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The Technology of Glass and Its Impact on IT Marketing - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

The Technology of Glass and Its Impact on IT Marketing - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
Google Glass only represents what the future could have in store for not just technology but the marketing behind it!
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Outsource A Telemarketing Company To Gather Data | Leads Janitorial

Outsource A Telemarketing Company To Gather Data | Leads Janitorial | Prospex | Scoop.it
Outsource a telemarketing firm so you can start your phone survey as soon as possible and generate janitorial leads.
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Remaking Old Lead Generation Techniques Like they Do Old Myths - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

Remaking Old Lead Generation Techniques Like they Do Old Myths - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
Sometimes your oldest lead generation techniques just need to remake itself for a new playing field. What doesn't change though are your objectives.
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IT Marketing Tips – Give ‘Guidelines’ Instead of Rules - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

IT Marketing Tips – Give ‘Guidelines’ Instead of Rules - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
What's the difference between guidelines and rules? One is easier on the ears while the other raises both alarm and a bit of rebellion in the market.
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As long as you provide the necessary information and explain the guidelines in a respectful and dignified manner, your rules can keep both your product and your customer’s experience from ruining each other. Find out more: http://bit.ly/1rKclIf

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Lead Generation Tips – Winning with Awesomeness - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

Sometimes the best leads generation campaigns with through the hearts and the heads of their target prospects. Why? How? Simple: It just does.
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Remember that people still could use a bit of that excitement in their lives, even within the confines of work. Spice up your campaigns on occasion and don’t stick too closely by the book. Find out more: http://bit.ly/1plnaxc

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Should IT Leads Be Disqualified Based on Personal Experience? - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

Personal experience can be valuable but you need to validate if you really think it's enough for your sales reps to ignore prime IT leads.
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You might have already been told to have a very human approach to B2B marketing. But you know, it’s also a good idea to extend this approach when dealing with your own sales reps. Find out more: http://bit.ly/1suAP99

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Targeted Sales Lead Generation – Your Own Monster Menagerie - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

Targeted Sales Lead Generation – Your Own Monster Menagerie - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
A targeted sales lead generation campaign can be like setting up your own rogue's gallery of horror monsters. It's about admiring what makes them unique.
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Both prospects and horror monsters come in all shapes ands sizes. But more than that, everyone likes it that way. To really appreciate targeted lead generation, you need to admire what makes your targets unique. Find out more: http://bit.ly/1vUXWsw

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Can You Cover Appointment Setting while Competing? - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

Can You Cover Appointment Setting while Competing? - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
Sometimes you have to choose between staying focused on the fight and improving your appointment setting strategy. Doing both can be a hazard.
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While it’s true that good marketing can make you feel like you just overtook competitors, it’s the core of your business that makes up the actual steering and speeding. Don’t try to do many things at once. Focus on winning the fight and not just soaking up the cheers you get from it. Find out more: http://bit.ly/1wliEka

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B2B Marketing Basics: Nine Things To Know About Responsive Design - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

B2B Marketing Basics: Nine Things To Know About Responsive Design - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
There's more to responsive design than what you see on the surface of most B2B marketing campaigns on mobile.
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Creating adaptive experiences is a smarter way forward, but that doesn’t mean this approach isn’t without its challenges.
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A Telemarketing Survival Guide to Dead Subscribers - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

A Telemarketing Survival Guide to Dead Subscribers - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
Subscription models face quite the horde when it comes to cleaning out dead subscribers. However, telemarketing is one effective countermeasure.
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That sucks when you’ve invested so much in acquiring a lot of contact information. The resources you’ve spent on sales, quality messaging, and even branding gets gobbled up by an undead horde of bad data.
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IT Research & B2B Marketing - Challenged by the Same Problems - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

B2B marketing may not be your R&D department but faces the same, age-old limitations of human communication. How can marketers supplement innovations?
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The ability to perceive and interact with the rest of the world really rings a futuristic tone. But at the core of this development, there only lies certain problems that still constrain human communication.

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Tech Lead Generation and Tech Stereotyping - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

Tech Lead Generation and Tech Stereotyping - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
Stereotyping the IT guy doesn't help when your IT lead generation process is neither educational or unscrupulous when taking in prospects.
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Outsourcing really brings out the tendency to stereotype. But if you think Indian telemarketers are the only ones with a short end of the stick, know that there are plenty of short sticks to pass around.

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How Fridge Logic Moments Help B2B Marketers - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

How Fridge Logic Moments Help B2B Marketers - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
B2B marketers have their own fridge logic moments. From realizing flaws in a critique to the ones in their own material, it helps to review!
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It doesn’t look like they can afford pulling the wool over their prospects eyes. What would be the point of lead nurturing? Making rapport?

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Success of Online Marketing Boosts Old-School Marketing

Granted these are just some of the ways you can mix old and new forms of marketing. But if the stats indicate anything, the success of online marketing can only contribute more to the success of older methods as well. Read more: http://bitly.com/1iQLmCC

#paypercall #businesstobusinesssales

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Using Lead Generation to Boost Your B2B Yard Sale - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

Using Lead Generation to Boost Your B2B Yard Sale - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
Got some old inventory you want to sell? B2B marketers can also tailor their lead generation strategies to help de-clutter all that excess.
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IT Lead Generation Tips – See Your Tech Through Users’ Eyes - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

IT Lead Generation Tips – See Your Tech Through Users’ Eyes - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
The process of IT lead generation requires you to see through the eyes of users. That makes it easier for you to understand a prospect's unique culture.
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Putting yourself in your prospect’s shoes might sound like standard procedure in IT sales and lead generation. But given the mixed reception of every innovation, it seems like it’s more often preached than practiced. Find out more: http://bit.ly/1rPT0nB

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IT Marketing Tactics from the Google Glass Beta - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

IT Marketing Tactics from the Google Glass Beta - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
IT marketing campaigns should best learn from Google when it comes to the price of costly betas and provoking controversy for raw feedback.
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How is it that a device that’s been surrounded by so much controversy even manage to sell itself out? It wasn’t even a full launch and yet the numbers on the purchases are startling. What lessons can this teach other tech marketers out there? Find out more: http://bit.ly/UENG9n

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How B2B Marketing Can Still Alter Predictions - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

How B2B Marketing Can Still Alter Predictions - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
You can be on the good end of a prediction or a really bad one. But in the case of B2B marketing, dire predictions aren't definite but calls to change.
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Numbers may not lie but you can still change the truth of their prediction if you know how to act. Take a second look at today’s common marketing predictions and find out what you can do to change the course. Find out more: http://bit.ly/UwujQ2

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IT Lead Generation and Cultural Context - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

Without cultural context, your IT lead generation process is missing half of your prospect's perspective. Some objections to technology are deeply rooted.
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There are so many things that a little cultural background check will already tell you. From negotiation styles to budget constraints, plenty of organizations are more influenced by their cultural environment than you might think. Find out more: http://bit.ly/1nhVxYl

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Modern Appointment Setting – The Old Art of Leaving Your Number - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

Modern Appointment Setting – The Old Art of Leaving Your Number - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
Today's appointment setting strategies are really just modern incarnations of much older crafts. One of them is leaving around contact data.
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So whether you’re an active event marketer, always ready with a card and a form or an online thought leader, quietly assessing web traffic, you are hoping for prospects to respond and give you call. Find out more: http://bit.ly/1qeGGJS

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Where’s the CTRL+Z in Your Appointment Setting Campaign? - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

Where’s the CTRL+Z in Your Appointment Setting Campaign? - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
You can only do so much to correct your appointment setting campaign. Sometimes, it's best to spend all that energy just pushing through instead.
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There might come a time when even appointment setting errors of today will be a thing of the past. Newer generations adopt newer communication technologies all the time. But just as email is today has shown to be full of flaws, there will also come a point when miscommunication occurs in some new shape or form.

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Telemarketing – A Big Way to Announce A Big Update - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

Telemarketing – A Big Way to Announce A Big Update - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
Your biggest upgrade could use the biggest form of B2B communication to announce it. That's exactly what telemarketing is and here's how to use it.
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We live in an age where every update and piece of news is tailored to the things we only find relevant. This goes for the IT products and services of your company towards your customers. I

TELEMA

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The Themes of Winter Soldier and Responsible IT Marketing - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

The Themes of Winter Soldier and Responsible IT Marketing - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
Tech businesses have a great responsibility given that the 21st century is their moment. That extends to IT marketing.
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The one true way is that you honestly say yours is a technology that shouldn’t be abused by anyone and make sure to mention all of those restrictions when presenting them. That’s one of the greatest responsibilities of every IT marketer
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Tech Lead Generation and Tech Stereotyping - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

Tech Lead Generation and Tech Stereotyping - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
Stereotyping the IT guy doesn't help when your IT lead generation process is neither educational or unscrupulous when taking in prospects.
Prospy Pex's insight:

Outsourcing really brings out the tendency to stereotype. But if you think Indian telemarketers are the only ones with a short end of the stick, know that there are plenty of short sticks to pass around.

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Tech Lead Generation Tips – Yes, Promise Less Work - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation

Tech Lead Generation Tips – Yes, Promise Less Work - iProspex - Telemarketing, Call Center, Outsourcing, Lead Generation | Prospex | Scoop.it
Tech lead generation campaigns are the first step to helping a world that seems to use tech just to add more work instead of decreasing it.
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Technology is supposed to make tasks easier so more people can unwind. But at the same time, all the free time it creates can result in more boredom. And with boredom, we have a tendency to find something fun to do with it.
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