Product Management- Best Practices and the Product Lifecycle
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Product Management- Best Practices and the Product Lifecycle
How to level-up and be highly-effective in product management
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All The Responsibility, But No Authority – Get Over It!

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A great article by Tom Evans, of Compelling PM: "You have as much authority as you work to earn."

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After the One-Hit Wonder

After the One-Hit Wonder | Product Management- Best Practices and the Product Lifecycle | Scoop.it
We tracked down four people who introduced some of the most popular fad items of the past few decades to find out how they handled their sudden prosperity—and rapid exit from the limelight. Some were relaxing and enjoying their spoils.
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Product Marketing Rule 6: R | Optimal Product Management and Product Marketing ™

Product Marketing Rule 6 from the best-selling book 42 Rules of Product Marketing (New blog post! Product Marketing Rule 6: Work Effectively with Analysts: Product Marketing...
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Everyone knows strategy drives execution. But what drives strategy?

Everyone knows strategy drives execution. But what drives strategy? | Product Management- Best Practices and the Product Lifecycle | Scoop.it
Everyone knows strategy drives execution. But what drives strategy?
Product Marketing Rule 2: THINK BIG!
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Product Marketing Rule #3: Learn from Your Customers' Digital Body Language

Product Marketing Rule #3: Learn from Your Customers' Digital Body Language | Product Management- Best Practices and the Product Lifecycle | Scoop.it
Product Marketing Rule #3: Learn from Your Customers' Digital Body Language Product Marketing Rule 3: Learn from Your Customers’ Digital Body Language | Optimal Product Managem www.280group.com Product Management Rule 3 from the best-selling book ...
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Product management resources | The 280 Group

Product management resources | The 280 Group | Product Management- Best Practices and the Product Lifecycle | Scoop.it
In a down economy, you can’t afford to make decisions based on hunches or “gut feel.” http://t.co/YzI3qpR3Qi #prodmgmt #tipoftheday
Melissa Holtzer's insight:

Welcome to Resource Central, a place to help you be more productive and effective at your job. Please take advantage of all of the free resources on this page – they are here for to make things easier for you! We would really appreciate it if you told your colleagues about this and sent them the URL. Resources include:

-PM/PMM white papers

-free templates

-PM/PMM webinars

-PM software

-Directory of marketing resources

-Link to optimal product management blog

-Product management manifesto

-Directory of PM associations

-Link to the 280 Group Linked In Group (over 28k members- largest PM group!)

 

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Product Management/Product Marketing Certification Week - Austin, TX - April 22 to 26, 2003

Product Management/Product Marketing Certification Week - Austin, TX - April 22 to 26, 2003 | Product Management- Best Practices and the Product Lifecycle | Scoop.it
If you're looking to enhance your Product Management/Product Marketing, differentiate yourself in the job market and prepare yourself for that next PM or PMM role, a certification from the Associat...
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Poll: Do you view OR participate in Twitter to follow the Product Management con...

Poll: Do you view OR participate in Twitter to follow the Product Management con... | Product Management- Best Practices and the Product Lifecycle | Scoop.it
Poll: Do you view OR participate in Twitter to follow the Product Management conversations?
http://lnkd.in/g9-aUf
www.linkedin.com
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Product Management Rule #5: Learn to Say "No" to Customers | Optimal Product Management and Product Marketing ™

roduct Management Rule 4 from the best-selling book 42 Rules of Product Management (New blog post! Product Management Rule #5: Learn to Say “No” to Customers: Product Managem...
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Successful demand generation is one-to-one marketing on a mass scale. Customers...

Successful demand generation is one-to-one marketing on a mass scale. Customers... | Product Management- Best Practices and the Product Lifecycle | Scoop.it
Successful demand generation is one-to-one marketing on a mass scale. Customers need to know "what's in it for me?". How do YOU achieve this as a product marketer?
Product Marketing Rule 4: Help Your Prospect Know “What’s In It For Me?
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Twitter / ProductCampSV: 280group - our event sponsor ...

Twitter / ProductCampSV: 280group - our event sponsor ... | Product Management- Best Practices and the Product Lifecycle | Scoop.it
RT @ProductCampSV: 280group - our event sponsor has lots of intersting Product Management books on sale. Do check them out! http://t.co/Uqc2Wodjut
Melissa Holtzer's insight:

Dishing out product management best practices in person at this past weekend's SIlicon Valley Product Camp 2013. Nothing like running the trade show table and connecting live with some of the valley's PM and PMM superstars.

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