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Proyecto Empresarial 2.0
Apuntes, noticias, normativa de corte económico y otros recursos necesarios para el diseño y desarrollo de un proyecto empresarial
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¿Por qué no abrir físicamente la empresa? | Consultoría artesana en ...

¿Por qué no abrir físicamente la empresa? | Consultoría artesana en ... | Proyecto Empresarial 2.0 | Scoop.it
Muchas veces cuando hablamos de empresa abierta enseguida acuden a la mente Internet y prácticas de gestión en la nube. La participación de agentes externos es más fácil si nos acostumbramos a un uso cotidiano de ...
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NOOK STADY – EL FUTURO DE LOS LIBROS DE TEXTO

NOOK STADY – EL FUTURO DE LOS LIBROS DE TEXTO | Proyecto Empresarial 2.0 | Scoop.it
No creo que falte mucho para que podamos disfrutar de libros de texto interactivos y baratos dentro de las instituciones académicas. Comprar miles de tomos en papel ni es práctico, ni ecológico ...
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CULTURA EMPRESARIAL JAPONESA

RT @cindylulopez: Qué buen artículo sobre la cultura empresarial japonesa http://t.co/u5BQtV07...
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New Facebook: What It Means for Local Marketers

New Facebook: What It Means for Local Marketers | Proyecto Empresarial 2.0 | Scoop.it

Local marketers like retailers and franchisees have much higher user engagement rates on Facebook than national chains or brands. While local marketers tend to have fewer fans, in some cases, they boast 50 times the user engagement – comments, posts and “Likes” – than their bigger, national competitors.

The new Facebook updates are designed to create more engagement overall, and two of the changes could favor local marketers.


Via The New Company
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Twitter Users Want Brands to Respond to Their Complaints : MarketingProfs Article

Twitter Users Want Brands to Respond to Their Complaints : MarketingProfs Article | Proyecto Empresarial 2.0 | Scoop.it

Twitter users who use the microblogging platform to lodge complaints about bad customer experiences say they expect companies to read and respond to their complaints, according to a poll from Maritz Research. Most companies, however, don't appear to be listening.
Among frequent Twitter users* age 18 and older who have issued a complaint to a company via Twitter, roughly one-half say they expect their tweets to be read.

 


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Politics In 60 Seconds

Politics In 60 Seconds | Proyecto Empresarial 2.0 | Scoop.it
Truck bomb, euro-fear, French contagion and tonight's GOP debate.

Via Michael H Kaleikini
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Twitter Releases Web Analytics Tool

Twitter Releases Web Analytics Tool | Proyecto Empresarial 2.0 | Scoop.it
How much traffic does Twitter send to your website? Twitter's new web analytics tool will tell you.

Via Michael H Kaleikini
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Jeweler Relocates And Reinvents Itself After September 11 - Companies & Execs - Portfolio.com

Jeweler Relocates And Reinvents Itself After September 11 - Companies & Execs - Portfolio.com | Proyecto Empresarial 2.0 | Scoop.it
In one tragic day, everything changed for Greenwich Jewelers, but two sisters—one a marketing executive, the other a financial professional—came together after September 11 and helped their parents rebuild the family business in the heart of New...

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YouNow Is Crowdsourcing Online Video Curation Startup That Puts Performers’ Fate In The Hands Of Viewers

YouNow Is Crowdsourcing Online Video Curation Startup That Puts Performers’ Fate In The Hands Of Viewers | Proyecto Empresarial 2.0 | Scoop.it

YouNow, a new online video entertainment startup, is crowdsourcing online video content curation, giving viewers the chance to decide who gets the spotlight and who gets the boot. The company presented yesterday at TechCrunch Disrupt.

 

YouNow gives anyone the opportunity to broadcast live, but once a performer begins streaming live they only get one minute to convince the audience that they are worth watching. During their performance, viewers can give them a thumbs up or a thumbs down. If they get more thumbs ups than thumbs downs then they get another minute. If they get more thumbs downs, they’re outta there, and may even wind up with a face full of rotten tomatoes! MG Siegler of TechCrunch puts it perfectly, saying that YouNow is what you get if you take YouTube and add The Gong Show to the mix....

[read full article and watch video http://j.mp/oyoXFK]


Via Giuseppe Mauriello, Michael H Kaleikini
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Daily Dot | Find the best TED talks, according to redditors

Daily Dot | Find the best TED talks, according to redditors | Proyecto Empresarial 2.0 | Scoop.it

Finding the best talks used to be tough, now it's easier.


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how-whole-foods-primes-you-shop-fastco: Personal Finance News from Yahoo! Finance

how-whole-foods-primes-you-shop-fastco: Personal Finance News from Yahoo! Finance | Proyecto Empresarial 2.0 | Scoop.it
Personal Finance, family-home...

Via Michael H Kaleikini
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Small Business Marketing Tips From SMX East 2011

Small Business Marketing Tips From SMX East 2011 | Proyecto Empresarial 2.0 | Scoop.it
While I was at SMX East last week I had the opportunity to sit in on the SoLoMo Landscape session (my liveblog) that was taking place there.

Via Michael H Kaleikini
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Convocatoria del concurso Monta tu empresa « Adefo Cinco Villas

Convocatoria del concurso Monta tu empresa « Adefo Cinco Villas | Proyecto Empresarial 2.0 | Scoop.it
CONVOCATORIA DEL CONCURSO MONTA TU EMPRESA. Se pone en marcha la 12ª edición del concurso “Monta tu Empresa”. En sesión plenaria de 12 de marzo, el Ayuntamiento de Ejea de los Caballeros aprobó las ...
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Pinterest también tiene uso educativo

Pinterest también tiene uso educativo | Proyecto Empresarial 2.0 | Scoop.it
Once millones de usuarios en el mundo, uno de los mejores 50 sitios web del mundo según la revista Time y puesto número 91 en el ranking mundial de páginas más visitadas en el mundo, estas son tan solo algunas de las cifras que Pinterest ha logrado...

Via Educación Castilla-La Mancha
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REPORT: The 100 Most Engaging Brands On Facebook

REPORT: The 100 Most Engaging Brands On Facebook | Proyecto Empresarial 2.0 | Scoop.it

Sony Ericsson had the most active fans on Facebook compared to any other brand during the month of September.
That comes from a ranking of the 100 most engaging brands by Fangager.


Via The New Company
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5 Ways Facebook's New Features Will Fuel Social Shopping

5 Ways Facebook's New Features Will Fuel Social Shopping | Proyecto Empresarial 2.0 | Scoop.it

Many of the new features introduced at Facebook’s f8 Developer Conference last Thursday, such as a customizable Open Graph and real-time news Ticker, will have a tremendous impact on social commerce and social shopping in the very near future.


Via The New Company
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Open Research: A Framework for Social Analytics « Web Strategy by Jeremiah Owyang

Open Research: A Framework for Social Analytics « Web Strategy by Jeremiah Owyang | Proyecto Empresarial 2.0 | Scoop.it

Over the last few months, Susan Etlinger, a former marketing strategist, and most importantly has used brand monitoring tools, has lead Altimeter’s latest research report on analytics. After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets.


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Build Something People Need: On Raising Venture Capital And Creating Startups That Matter | Fast Company

Build Something People Need: On Raising Venture Capital And Creating Startups That Matter | Fast Company | Proyecto Empresarial 2.0 | Scoop.it

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Small Business Strategies For Entrepreneurs

Small Business Strategies For Entrepreneurs | Proyecto Empresarial 2.0 | Scoop.it
What are your business strategies? They differ with ever entrepreneur.

Via Michael H Kaleikini
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XO Group Inc | Secrets of Successful Startups | BNET

XO Group Inc | Secrets of Successful Startups | BNET | Proyecto Empresarial 2.0 | Scoop.it
How do you turn a wedding planning website into a multiplatform, highly profitable company?

Via Michael H Kaleikini
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Five Reasons Why Websites Still Matter | Blog | Daily Dose | Entrepreneur.com

Five Reasons Why Websites Still Matter  | Blog | Daily Dose | Entrepreneur.com | Proyecto Empresarial 2.0 | Scoop.it
Online sales and lead generation dictate that you use all of your available resources, including a website.Get the latest blog articles on business ideas and...

Via Michael H Kaleikini
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The gig economy

The gig economy | Proyecto Empresarial 2.0 | Scoop.it
I AGREE with my colleague at Free Exchange that jobs are not now obsolete, as Douglas Rushkoff argues.

Via Michael H Kaleikini
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Twitter Announces Analytics For Tweets, Traffic & Buttons

Twitter Announces Analytics For Tweets, Traffic & Buttons | Proyecto Empresarial 2.0 | Scoop.it
This week at TechCrunch Disrupt, Twitter announced Web Analytics to webmasters (and Tweeters) see how their content is being shared and how their buttons are being used.

Via Michael H Kaleikini
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How To Use Social Media To Promote Your Small Business - Forbes

How To Use Social Media To Promote Your Small Business - Forbes | Proyecto Empresarial 2.0 | Scoop.it
Tips for small businesses on getting started using Facebook, Twitter, YouTube, Google+ and LinkedIn.

Via Michael H Kaleikini
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