Daniel Flloyd lecture from '08 highlights challenges of quality narrative content vs action.
Via The Digital Rocking Chair
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Rescooped by Dr. Pamela Rutledge from Transmedia: Storytelling for the Digital Age onto Psychology of Media & Emerging Technologies |
Mariana Soffer's comment,
July 23, 2012 6:21 AM
thanks
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Recently, Steven Spielberg announced that he’s partnering with 343 Industries to create a live-action television series for one of the most successful game properties in the world, Halo. Via Simon Staffans
Dr. Pamela Rutledge's insight:
Great insights from Cailin Burns on the intersection of games and television series in anticipation of Spielberg's collaboration on a live-action Halo series. In games, however, players become owners of the story through their individual actions and choices within the narrative in the play process. Will that translate to television because of the rich storyworld alone or does it demand a fluid playing-watching dual platform (game to television) experience, such as Defiance to make a successful transition? Just finding out is exploring a new world. 
Simon Staffans's curator insight,
June 8, 3:36 PM
Caitlin Burns takes a look at some up-and-coming game extensions. Delete the scoop?
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Via Gary Hayes
Dr. Pamela Rutledge's insight:
The breadth of augmented reality potential, from facilitating real world tasks to shared immersive gaming experiences is exciting and mind-boggling. 
Gary Hayes's curator insight,
May 26, 7:03 PM
Quote " The makers are calling themselves Technical Illusions, and they revealed that there was an internal struggle at Valve between supporters of augmented reality and supporters of virtual reality — and the virtual reality supporters won. However, Valve were apparently keen to make sure that the pair kept all their hard work and were allowed to develop it on their own when they left. “Gabe was completely behind it,” said Jeri Ellsworth. “I talked to Gabe, and he talked to the lawyers, and he’s like, ‘It’s theirs, make it happen,’ because he could see we were passionate about it.” 
Dr. Pamela Rutledge's comment,
May 27, 12:34 PM
The breadth of augmented reality potential, from facilitating real world tasks to immersive gaming experiences is exciting and mind-boggling.
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There are no hard-and-fast rules for brand storytelling, but classic storytelling and structure can help guide you. Follow these 10 steps to start your content marketing hero's journey.
Dr. Pamela Rutledge's comment,
May 27, 4:41 AM
Brand storytelling: letting the brand's story resonate with our own hero's journey. Plato said - Be kind, for everyone you meet is fighting a great battle. We all year to be the hero of our own stories.
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RT @benequista: $1M Grant to Fund Great Storytelling on Key African Issues: http://t.co/YWYkINZa6H
Dr. Pamela Rutledge's insight:
Transmedia storytelling and journalism--raises the question of where the truth lies in story. Intent, emotion or "facts"? Delete the scoop?
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Robert Pratten: 'Simple one-sheet to help transmedia storytellers present their projects. The aim is to get some consistency of presentation so that those listening can "get it"' Via The Digital Rocking Chair
Dr. Pamela Rutledge's insight:
@robpratten master at translating complexity of #transmedia into manageable vision!
Dr. Pamela Rutledge's comment,
May 27, 4:26 AM
LucaVanin - It can have the same connotation of untruth in the west; just depends on context (and who's paying!) In Entertainment, of course, no one worries about superficial truth. Even (especially?) in Reality TV. What matters is the universal truth that stories can deliver. That is the real litmus test of truth.
Dolly Bhasin 's curator insight,
June 1, 1:06 AM
Excellent article, a must ready for digital story tellers of the 21st century! Delete the scoop?
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Dr. Pamela Rutledge's insight:
Good tweets = verbal focus. Vine challenges visual communication skills. 
siobhan-o-flynn's curator insight,
May 10, 10:34 PM
there are some super smart effective Vine videos here! Delete the scoop?
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It's become fashionable to hate the word 'transmedia' in some circles. Via Simon Staffans
Dr. Pamela Rutledge's insight:
In social psychology, groups often define themselves by what they are not as much as by what they are. Trying to figure out WTF isn't transmedia might be an interesting exercise to see where the boundaries lie. 
XYEYE's curator insight,
May 8, 11:33 PM
"Trying to figure out WTF isn't transmedia might be an interesting exercise to see where the boundaries lie." Delete the scoop?
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Gianluca Fiorelli: "Every brand has a story to tell, and the way users consume stories is changing faster than ever. How will you tell your brand's story across multiple media outlets and platforms, while still giving users an active role in the expansion process?" Via The Digital Rocking Chair
Dr. Pamela Rutledge's insight:
Brand experience is already 'transmedia,' but the opportunity with media convergence is to make it a coordinated story-based experience designed for audience participation. Narrative = cognitive coherence and participation = stakeholders. Delete the scoop?
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Unleash your creativity. Inkflow works like a Word Processor for Visual Thinking. Capture your ideas as easily as with pen and paper, then arrange and reorganize them with your fingers!
Inkflow is perfect for: -BrainstormingPlanning and scheduling -Graphic design and layout -Sketching and doodling -Notes, Sketch notes, Mindmaps, etc. And pretty much anything else you would use pen and paper for. Via Baiba Svenca
Dr. Pamela Rutledge's insight:
Capturing concepts with image can help develop "right brain" skills and design thinking by engaging visual processing for stimulating holistic and innovative interpretation 
Michael Sabah's curator insight,
May 6, 6:53 AM
Tolles iPad Tool um Ideen kreativ zu visualisieren - For FREE!
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Eddie Rehfeldt: "Breaking News: the search for a better narrative format for the internet is now available. Ben Decker once said “the internet is not just another TV pipe” and this was made apparent at SXSWi in Austin last week." Via The Digital Rocking Chair
Dr. Pamela Rutledge's insight:
The lines at SxSW definitely tell the story: this isn't just the year of the story, it's the decade of coordinated, additive and interactive storytelling across multiple media channels for everything from entertainment and branding to education and journalism. It all starts with the story.
FreeLancersAssociatie's curator insight,
March 24, 8:43 AM
Een toetsenbord kan meer toeoegen aan een verhaal dan letters en woorden. 
cyneth's curator insight,
April 2, 7:47 PM
Create compelling content for multiple devices, immersive web-based experiences from data driven stories (infographics on visual video steroids) to interactive tablet documentaries. Eddie Rehfeldts report from SXSW - "There are mind-bending interactive story approaches available right now." 
Yael BOUBLIL's curator insight,
April 7, 5:08 PM
Apprendre à raconter avec les spécificités du transmédia ... Delete the scoop?
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Pinterest has already changed the way marketers think about commerce. But it may also be ushering in a new form of storytelling. Transmedia company BeActive is using Pinterest to share one work of fiction through a combination of episodic videos, audio snippets, and visual pins.
Beat Girl is part graphic novel, part TV show, and all on Pinterest. It tells the story of fictional DJ Heather Jennings in a method that’s not quite TV show, not quite in-person character sketch, and not quite graphic novel. With 160 pins and counting, viewers can catch new glimpses of Jennings’ life added daily. The interactive drama is presented as a prequel to an upcoming multi-platform video series.
While the finished product may be a genre of entertainment never seen before, BeActive CEO Nuno Bernardo says it’s rooted in a much older art form. “We wanted to bring back the popular Photonovels of the ‘60s to the new digital generation,” he said in a statement. “The tools and functionalities introduced by Pinterest allowed us to release the content the way we envisioned. As a world’s first we expect that in the future more and more stories will be told on this network using photos and still images”.
Bernardo told the Daily Dot that although Beat Girl is based on a novel, he found it to be a story uniquely suited for multiple platforms. Via Kim Zinke (aka Gimli Goose), Francesco Pintus, Hans Heesterbeek, Simon Staffans 
Karen B Wehner's curator insight,
February 26, 9:14 AM
Wherein two of my favorite things collide: Transmedia storytelling and pinterest! 
Anne-Claire Goyet's comment,
February 27, 7:00 AM
Encore un autre usage de Pinterest, cette fois intégré à un dispositif transmédia.
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LOS ANGELES (TheWrap.com) - From killing off film prints to designing fantastical CGI worlds, movies are going digital in every way except one - storytelling. Via Simon Staffans
Dr. Pamela Rutledge's insight:
360 degree storytelling - Transmedia is multi-disciplinary not just multi-channel. The design of nonlinear, multiplatform, additive narratives can (and should) take advantage of innovations and best practices across all media technologies. The audience already knows the difference.
Simon Staffans's curator insight,
February 11, 4:48 PM
Jeff Gomez and Flint Dille, amongst others, chiming in on why storytelling in the movies is not advancing more. Delete the scoop?
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You don’t need to spend a fortune to track social media for your company or client. These services offer plenty of options without the enormous price tag. Via siobhan-o-flynn
Dr. Pamela Rutledge's insight:
Love tools that lighten the load! Delete the scoop?
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A new study finds that gazing at your own profile boosts self-esteem, but makes you mentally lazy
Dr. Pamela Rutledge's insight:
Shame on Time for a headline that sensationalizes and misrepresents the results of a study. As the article notes, the results of any single study, no matter how well done, should be taken with a grain of salt. It is only one study among many and there are other methodological considerations that might be a factor. However, suggesting such intellectual restraint using Abrams' clever, yet flippant, remark to suggest the possibility of alternative explanations actually has the opposite effect and plays right into people's fears of new technologies. Delete the scoop?
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Assuming that you need to stick to dry language and a certain format when drafting a press release can limit the appeal (and ultimately the success) of your message. Press releases have the potenti...
Dr. Pamela Rutledge's insight:
The necessity of storytelling for memory & engagement: Delete the scoop?
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"In a new series of four eight-minute videos, National Geographic Emerging Explorer Aziz Abu Sarah is a cultural educator working to build relationships between Israelis and Palestinians in Jerusalem and throughout Israel. In this series of four eight-minute videos, Abu Sarah meets with people from both sides of the conflict in order to better understand and communicate how this international dispute impacts their everyday lives." Via Seth Dixon, Alexandre Pierrin 
Seth Dixon's curator insight,
May 26, 9:56 AM
Tags: Israel, borders, Palestine, territoriality, political, Middle East. 
Digital Cinema in Transition's curator insight,
May 27, 1:48 PM
How do you use social media? http://www.digitalcinema.ca Delete the scoop?
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In the battle against cancer, one video game is taking the deadly disease head-on. And some young patients are the winners.
Dr. Pamela Rutledge's insight:
The beauty of game play: Playing a video game about fighting cancer cells would help patients more clearly visualize the battle in their own bodies, increasing the effectivenss of the treatment, and encourage the development of self-efficacy--a key component to hope and resilience. Delete the scoop?
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Armed with only a revolver, a change of undergarments and a bicycle, Annie Londonderry embarks on an epic around-the-world adventure in 1894, with New York City as her first taste of freedom. Via Simon Staffans
Dr. Pamela Rutledge's insight:
Beautiful, interactive compilation of media to tell the story of Annie Londonderry's 1984 bicycle ride that made her a social icon and habinger of the feminist movement, or what Henry James' called the "New Woman." Raises an interesting question of the boundaries between storytelling as fiction and as journalism; transmedia stories by design leave more "meaning" gaps for the audience to fill from the assemblage of nonlinear information. We know the experience of transmedia is more immersive. Is the cognitive understanding of the content different or just emotionally richer compared to traditional linear journalism? 
Minna Kilpeläinen's comment,
May 20, 6:18 PM
Transmedia allows us to read between the lines that go all around 360 degrees.
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Preview and download the course iTunes U: A Course Creation Guide for Educators on iTunes U. (RT @sjunkins: An iTunes U Course on How to Create an iTunes U Course from the brilliant mind of @TresslerTech. Via Jon Samuelson 
John Pearce's curator insight,
May 17, 1:08 AM
Excellent, this looks to be really useful and quite timely. Delete the scoop?
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Brielleariana: "Transmedia is such a new concept that I had to physically add it to my Word document dictionary to avoid the stupid red lines" ... Via The Digital Rocking Chair
Dr. Pamela Rutledge's insight:
I love Word dictionary updates as tiny markers of substantive change--I had to add 'cocreation' and 'cocreator' to mine along with transmedia. Interestingly, it already knew 'prosumer.' 
The Digital Rocking Chair's curator insight,
May 5, 11:41 PM
This is a fascinating post, coming as it does, from a fan's perspective. Darceny is a website that acts as both a book and viewing club: "the place to discuss Jane Austen’s Pride and Prejudice and its modern day adaptation, The Lizzie Bennet Diaries." 
Louise Robinson-Lay's curator insight,
May 6, 6:26 AM
A great way to teach using trains edit storytelling.
Dr. Pamela Rutledge's comment,
May 6, 10:15 AM
I love Word dictionary updates as tiny markers of substantive change--I had to add 'cocreation' and 'cocreator' to mine along with transmedia. Interestingly, it already knew 'prosumer.'
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Infographics are interesting–a mash of (hopefully) easily-consumed visuals (so, symbols, shapes, and images) and added relevant character-based data (so, numbers, words, and brief sentences). The learning application for them is clear, with many academic standards–including the Common Core standards–requiring teachers to use a variety of media forms, charts, and other data for both information reading as well as general fluency... Via Baiba Svenca
Dr. Pamela Rutledge's insight:
Infographics - the power of storytelling with data. 
gruppo 1 master's curator insight,
May 23, 10:36 AM
Format: infographic Target: teachers, learners, researchers Topic: This learning application is clear, with many academic standards - including the Common Core standards - requiring teachers to use a variety of media forms, charts, and other data for both information reading as well as general fluency.
Tags: infographic, Mobile learning, Education, MLearning Delete the scoop?
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Easily NBCUniversal’s biggest cable launch this year, the $100 million-plus science fiction series Defiance bowed last night to 2.73 million total viewers. That puts its far ahead of the season-to-date average for Smash on Syfy’s sibling network NBC. Via Simon Staffans
Simon Staffans's curator insight,
April 17, 6:45 AM
"Defiance" has started well. 200k preorders of game, almost 3 million viewers, generally well received - people liking the story world building etc. Perhaps this is one transmedia project that'll define strategies for the future? Delete the scoop?
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Even if the figure of the zombie appeared only relatively recently in popular western culture (1), it has enjoyed almost cont
Dr. Pamela Rutledge's insight:
Continuing to blur the boundaries of media channels with second screen sync for audience participation and social connection. Delete the scoop?
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Coca-Cola has recognized the value of using content to engage its audience and has outlined its new content strategy in two videos. B2B marketers can learn three important lessons from this new initiative. Via @FernandoCarrion Delete the scoop?
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A List of The Best Free Digital Storytelling Tools for Teachers ~ Educational Technology and Mobile Learning http://t.co/xrDuDaJm Via Pippa Davies @PippaDavies , Jim Lerman, Cynthia Garrety
Dr. Pamela Rutledge's insight:
Good tools for story-branding on a budget. Delete the scoop?
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