We tracked down four people who introduced some of the most popular fad items of the past few decades to find out how they handled their sudden prosperity—and rapid exit from the limelight. Some were relaxing and enjoying their spoils.
Product Marketing Rule #3: Learn from Your Customers' Digital Body Language Product Marketing Rule 3: Learn from Your Customers’ Digital Body Language | Optimal Product Managem www.280group.com Product Management Rule 3 from the best-selling book ...
In a down economy, you can’t afford to make decisions based on hunches or “gut feel.” http://t.co/YzI3qpR3Qi #prodmgmt #tipoftheday
Melissa Holtzer's insight:
Welcome to Resource Central, a place to help you be more productive and effective at your job. Please take advantage of all of the free resources on this page – they are here for to make things easier for you! We would really appreciate it if you told your colleagues about this and sent them the URL. Resources include:
-PM/PMM white papers
-Directory of marketing resources
-Link to optimal product management blog
-Product management manifesto
-Directory of PM associations
-Link to the 280 Group Linked In Group (over 28k members- largest PM group!)
Successful demand generation is one-to-one marketing on a mass scale. Customers need to know "what's in it for me?". How do YOU achieve this as a product marketer? Product Marketing Rule 4: Help Your Prospect Know “What’s In It For Me?
RT @ProductCampSV: 280group - our event sponsor has lots of intersting Product Management books on sale. Do check them out! http://t.co/Uqc2Wodjut
Melissa Holtzer's insight:
Dishing out product management best practices in person at this past weekend's SIlicon Valley Product Camp 2013. Nothing like running the trade show table and connecting live with some of the valley's PM and PMM superstars.
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