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Psychology and Marketing
What makes us decide, buy, sell, do or not
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Why Influencer Marketing Isn't About the 'Influencers' | DigitalNext: A Blog on Emerging Media and Technology - Advertising Age

Why Influencer Marketing Isn't About the 'Influencers' | DigitalNext: A Blog on Emerging Media and Technology - Advertising Age | Psychology and Marketing | Scoop.it
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Psychology Behind Consumer Spend

Psychology Behind Consumer Spend | Psychology and Marketing | Scoop.it
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Our Social World

Our Social World | Psychology and Marketing | Scoop.it
'Our Social World' is a internet-sourced news service dedicated to puling together articles from across the world from the realms of psychology, media, PR, politics and more.
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An excerpt from Charles Duhigg’s The Power of Habit.

An excerpt from Charles Duhigg’s The Power of Habit. | Psychology and Marketing | Scoop.it
One day in the early 1900s, a prominent American businessman named Claude C. Hopkins was approached by an old friend with an amazing new creation: a minty, frothy toothpaste named “Pepsodent” that, he promised, was going to be huge.
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Changing Consumer Behaviour And What it Means for Digital Marketers – Digital Marketing Magazine

Changing Consumer Behaviour And What it Means for Digital Marketers – Digital Marketing Magazine | Psychology and Marketing | Scoop.it
Liane Dietrich, Managing Director at Rakuten LinkShare UK explores key trends in online behaviour...
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RSA Animate - The Divided Brain

In this new RSAnimate, renowned psychiatrist and writer Iain McGilchrist explains how our 'divided brain' has profoundly altered human behaviour, culture and...
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Mars and Venus at the Crux | Psychology Today

Mars and Venus at the Crux | Psychology Today | Psychology and Marketing | Scoop.it
Making decisions together, men typically err one way; women another.
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The Psychology of Online Influence « DRAFTFCB blog

The Psychology of Online Influence « DRAFTFCB blog | Psychology and Marketing | Scoop.it
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The Psychology of Online Influence - on The Psychology of Online Influence

The Psychology of Online Influence - on The Psychology of Online Influence | Psychology and Marketing | Scoop.it
The Psychology of Online Influence on the New Livestream. Live. Redefined.
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How to Break the Cookie Habit - Video Library - The New York Times

How to Break the Cookie Habit - Video Library - The New York Times | Psychology and Marketing | Scoop.it
Charles Duhigg explains the science of habits.
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Rory Sutherland: Sweat the small stuff | Video on TED.com

TED Talks It may seem that big problems require big solutions, but ad man Rory Sutherland says many flashy, expensive fixes are just obscuring better, simpler answers. To illustrate, he uses behavioral economics and hilarious examples.
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Kindness Is Contagious

Go to our Kickstarter page to get a digital download of the full movie! " http://www.kickstarter.com/projects/2140918358/good-virus-kindness-is-contagious " ...
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Our Social World

Our Social World | Psychology and Marketing | Scoop.it
'Our Social World' is a internet-sourced news service dedicated to puling together articles from across the world from the realms of psychology, media, PR, politics and more.
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Our Social World

Our Social World | Psychology and Marketing | Scoop.it
'Our Social World' is a internet-sourced news service dedicated to puling together articles from across the world from the realms of psychology, media, PR, politics and more.
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Skeptical about Social Influence Measurement? Consider this…

Skeptical about Social Influence Measurement? Consider this… | Psychology and Marketing | Scoop.it
A little over 150 years ago the UK Met Office, lead by meteorology pioneer Admiral Robert Fitzroy, issued the first ever public weather forecast, published by The Times. The predictions were far...
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Watch "TEDxRheinMain - John Kearon - Time to Kick Up A Commotion and Get Emotional About Advertising" Video at TEDxTalks

"John Kearon, "the Steve Jobs of Market Research", und sein emotionsgeladener Talk auf der zweitenTEDxRheinMain.
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Twitter, bad for our brains? - Channel 4 News

Twitter, bad for our brains? - Channel 4 News | Psychology and Marketing | Scoop.it
As Twitter's Biz Stone says too much time spent on social media "sounds unhealthy", Channel 4 News hears from a neuroscientist, the author of the Geek Manifesto and a self-proclaimed Twitterholic.
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Adventures In Behavioral Neurology—or—what Neurology Can Tell Us About Human Nature

Adventures In Behavioral Neurology—or—what Neurology Can Tell Us About Human Nature | Psychology and Marketing | Scoop.it

Via Paulo Furtado
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Surprise, Marketers! Social Influence Doesn't Matter #SMW

Paul Adams, a Global Brand Manager at Facebook, had some bad news for services like Klout and PeerIndex at this year's Social Media Week event cluster: Social influence doesn't matter. Let's entertain that idea for a minute.
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Why Pinterest Is So Addictive | Fast Company

Why Pinterest Is So Addictive | Fast Company | Psychology and Marketing | Scoop.it
I would have written this article sooner, but I was busy on Pinterest.
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How Companies Learn Your Secrets

How Companies Learn Your Secrets | Psychology and Marketing | Scoop.it
Your shopping habits reveal even the most personal information — like when you’re going to have a baby.
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