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Psychology of Consumer Behaviour
Why, oh why do we buy?
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19 Biggest Social Media Moments of 2011

19 Biggest Social Media Moments of 2011 | Psychology of Consumer Behaviour | Scoop.it
These days, it seems we can't go a week without encountering a viral video, a meme sensation or a new social movement. We've highlighted 19 of the biggest from the past year.
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30 Freakiest Ads of 2011 | Adweek

30 Freakiest Ads of 2011 | Adweek | Psychology of Consumer Behaviour | Scoop.it
You've watched the 10 Best Commercials of 2011. Now, it's time to slip into something less comfortable—the 30 Freakiest Ads of 2011. There's a wide variety this year—from the gross to the creepy, the goofy to the terrifying.
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The State of Social Media 2011: Social is the new normal | Social Media Today

The State of Social Media 2011: Social is the new normal | Social Media Today | Psychology of Consumer Behaviour | Scoop.it

"But as social media becomes part of our cultural fabric and even as we witness businesses, governments,sports teams, and almost every organization socialize communication efforts today, much of what we see is merely the beginning of something that will one day become something far more important than the medium itself. Indeed, social media is affecting behavior and nothing is more important than the ability to influence decisions and ultimately behavior. The state of social media is not necessarily as much about which network is #winning as much as it is about how people are spending their time, interacting and connecting with one another, and what happens as a result." Brian Solis

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The Worst Product Flops of 2011

The Worst Product Flops of 2011 | Psychology of Consumer Behaviour | Scoop.it

1. Ashley Push-Up Triangle > Company: Abercrombie & Fitch While no stranger to controversy, Abercrombie & Fitch (NYSE: ANF) seemed to have crossed a line this time. ( A Push up bikini for tweens)

2. Qwikster

3.Volt

4. HTC Status -Facebook Phone

5. RIM's Playbook

6. Fiat 500

7. Mars Needs Moms

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100 YEARS / STYLE / EAST LONDON

100 years of East London style in 100 seconds. Sept 13th 1911 - Sept 13th 2011.
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The 10 Best Commercials of 2011 | Adweek

The 10 Best Commercials of 2011 | Adweek | Psychology of Consumer Behaviour | Scoop.it
Many people groaned last winter when it became clear that Super Bowl XLV would be packed bumper to bumper with automotive ads. It's not a category that's exactly wowed with its creativity in recent years.
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