A collection of different sites now popular too many to mention besides the unbituos Facebook ..It’s hard keeping up with new echnology and the latest in social media—but that’s become more critical, especially for those who serve teens. Enter Linda W. Braun. The educational consultant and former president of YALSA (the Young Adult Library Services Association) taps the following applications as among the leading trends to know.
The 4Ps is a concept originally coined in the 1960s by E.J. McCarthy. In short, if you have the right Product, in the right Place, at the right Price, supported by the right Promotion, you will likely have the right marketing mix in place to be successful. It’s an idea that is still taught in many marketing classes and continues to have traction in certain marketing circles. However, in the Age of Now this model seems out of touch with the expectations of empowered consumers. In turn, we are seeing the traditional 4Ps give way to a new set: Purpose, Passion, Participation, and Profit...
Via Jeff Domansky
What helps songwriters get unstuck can also help any writer get unstuck: "Stuck happens for a lot of reasons but I feel it happens most times because of self-censorship. We fear what we are writing might be terrible, so we end up not writing at all."
When you get stuck, go for a walk, work on a different project, play the air guitar. When you get back to the project, you're more likely to be able to get done what you need to get done.
I,d love to produce a Video rock track with her and others from different countries~ The editing of its Production from Korea or where ever different tracks are mixed with video inserts of artists that have never met possibly .. using a modern platform ~ Clean picking here on the Les Paul guitar ~ Sweet child o` mine a great GUNS N ROSES track ~
Plotagon is a tool that lets anyone create an animated movie directly from a written screenplay. Write your story, choose actors, environments and music. Press play and your movie is done. It's that simple.
This with practice looks like a fantastic tool to get students writing dialogues and interactions. They can really see their scripts come alive and turn them into movies. The text to speech isn't that great, but this still makes for motivating writing tasks for students.
*If you need to get the best video quality possible for clips that you need to publish online, here is a good short guide to the key settings, codecs, bitrates and compression levels you should use to prepare your video, (thanks to the Vimeo support team).
* While these settings have been thought out to optimize video publishing on Vimeo, you can utilize these references to prepare and save video files you may want to publish through other video services as well.
3 great videos from an old favorite on the rise ..Hana Akuno ..Hope my Korean friend watches and she gets some ideas ..Like producing a digital Rock music clip with different contributions from each of our circle of friends contibuting..lots off talent but we need an open minded and creative approach to embrace the new technologies ..Dont Wait ~
Achieving corporate success with video does not necessarily require 1 million YouTube views. Sometimes a well-calculated strike to your target audience from a credible expert can make all the difference, even when that audience is relatively small.
The Hatter explains how to tell better stories in Plotagon.
Charlie Dare's insight:
Seemed slow but could be my connectivity. Brings movie-making for everyone easier~This looks like a fantastic tool to get students writing dialogues and interactions. They can really see their scripts come alive and turn them into movies. The text to speech isn't great, but this still makes for motivating writing tasks for students.
As they create a track of electronic music during their mentoring year, multimedia artists Brian Eno and Ben Frost reveal the two sides of composition, finding inspiration…
Charlie Dare's insight:
To keep your art fresh you need to find new stuff you like so like osmosis you can get new mentors ideas..Starting as much freedom as you can get then to finish by articulate it to who your trying to reach.As they create a track of electronic music during their mentoring year, multimedia artists Brian Eno and Ben Frost reveal the two sides of composition, finding inspiration and analyzing the music they create and how it will be heard.
Many songs in particular Country or blues ballards tell a story often of love lost like "Me and Bobby Magee "..."
And so the discussion continues. Jonathan Gottschall writes his second blog post in his series about why/how storytelling works so well for businesses (and in general).
He does a good job in laying that foundation.
I have two thoughts for readers as they check out this post:
1. Gottschalk talks about story structure. Of course you have to know story structures to craft a good story. But structure alone won't make you successful IMHO. There's a whole lot more going on in telling a compelling story and structure is only one piece. Ask any creative writer! There are many different formulas. Most biz folks in the US are completely unaware that different groups/cultures have different story structures than what we see broadcasted on the Internet. Which in a global marketplace has huge significance! I'm not anti-story structure -- I just want us to understand its role better.
2. Stories and manipulation. Yes we are being influenced by stories -- and have always been. Yes we are being manipulated all the time. Yes, at some level we know this. No, access to information via the Internet and social media does not innoculate against this. Which is one reason why consumers are getting much more savvy about purchasing from companies who are socially and environmentally conscious.
Gottschalk focuses mostly on ads in this post. Ads are only one type of business storytelling however. He asks questions at the end, "Is storytelling really locked into a master formula?" No.
Another question he asks is, "Hasn't the digital revolution paved the way for a new kind of storytelling?" and "Is it time for story 2.0?" LOL -- both remain to be seen and I look forward to the next post!
This review was written by Karen Dietz for the Just Story It curation on business storytelling"