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Best Buy Says It Has Killed 'Showrooming' For Good

Best Buy Says It Has Killed 'Showrooming' For Good | Psychology of Consumer Behaviour | Scoop.it
“There is no doubt that this new policy ends showrooming for Best Buy customers.” ;

Starting on March 3, the retailer will price match all local retail competitors, along with 19 "major online competitors" in all product categories, whenever a customer asks for it, the company announced.

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Psychology of Consumer Behaviour
Why, oh why do we buy?
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Shticky And Sticky Meet 'Mensch On A Bench'

Shticky And Sticky Meet 'Mensch On A Bench' | Psychology of Consumer Behaviour | Scoop.it
Neal Hoffman believes he has a brand he can build on. In addition to taking the product -- a stuffed doll named Moshe the Mensch, a bench, and a book that teaches kids about Hanukkah -- on "Shark
Tank" to seek additional investment money, he's busy selling the cute little Moshe as hard as he can heading into this year's Festival of Lights. On its blog, Target says the toy is "flying off
shelves."
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Cards Against Humanity Got 30,000 People to Buy Actual Shit for $6 a Box on Black Friday

Cards Against Humanity Got 30,000 People to Buy Actual Shit for $6 a Box on Black Friday | Psychology of Consumer Behaviour | Scoop.it
Cards Against Humanity always does something fun on Black Friday. This year, it sold boxes of bullshit—actual bullshit—to 30,000 people, many of whom were surprised to receive a box of bullshit.
k3hamilton's insight:

sold out in 2 hours..what a steal!

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When You Overcharge A Harvard Business Professor $4, Don't Blow Him Off

When You Overcharge A Harvard Business Professor $4, Don't Blow Him Off | Psychology of Consumer Behaviour | Scoop.it
One of the worst things a restaurant can do when it learns it's overcharged a customer is to shrug it off and say "Oh, we'll get around to fixing that." This is especially true when that customer i...
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Dear Coca-Cola, Stop Using Pin-Up Girls To Sell Us Milk

Dear Coca-Cola, Stop Using Pin-Up Girls To Sell Us Milk | Psychology of Consumer Behaviour | Scoop.it
Coca-Cola have employed the trusty help of pin-up girls to help sell their new "premium milk product", Fairlife.

But rather than drinking the milk (as regular people do) these ladies are wearing it - or rather, appear to be bathed in it...
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ABC News Hopes You Like Its New Facebook-Based Newscast- news in a minute?

ABC News Hopes You Like Its New Facebook-Based Newscast- news in a minute? | Psychology of Consumer Behaviour | Scoop.it
ABC News today launched the first daily newscast for social media hosted by an evening news anchor. Every weekday on Facebook, World News Tonight's David Muir presents Facecast: The One Thing, a on...
k3hamilton's insight:

Our future when news comes from facebook?

 

one minute news on facebook..sesame street for adults?

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Benetton Asks Gen Y To Stop Violence Against Women

Benetton Asks Gen Y To Stop Violence Against Women | Psychology of Consumer Behaviour | Scoop.it
In partnership with the United Nations campaign for the Elimination of Violence Against Women, the new Benetton campaign takes an unexpected swing at a problem that affects one out of three women
around the globe. Spots open on a beautiful young woman seated in the desert, surrounded by a group of angry men. But instead of hurting her, they begin showering her with flower petals.
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Study reveals how Twitter grabs your attention

Study reveals how Twitter grabs your attention | Psychology of Consumer Behaviour | Scoop.it
Neuro Insight shows how Twitter excels at making users feel personal connections to the service. By Alex Hern
k3hamilton's insight:

from article:"But Niall Moore, a neuroscientist at UCL, casts doubt on how strongly conclusions can be drawn from the report, pointing out that “this isn’t a scientific study. This has not been peer-reviewed and their methods are not clearly explained … I’m pretty skeptical of the whole thing, and I think they are making really quite unrealistic claims.” well then....

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Microsoft Transforms Bus Stops Into Augmented Reality Ads

Microsoft Transforms Bus Stops Into Augmented Reality Ads | Psychology of Consumer Behaviour | Scoop.it
Microsoft installed augmented reality ads in bus shelters to give commuters a sense of being immersed in its new video game Sunset Overdrive.
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The disappointing aftermath of that viral street harassment PSA

The disappointing aftermath of that viral street harassment PSA | Psychology of Consumer Behaviour | Scoop.it
How the Hollaback! street harassment PSA was made and its aftermath.
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Being the Change, Seeing the Change -- And Not Shutting Up -Sexism in the Ad world 10/24/2014

Being the Change, Seeing the Change -- And Not Shutting Up -Sexism in the Ad world 10/24/2014 | Psychology of Consumer Behaviour | Scoop.it
Being the Change, Seeing the Change -- And Not Shutting Up - 10/24/2014

"These days, ad people like to think that things are pretty gender-neutral in advertising city.  It goes along the lines of “So stop your yapping about that whole gender gap-flap already. It hardly matters which bathroom you use. Just do the work. The work is all that counts.”

On the creative side, that’s a great motto for a very young work force. Many women will admit that it’s fun and even flattering to be a part of a happy, gender-fluid, youthy family at the office, enjoying midnight naps on bosses’ couches after 12-hour days, and calling in free pizza deliveries on the weekends.

Sure, it’s all fun and games until....."

 

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Another Subway Ad Blows a Woman's Hair Around as Trains Arrive, but There's a Twist

Another Subway Ad Blows a Woman's Hair Around as Trains Arrive, but There's a Twist | Psychology of Consumer Behaviour | Scoop.it
A Swedish subway ad got a lot of attention earlier this year by showing a woman's hair blowing beautifully in the wind whenever a train arrived. And now it has inspired another attention-grabbing display. Since there's not much to it beyond the reveal of this new digital ad, also from Sweden, I'll spare you any spoilers.
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Sony Xperia Z3 underwater unboxing - YouTube

The Sony Xperia Z3 is waterproof. And what better way to test that than take it out of its box for the first time while under water? So that's what we did. W...
k3hamilton's insight:

sony goes to new depths...new phone good for those accidental drops in the toilet

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The Satori Generation | Adbusters

Live without dead time
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"They don’t want cars or brand name handbags or luxury boots. To many of them, travel beyond the known and local is expensive and potentially dangerous. They work part-time jobs—because that is what they’ve been offered—and live at home long after they graduate. They’re not getting married or having kids. They’re not even sure if they want to be in romantic relationships. Why? Too much hassle. Oh, and too expensive..."

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Alexander Wang's New Denim Ads Are More Offensive And Tired Than 'Provocative' (NSFW)

Alexander Wang's New Denim Ads Are More Offensive And Tired Than 'Provocative' (NSFW) | Psychology of Consumer Behaviour | Scoop.it
As creative director at Balenciaga and the most recent designer chosen to create a line for H&M, Alexander Wang has certainly won the respect of the fashion industry over the years. But his new denim ads, which feature not only a naked woman but ...
k3hamilton's insight:

pathetic attempt to get attention at the expense of women

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Coca-Cola Pulls Controversial 'Pin-Up Girl' Ads For Milk Launch Fairlife

Coca-Cola Pulls Controversial 'Pin-Up Girl' Ads For Milk Launch Fairlife | Psychology of Consumer Behaviour | Scoop.it
The ads drew accusations of sexism for featuring images of women wearing dresses that appear to be made of milk, in suggestive poses (including one, shown here, that imitates Marilyn Monroe's iconic
"Seven Year Itch" shoot).
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Coke Is Going To Try And Sell You Milk at twice the price, seriously.

Coke Is Going To Try And Sell You Milk at twice the price, seriously. | Psychology of Consumer Behaviour | Scoop.it
Soda sales are falling, so Coca-Cola is getting ready to sell us a new drink. You may have heard of it. It's called milk. It comes from cows.

Coke's new milk isn't just plain old white stuff, though. Called FairLife, the new drink is marketed as &...
k3hamilton's insight:

this says it all: “We’ll charge twice as much for it as the milk we're used to buying in a jug,” they hoping it will "rain money"

 

pathetic

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That Smart TV Just Heard What You Said And Saw You Say It

That Smart TV Just Heard What You Said And Saw You Say It | Psychology of Consumer Behaviour | Scoop.it
Michael Price, counsel in the Liberty and National Security Program at the Brennan Center for Justice at NYU School of Law, bought a Smart TV and waded through the manufacturer's privacy policy. "The
amount of data this thing collects is staggering," he writes. In short, watch what you say! It hears you.
k3hamilton's insight:

scary “

"It also has a built-in camera — with facial recognition. The purpose is to provide ‘gesture control’ for the TV and enable you to log in to a personalized account using your face. On the upside, the images are saved on the TV instead of uploaded to a corporate server. On the downside, the Internet connection makes the whole TV vulnerable to hackers who have demonstrated the ability to take complete control of the machine.

“More troubling is the microphone," he continues. "The TV boasts a ‘voice recognition’ feature that allows viewers to control the screen with voice commands. But the service comes with a rather ominous warning: ‘Please be aware that if your spoken words include personal or other sensitive information, that information will be among the data captured and transmitted to a third party.’ Got that? Don’t say personal or sensitive stuff in front of the TV. You may not be watching, but the telescreen is listening.”

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Amid The Stereotypes, Some Facts About Millennials

Amid The Stereotypes, Some Facts About Millennials | Psychology of Consumer Behaviour | Scoop.it
"Millennial" is the demographic buzzword of the moment. But are young adults today really so different from previous generations? We charted some numbers to find out — and spotted interesting trends.
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Widow Brings Husband's Cremains To T-Mobile Store, Still Can't Get Account Canceled

Widow Brings Husband's Cremains To T-Mobile Store, Still Can't Get Account Canceled | Psychology of Consumer Behaviour | Scoop.it
T-Mobile just doesn't want to let its customers go. We've shared stories of customers whose survivors couldn't get a line shut down after they died, and survivors asked to keep a phone line open so...
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Selling T-shirt Feminism: Whose F-Bomb Is It, Anyway? 10/31/2014

Selling T-shirt Feminism: Whose F-Bomb Is It, Anyway? 10/31/2014 | Psychology of Consumer Behaviour | Scoop.it
The truth is that this video co-opts the other F-word, “feminism,” by using the girls as props and corporate shills to sell T-shirts. That’s some seriously fucked-up shit.
k3hamilton's insight:

Barbara Lippert, as always, calling it for what it is

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▶ McDonalds serveren op een Foodbeurs? - YouTube

▶ McDonalds serveren op een Foodbeurs? - YouTube | Psychology of Consumer Behaviour | Scoop.it
What happens when you serve Mc Donald's food to some experts and pretend it's a new organic meal? Check it out! http:///www.lifehunters.tv/ Like us on Facebo...
k3hamilton's insight:

click CC for English translation

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▶ Gender Roles and the Rise of Femvertising - Hatch - YouTube

▶ Gender Roles and the Rise of Femvertising - Hatch - YouTube | Psychology of Consumer Behaviour | Scoop.it
Hatchlings discuss gender roles they encounter in media and advertising. For more information, visit – http://corporate.sheknows.com/hatch Hatch: Content for...
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The Best Of #Bendgate 10/01/2014

The Best Of #Bendgate 10/01/2014 | Psychology of Consumer Behaviour | Scoop.it

The Best Of #Bendgate - 10/01/2014 #Bendgate, when an iPhone 6 Plus bends when placed in a person's pants pocket, might just be a bigger social media phenomenon that actual, global problem."

What brands did it best...

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some cool ones from Oxfam and Amnesty international

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