Psychology of Consumer Behaviour
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Psychology of Consumer Behaviour
Why, oh why do we buy?
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▶ Devil Baby Attack - YouTube

▶ Devil Baby Attack - YouTube | Psychology of Consumer Behaviour | Scoop.it
http://www.devilsduemovie.com/ An animatronic "devil baby" in a remote controlled stroller goes on a rampage through the streets of New York City and hidden ...
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If a Story Is Viral, Truth May Be Taking a Beating

If a Story Is Viral, Truth May Be Taking a Beating | Psychology of Consumer Behaviour | Scoop.it
People post on Twitter or write stories for online news organizations like The Huffington Post or Gawker that spread quickly on the web as if factual, when they really aren’t.

 

"..The difference seems to be that the news organizations that published the recent pieces — Gawker, BuzzFeed, The Huffington Post and Mashable among them — do not see invented viral tales as being completely at odds with the serious new content they publish alongside them"

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Man Who Supposedly Lived in the Astor Place Cube Is Just an Ad for Something

Man Who Supposedly Lived in the Astor Place Cube Is Just an Ad for Something | Psychology of Consumer Behaviour | Scoop.it
Surprise. That video about a guy living inside the giant metal cube at Astor Place was a marketing stunt all along. And by surprise, we mean, of course, duh. No New Yorker could live in that thing—it's way too big.
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Ylvis - The Fox [Official music video HD]

Ylvis - The Fox [Official music video HD] | Psychology of Consumer Behaviour | Scoop.it
Musikkvideo fra talkshowet I Kveld med YLVIS på TVNorge. Premiere 10. september kl. 21.30. Sendes hver tirsdag og torsdag. #ylvis Kjøp eller stream sangen: i...
k3hamilton's insight:

by a couple of comedians from Norway...too funny

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Street Waxing -Toronto

The Fuzz Wax Bar team worked with Lowe Roche to show weekend festivalgoers that waxing is worth it. Onlookers were invited to tear a wax-strips doubling as c...
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Charles Ramsey is featured in an online video game | wkyc.com- Tossing burgers at the suspect

Charles Ramsey is featured in an online video game | wkyc.com- Tossing burgers at the suspect | Psychology of Consumer Behaviour | Scoop.it

The game is called "Charles Ramsey Burger Bash" and the object is to throw hamburgers at a character that depicts Ariel Castro.

k3hamilton's insight:

autotuned Ramsey, burgers for life and now video hero..exploitation of exploitation of exploitation -yikes

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Gangnam Style marketing | Trends | Marketing Week

Gangnam Style marketing | Trends | Marketing Week | Psychology of Consumer Behaviour | Scoop.it
How the world’s biggest brands are borrowing from the most-watched YouTube videos.
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10 Most Innovative Viral Video Ads Of 2012

10 Most Innovative Viral Video Ads Of 2012 | Psychology of Consumer Behaviour | Scoop.it
Check out some of the best and most compelling advertisements of 2012.
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The 10 most talked about viral videos from the past seven days

The 10 most talked about viral videos from the past seven days | Psychology of Consumer Behaviour | Scoop.it
This is a list of ten best videos from the last week from the world of marketing and advertising including a way to guarantee your videos go viral...
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Chanel No. 5 Surges on Viral Video Chart, Aided by Parodies | Viral Video Charts: Week's Top Brand-Driven Viral Ads - Advertising Age

Chanel No. 5 Surges on Viral Video Chart, Aided by Parodies | Viral Video Charts: Week's Top Brand-Driven Viral Ads - Advertising Age | Psychology of Consumer Behaviour | Scoop.it
chanel no. 5 rocketed near the top of our viral video chart on the strength of its brad pitt commercial -- and many parodies.

 

A third of the views for Chanel No. 5 this week actually come from derivatives of the original ad, which include parody videos of the commercial.

 

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How To Build Positive Marketing Stories That Work

How To Build Positive Marketing Stories That Work | Psychology of Consumer Behaviour | Scoop.it
Editor’s NoteThis is the third and final excerpt that we’re running from Winning the Story Wars: Why Those Who Tell--and Live--the Best Stories Will Rule the Future by Jonah Sachs, the cofounder of Free Range Studios (the creative studio behind The...
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Canadian National Canthem

Canadian anthem. Like never before. Five musicians conduct an experiment to perform O Canada using nothing but instruments made from Molson Canadian bottles and cans.

 

cool -but drinking beer never helped my family..wish they would have just used the cans and bottles for this kind of stuff..musicians get my vote, beer companies and beer no!

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Viral Video: Funniest Company Spoofs

Viral Video: Funniest Company Spoofs | Psychology of Consumer Behaviour | Scoop.it
Humor can be tough to pull off--but these clever marketing videos made an impact online.
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These Scientists Studied Why Internet Stories Go Viral. You Won't Believe What They Found

These Scientists Studied Why Internet Stories Go Viral. You Won't Believe What They Found | Psychology of Consumer Behaviour | Scoop.it
Science confirms what Buzzfeed and Upworthy already know: In the hierarchy of digital contagion content that evokes powerful emotions floats...
k3hamilton's insight:

it's about emotions..surprise..suprise

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How a Gawker Editor Picks the 'Viral' Content Readers Can't Resist Sharing

How a Gawker Editor Picks the 'Viral' Content Readers Can't Resist Sharing | Psychology of Consumer Behaviour | Scoop.it
How a Gawker editor picks the 'viral' content readers can't resist sharing

 

is it cute, outrageous, heartwarming, hilarious, anger-inducing?

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Stage Fright - So Real It's Scary 2 #LGStageFright at the urinal

The legend goes that a lot of men have issues in the men's room when somebody is looking at them. To test just how lifelike the new LG IPS 21:9 UltraWide mon...
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Why videos go viral - Kevin Allocca

Why videos go viral - Kevin Allocca | Psychology of Consumer Behaviour | Scoop.it

Kevin Allocca is YouTube's Trends Manager, and he has deep thoughts about silly web videos. In this talk from TEDYouth, he shares the 4 reasons a video goes viral.

k3hamilton's insight:

1.Tastemakers ( people who introduce to a larger audience),

2. communities of participation ( group of tastemakers->discussion-spread-remix)

3. unexpectednes- unique stands out

 

What does it mean? Anyone has access and audience defines

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Here's Why These 6 Videos Went Viral

Here's Why These 6 Videos Went Viral | Psychology of Consumer Behaviour | Scoop.it
We chatted with a couple viral video experts to learn what made these clips the biggest hits of the year, so far.
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This Week's 10 Most Talked About Viral Videos - 14th April

This Week's 10 Most Talked About Viral Videos - 14th April | Psychology of Consumer Behaviour | Scoop.it
A roundup of the week's ten best videos from the world of marketing and advertising. This week's collection features Old Spice being back on form, a magnificent ad for Vodafone UK and a hilarious take on how animals eat food.
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10 Most Viral Branded Video Ads Of 2012 - SocialTimes

10 Most Viral Branded Video Ads Of 2012 - SocialTimes | Psychology of Consumer Behaviour | Scoop.it
The end of the year is almost here and you know what that means—it’s time to prepare yourself for being bombarded with 2012 roundups and lists! Here we bring you our first end of the year viral video roundup—the top 10 branded viral videos of 2012.
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Can a Horse sell nail polish? Check it out OPI Instinct of Color

Featuring 'Down the Road' by French DJs C2C.
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Gangnam Style! The Anatomy of a Viral Sensation [INFOGRAPHIC]

Gangnam Style! The Anatomy of a Viral Sensation [INFOGRAPHIC] | Psychology of Consumer Behaviour | Scoop.it
This infographic explores the "Gangnam Style" viral phenomenon.
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Thinkmodo Co-Founder On Leg-Humping Dogs & What It Takes To Go Viral - SocialTimes

Thinkmodo Co-Founder On Leg-Humping Dogs & What It Takes To Go Viral - SocialTimes | Psychology of Consumer Behaviour | Scoop.it
Analysts and web video experts have determined that there’s no secret formula to going viral and, if anything, luck plays the biggest role in the success of a viral video campaign.
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19 Viral Marketing Campaigns [Infographic]

19 Viral Marketing Campaigns  [Infographic] | Psychology of Consumer Behaviour | Scoop.it
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