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Gene map shows brain blueprint

Gene map shows brain blueprint | Psychology and Marketing | Scoop.it
A 3D map of the entire human brain reveals that our brains are strikingly similar, sharing the same basic molecular blueprint.
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Psychology and Marketing
What makes us decide, buy, sell, do or not
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Re-invent Yourself with Neurosciences

Re-invent Yourself with Neurosciences | Psychology and Marketing | Scoop.it
Hi there, may I have your attention for a couple of minutes, pleaseSome questions: Can you hear the current noises around you? For example the sound of cars passing by your office or by your home?
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MediaPost Publications Why Pennies Are Important For Penney 04/15/2013

MediaPost Publications Why Pennies Are Important For Penney 04/15/2013 | Psychology and Marketing | Scoop.it
Why Pennies Are Important For Penney - 04/15/2013
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I can read your mind...

I can read your mind... | Psychology and Marketing | Scoop.it
In recent years, we have come to understand a lot more about how we all make decisions. Given that 95% of decision making is unconscious, how do we know what is going on in people’s heads and plan our...
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'Nudge unit' to become profit-making

'Nudge unit' to become profit-making | Psychology and Marketing | Scoop.it
Government's behavioural insight team, which tries to change voters' behaviour without legislation, to be spun off as mutual
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Chinwag Psych: Simon White Interview "When Behavioural Economics meets Marketing Models"

Chinwag Psych: Simon White Interview "When Behavioural Economics meets Marketing Models" | Psychology and Marketing | Scoop.it
Got your ticket for the Chinwag Psych, May 9 event yet?
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Analyze Job Candidates With Your Left Brain. But Hire With Your Right.

Analyze Job Candidates With Your Left Brain. But Hire With Your Right. | Psychology and Marketing | Scoop.it
I hear voices in my head. Well, not voices, plural. Just a voice, singular. As far as I know, I'm not schizophrenic or mentally ill (in a clinically diagnosable way). I would be completely adrift
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Dan Ariely: What makes us feel good about our work? | Video on TED.com

What motivates us to work? Contrary to conventional wisdom, it isn't just money. But it's not exactly joy either. It seems that most of us thrive by making constant progress and feeling a sense of purpose.
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fMRI Scan Detects Mental Pictures

fMRI Scan Detects Mental Pictures | Psychology and Marketing | Scoop.it
Scientists are now one step closer to reading human minds with machines. A new Cornell University study successfully used fMRI machines to detect mental pictures of other people.
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RSA Animate - Drive: The surprising truth about what motivates us

This lively RSA Animate, adapted from Dan Pink's talk at the RSA, illustrates the hidden truths behind what really motivates us at home and in the workplace....
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Frog: Procter & Gamble Says Emotional Connections Are Crucial For Branding - PSFK

Frog: Procter & Gamble Says Emotional Connections Are Crucial For Branding - PSFK | Psychology and Marketing | Scoop.it
Mindsharing chats with Phil Duncan, Global Design Officer at the major multinational consumer goods corporation.
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The Psychology of Music | Visual.ly

The Psychology of Music | Visual.ly | Psychology and Marketing | Scoop.it
There’s more to why we like music than just a catchy beat or an easy karaoke tune.
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The Marketplace in Your Brain - The Chronicle Review - The Chronicle of Higher Education

The Marketplace in Your Brain - The Chronicle Review - The Chronicle of Higher Education | Psychology and Marketing | Scoop.it
Scientists have identified brain regions that decide what’s valuable. Why are most economists ignoring them?
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Restaurants Use Menu Psychology to Entice Diners - NYTimes.com

Restaurants Use Menu Psychology to Entice Diners - NYTimes.com | Psychology and Marketing | Scoop.it
Restaurants around the country are revising their menus, hoping that some combination of prices, adjectives, fonts, type sizes and colors can coax diners into spending more money.
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Cannes Q&A: Matthew Willcox of Draftfcb

Cannes Q&A: Matthew Willcox of Draftfcb | Psychology and Marketing | Scoop.it
We kicked off a little Cannes with a Q&A from Adam Alter, author of Drunk Tank Pink ahead of what stands to be an exciting panel discussion next week. And we continue the discussion with Matthe...
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Happiness Secrets From The Staff Of Delivering Happiness At Work

Happiness Secrets From The Staff Of Delivering Happiness At Work | Psychology and Marketing | Scoop.it
Ebullient corporate culture helped grow Tony Hsieh's Zappos into a multibilliondollar shoeloving enterprise and spawned a consulting firm DHW. Here's...
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NASA Funds 3D Pizza Printer

NASA Funds 3D Pizza Printer | Psychology and Marketing | Scoop.it
The 3D food printer could one day be used to feed astronauts on long-duration space missions.
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Why Is Facebook Blue? The Science Behind Colors In Marketing

Why Is Facebook Blue? The Science Behind Colors In Marketing | Psychology and Marketing | Scoop.it
Turns out something as simple as tweaking the color of a button changes user behavior or endears people to your product. Buffer's Leo Widrich explains...
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Clenching fists 'can improve memory'

Clenching fists 'can improve memory' | Psychology and Marketing | Scoop.it
Memory recall and formation can be improved simply by clenching the fists for 90 seconds, a study suggests.
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Understanding How the Brain Speaks Two Languages | TIME.com

Understanding How the Brain Speaks Two Languages | TIME.com | Psychology and Marketing | Scoop.it
Hablan dos idiomas? You should, if you know what's good for you
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'Brain Friendly' Website Design Attracts More Viewers

'Brain Friendly' Website Design Attracts More Viewers | Psychology and Marketing | Scoop.it
Looking to attract more customers to your website? New research on media sites suggests that using a "brain friendly" design might do the trick.
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Finally, Tattoos That Let You Control Objects with Your Mind | TIME.com

Finally, Tattoos That Let You Control Objects with Your Mind | TIME.com | Psychology and Marketing | Scoop.it
Science hasn't been easy on the paranormal, routinely deflating fantastic claims by hucksters purporting psychic abilities. So wouldn't it be ironic if scientists were on the verge of making paranormal-like abilities a reality?
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What cognitive psychology teaches us about creating effective Vine videos | Poynter.

Create. Inform. Engage. | Journalism training, media news & how to's
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Bionic man makes us ask what it means to be human - Channel 4 News

Bionic man makes us ask what it means to be human - Channel 4 News | Psychology and Marketing | Scoop.it
The bionic man featured in a Channel 4 documentary this week may not be a realistic copy of a human - but robots prompt questions about what we want from our most sophisticated machines.
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Desperately Seeking Stats: No Such Thing as Information Overload for Today's Consumers

Desperately Seeking Stats: No Such Thing as Information Overload for Today's Consumers | Psychology and Marketing | Scoop.it
By combining our own proprietary research with a broad range of emerging work from academia, we have reached a simple, but eye-opening conclusion for marketers: it's not brands that make people feel good, but their decision to choose them that...
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Gene map shows brain blueprint

Gene map shows brain blueprint | Psychology and Marketing | Scoop.it
A 3D map of the entire human brain reveals that our brains are strikingly similar, sharing the same basic molecular blueprint.
more...
No comment yet.