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Psychology of Consumer Behaviour
Why, oh why do we buy?
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Pepsi MAX Bus Shelter Makes Riders Think the World Is Coming to an End

Pepsi MAX Bus Shelter Makes Riders Think the World Is Coming to an End | Psychology of Consumer Behaviour | Scoop.it
Meteors and tigers and aliens, oh my.  This latest in a string of bus-shelter advertising stunts is one of the more demonic.
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ar

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Ella Cooper's curator insight, May 1, 8:28 AM

Technology and consumer psychology is completely changing the way brands are advertising their products.

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Zugara Launches World’s 1st Augmented Reality Ecommerce Platform Module | FMM

Zugara Launches World’s 1st Augmented Reality Ecommerce Platform Module | FMM | Psychology of Consumer Behaviour | Scoop.it
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The Future of Shopping: Talking Shelves! No Check-Out Lines! Virtual Reality!

The Future of Shopping: Talking Shelves! No Check-Out Lines! Virtual Reality! | Psychology of Consumer Behaviour | Scoop.it

Oh boy shopping is ging to be even more "fun"

 

Virtual Reality Shopping with your smartphone as a shopping buddy and shelf tags that talk back- goodbye checkout line!

 

*3 percent of smartphone-toting shoppers have downloaded a retailer's app but that only 14 percent of these shoppers have actually used it to help purchase an item"

 

(The future=more ways to separate you from your money! kh)

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Brought A Smartphone? This Street Is Now A Grocery

Brought A Smartphone? This Street Is Now A Grocery | Psychology of Consumer Behaviour | Scoop.it

Going to China? Be sure to pack a smartphone. Visit a public square or a boulevard soon, and you may be stepping inside an augmented reality grocery store.

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Macy's Introduces Augmented Reality Experience in Stores across Country as ... - Business Wire (press release)

Macy's Introduces Augmented Reality Experience in Stores across Country as ... - Business Wire (press release) | Psychology of Consumer Behaviour | Scoop.it
Macy's Introduces Augmented Reality Experience in Stores across Country as ...Business Wire (press release)New this year, customers mailing their letters at Macy's “Believe Stations” in-store can take photos with the campaign's animated stars,...

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