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Psychology of Consumer Behaviour
Why, oh why do we buy?
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Toronto area Porsche dealership parks car near driveways of affluent homes in instant direct marketing

Toronto area Porsche dealership parks car near driveways of affluent homes in instant direct marketing | Psychology of Consumer Behaviour | Scoop.it
A Toronto ad agency parked a Porsche at the bottom of ritzy homes’ driveways to create personalized ads. Is that creepy or brilliant?

 

Tag line- "It's closer than you think."

 

(They coud have used photoshop, but that maybe wouldn't have  gotten the same buzz..unless of course that's all they did?)

 

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A roundup of Union Station flood funnies

A roundup of Union Station flood funnies | Psychology of Consumer Behaviour | Scoop.it
Union Station flood funnies have, well, flooded the Internet in the wake of today's shutdown of Toronto's busiest transit hub. Man, do we ever love to get excited about weather-related mishaps.
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What it Says-What it Means: User-Generated -You laugh so you don't cry

What it Says-What it Means: User-Generated -You laugh so you don't cry | Psychology of Consumer Behaviour | Scoop.it

It was a wild day in Toronto yesterday. As the Toronto transit flooded and many of us were left stranded, wet, delayed in the cold, many others took to the social nets to reinterpret the day's events.
You don't appreciate what you have until you don't have it....

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