Psychology of Consumer Behaviour
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Psychology of Consumer Behaviour
Why, oh why do we buy?
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Skittles, Arizona Iced Tea Caught in No Man's Land in Trayvon Martin Case

Skittles, Arizona Iced Tea Caught in No Man's Land in Trayvon Martin Case | Psychology of Consumer Behaviour | Scoop.it
There is such a thing as bad publicity. Just ask Skittles and Arizona Iced Tea, the two brands on the receiving end of massive amounts of unwanted attention for their cameo appearances in the death of Trayvon Martin.
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Medical Oddities Abound in DDB's First Skittles Ads | Adweek

Medical Oddities Abound in DDB's First Skittles Ads | Adweek | Psychology of Consumer Behaviour | Scoop.it
[UPDATE: DDB did the "Bleachers" and "Cranky" spots. LatinWorks did "Mentor."] Skittles has a new ad agency, DDB, but the candy brand's obsession with malformed anatomy continues.
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