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Psychology of Consumer Behaviour
Why, oh why do we buy?
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What's behind the culture of Photoshop in advertising

What's behind the culture of Photoshop in advertising | Psychology of Consumer Behaviour | Scoop.it
Retouching photos is ubiquitous in the beauty industry, but how does it affect us, and who’s to blame?

 

"It’s also brought up an old criticism of Unilever, used since the Real Beauty campaign began – that it is rather ironic to see these feel-good messages from the same company that owns the Axe product line. Ms MacLeod sees no issue with it, saying that Axe’s ads are “intentionally over the top” and humorous."

k3hamilton's insight:

so if ads are over the top like Axe they are OK..oh yeah

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InstaSnopes: Sorting the Real Sandy Photos from the Fakes

InstaSnopes: Sorting the Real Sandy Photos from the Fakes | Psychology of Consumer Behaviour | Scoop.it
A pictorial investigation bureau, at your service.
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What it Says-What it Means: User-Generated -You laugh so you don't cry

What it Says-What it Means: User-Generated -You laugh so you don't cry | Psychology of Consumer Behaviour | Scoop.it

It was a wild day in Toronto yesterday. As the Toronto transit flooded and many of us were left stranded, wet, delayed in the cold, many others took to the social nets to reinterpret the day's events.
You don't appreciate what you have until you don't have it....

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Re-Touching the Consequences of Extreme Thinness » Sociological Images

Re-Touching the Consequences of Extreme Thinness » Sociological Images | Psychology of Consumer Behaviour | Scoop.it
k3hamilton's insight:

photoshopping -hiding how thin they are -yikes,

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"Everything Is Retouched"

"Everything Is Retouched" | Psychology of Consumer Behaviour | Scoop.it
An anonymous photo retoucher reveals the tricks of the trade: I have smoothed boniness before — like when models have bones sticking out of their chest, they want that subdued. That's somewhat common.
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A roundup of Union Station flood funnies

A roundup of Union Station flood funnies | Psychology of Consumer Behaviour | Scoop.it
Union Station flood funnies have, well, flooded the Internet in the wake of today's shutdown of Toronto's busiest transit hub. Man, do we ever love to get excited about weather-related mishaps.
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