Psychology of Consumer Behaviour
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Psychology of Consumer Behaviour
Why, oh why do we buy?
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The Weirdest, Funniest Commercials Of All Time

The Weirdest, Funniest Commercials Of All Time | Psychology of Consumer Behaviour | Scoop.it
Some commercials are funny, some informative. Then there are those just plain weird ones.
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The 10 Best Commercials of 2011 | Adweek

The 10 Best Commercials of 2011 | Adweek | Psychology of Consumer Behaviour | Scoop.it
Many people groaned last winter when it became clear that Super Bowl XLV would be packed bumper to bumper with automotive ads. It's not a category that's exactly wowed with its creativity in recent years.
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5 Holiday Ads That Hit Home | The Next Great Generation

5 Holiday Ads That Hit Home | The Next Great Generation | Psychology of Consumer Behaviour | Scoop.it
What do we love about the holidays? Time off from work, being with loved ones, gift-giving, and of course, Christmas ads.

 

cute kids and crazy shoppers and sentimental stuff to make you feel good about spending

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Why Funny TV Commercials Work

Why Funny TV Commercials Work | Psychology of Consumer Behaviour | Scoop.it
Advertising is about attracting, holding, and focusing attention. And nothing gets our attention like a funny TV spot. But funny is a double-edged sword.
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Guide to the Super Bowl Dog Commercials

Guide to the Super Bowl Dog Commercials | Psychology of Consumer Behaviour | Scoop.it
By Joe Wilkes

With commercials during Super Bowl XLVI going for 3 to 4 million dollars for a 30-second spot, it's hard to blame advertisers for turning to talent that will work for treats.
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30 Freakiest Ads of 2011 | Adweek

30 Freakiest Ads of 2011 | Adweek | Psychology of Consumer Behaviour | Scoop.it
You've watched the 10 Best Commercials of 2011. Now, it's time to slip into something less comfortable—the 30 Freakiest Ads of 2011. There's a wide variety this year—from the gross to the creepy, the goofy to the terrifying.
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Creative Review - Nice work for FedEx, Ray-Ban, Samsung and more

Creative Review - Nice work for FedEx, Ray-Ban, Samsung and more | Psychology of Consumer Behaviour | Scoop.it
The best in visual communication...
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Why Smartphone Commercials Are Making Us Stupid

Why Smartphone Commercials Are Making Us Stupid | Psychology of Consumer Behaviour | Scoop.it
It's the most wonderful time of the year.

Legions of nine-to-fivers stare idly at their office monitors, pretending to work in the few s...
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