Jeff Domansky's insight:

Now you can use Haiku Deck inside Slideshare to create beautiful presentations.

more...
Baiba Svenca's curator insight, November 6, 2014 3:42 PM

Since today you can make presentations right on SlideShare using a Haiku Deck app. Your presentations are automatically published on SlideShare. Very convenient!

Olena Savelieva's curator insight, November 30, 2014 2:29 AM

Создание презентаций

Scooped by Jeff Domansky
Scoop.it!

8 Handy Tools For Creating Standout Decks

8 Handy Tools For Creating Standout Decks | Public Relations & Social Media Insight | Scoop.it
The beauty of today is that every presenter now has an arsenal of resources to help build, design and deliver some of the best presentations the world has ever seen. Whether it’s finding fabulous photos, utilizing beautiful slide templates or better organizing your story and content, there’s an app or tool just a few strikes of the keyboard away.

If you haven’t equipped yourself, now is the time. Below you will find a breakdown of eight of my personal favorites:
Jeff Domansky's insight:

Great tools including my favorite - Haiku Deck.

more...
Scooped by Jeff Domansky
Scoop.it!

Slideshare: The Biggest Opportunity In Content Marketing

Slideshare: The Biggest Opportunity In Content Marketing | Public Relations & Social Media Insight | Scoop.it

At a marketing conference last year, I was asked my opinion on what is the biggest opportunity in Content Marketing? Without hesitation, I answered “Slideshare.”


Slideshare is one of the top websites in the world and should be a key focus of any B2B content marketing program.,


According to Comscore, Slideshare is used by business owners and business executives at a rate 5 times any other social network! The top categories in Slideshare are Business and Technology, followed by Education, Travel and Health.In its own blog, slideshare released an infographic celebrating its 10 millionth uploaded presentation. They even curated a selection of resources to help you understand what to upload to slideshare....

Jeff Domansky's insight:

Here's why SlideShare matters to your content marketing strategy.

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

4 Ways to Maximize Your SlideShare Presentation

4 Ways to Maximize Your SlideShare Presentation | Public Relations & Social Media Insight | Scoop.it

Presentations are one of the most underrated ways to project content and thought leadership about a particular topic.


Though longer in length, a presentation has the ability to deliver information in summaried, visual elements that give the reader a chance to learn about a topic quickly and with a takeaway. One such platform that allows for the sharing, downloading, and social engagement of presentations is Slideshare. The presentation company, acquired by professional networking company LinkedIn in May 2012 allows users to upload presentations in PowerPoint, PDF, Keynote, or OpenDocument.


A SlideShare presentation when created well can generate a tremendous amount of traffic. Check out these 4 tips for maximizing a SlideShare Presentation....

Jeff Domansky's insight:

SlideShare is an important foundation for thought leadership and content marketing alike.

more...
chris chopyak's curator insight, August 30, 2014 11:34 AM

Love SlideShare!  And this helps maximise it - 

Scooped by Jeff Domansky
Scoop.it!

How to Use SlideShare for Marketing and Generating Leads

How to Use SlideShare for Marketing and Generating Leads | Public Relations & Social Media Insight | Scoop.it

Are you using SlideShare as a visual marketing tool? If you’re not familiar with this free presentation platform, here’s a simple guide on how to use SlideShare for marketing to increase the reach of your business and also generate leads.

What Exactly is SlideShare?

SlideShare is more than just a place to upload your webinar or workshop slides. It’s a content marketing social site that can optimize your company’s information and generate qualified leads....


And SlideShare users are connecting quicker and easier with potential customers searching for their information. With SlideShare’s simple optimization features, you can bring more traffic and added exposure from the first day that you post your presentation than you would tweeting a link during prime time on Twitter....

Jeff Domansky's insight:

Penney Fox shares practical SlideShare tips for business.

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

How to use SlideShare for Business: The Success Formula

How to use SlideShare for Business: The Success Formula | Public Relations & Social Media Insight | Scoop.it

I’m finally getting around to watching the recordings from Social Media Marketing World 2014 and these notes came from the presentation by Todd Wheatland. 


Why use SlideShare?


You can get a huge number of leads for only $19/month (pro-version) SlideShare gets 60 Million visitors/month (your website does not) SlideShare has great SEOThe primary intent of SlideShare users is business (as compared to YouTube for Facebook)....

Jeff Domansky's insight:

Andrea Vahl offers an excellent guide and resource for SlideShare. Recommended reading. 9/10

more...
Jeff Domansky's curator insight, August 16, 2014 9:14 PM

Here's how to harness the power of Slideshare for results.

Scooped by Jeff Domansky
Scoop.it!

SlideShare Tips: How to Create a 5,000-View SlideShare in 10 Minutes

SlideShare Tips: How to Create a 5,000-View SlideShare in 10 Minutes | Public Relations & Social Media Insight | Scoop.it

Since I created the slide deck as part of a blog post that had yet to go live, we gave it zero promotion. And yet, when we happened upon our SlideShare page the following day, it had earned over 3,000 views. The presentation got picked up as a featured slideshare on SlideShare’s social media page. Our 10 minutes of quality time to build it resulted in over 5,000 views in one weekend.


What did we learn from this?

  • SlideShare is worth our time.
  • SlideShare users are eager for quality content.
  • SlideShare has huge potential for businesses and brands looking for a new audience.


Of course, it all starts with the slides.

Jeff Domansky's insight:

SlideShare tips for creating presentations that are beautiful, viral, and effective. Have a look at this Buffer guide to Slideashare presentations and see why I rate it 10/10. Awesome resource!

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

20 Must-See SlideShare Presentations That'll Inform, Inspire & Entertain

20 Must-See SlideShare Presentations That'll Inform, Inspire & Entertain | Public Relations & Social Media Insight | Scoop.it

If you're regularly on our blog, you know that we love SlideShare presentations. What better way to display valuable pieces of information than through a visual format like a SlideShare?


Last year we posted an article about 20 inspiring SlideShare presentations  we wanted to share with our audience. Well, we can't get enough. There are so many more presentations like these that are valuable that we wanted to share another 20 for you to check out....

Jeff Domansky's insight:

What a great collection of excellent SlideShare presentations on marketing! Recommended viewing. 9 / 10

more...
No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Did We Just Invent A New Form of Blogging?

Did We Just Invent A New Form of Blogging? | Public Relations & Social Media Insight | Scoop.it

Presentations are becoming less visual, as the rest of social media and content marketing becomes more visual. The new BlogShare presentation style is all about the words.There are several great resources for how to create a sound presentation on Slideshare, including this one and this one, so I won’t trod upon that ground. But I do want to raise awareness for a new type of SlideShare that you might be seeing a LOT more of in the future.


The New Presentation Blog Post Hybrid

The new type of presentation is essentially a written blog post or manifesto, delivered word-for-word in slides. Historically, the words on slides are thematic guideposts that the speaker then uses as a springboard. But in these new blog/slide format (I’m hereby coining “BlogShare” to describe these) the language on the slides is a linear narrative – almost like a flip book of words. Given that the rest of social media and content marketing is moving steadily more visual, it’s fascinating to see presentations – which started visual, and where best practices have always been around fewer words – moving toward a more copy-centric style....

Jeff Domansky's insight:

Jay Baer talks about the new blogshares as the new blend of blogging and slidesshares.

more...