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User Stories: a strategic design tool | Johnny Holland

User Stories: a strategic design tool | Johnny Holland | process | Scoop.it

User Experience Strategy becomes an ‘in principle agreement’ on the shape of the project (what), its purpose (why), and provides potential implementation strategies (how). It takes into account all perspectives (e.g business, technical, marketing, brand) but privileges the intended user experience.


Via Mario K. Sakata
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User Experience Is Not Design. It's Strategy.

User Experience Is Not Design. It's Strategy. | process | Scoop.it

Product companies are about solving problems, and about asking the right questions in the first place.


Via Mario K. Sakata
Natraj's insight:

Still, apparently we have UX Strategy as a definite split against Simple usability or interface solution which is tactical way of solving problems - still called to be UI design, since UX - eXperiences are strategical way of implementing solution. Strategy is tied with business engine [going skin deep of business revenue and marketing concepts], which really dives deep into research, its not superficial. UX design on other hand can take both ends of the spectrum - tactical & strategical. Now product companies really look it strategically since all your design essentially is a revenue game-changer! Finding the problem [May also said, Touchpoints] and solving it through design is more of UX Strategy where Business and design embedded pretty heavily.

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Measuring the User Experience - Part 1 – Defining and Measuring UX Success

Measuring the User Experience - Part 1 – Defining and Measuring UX Success | process | Scoop.it
If you can’t measure it, you can’t manage it. And a good User Experience (UX) is not magic; it is the result of a good process.
 
UX Metrics are an integral pa…

Via Alexis Brantes, Fred Zimny
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Alexis Brantes's curator insight, June 5, 2013 1:15 PM

If you can’t measure it, you can’t manage it. And a good User Experience (UX) is not magic; it is the result of a good process.

 
Rescooped by Natraj from I can explain it to you, but I can't understand it for you.
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Agile methodology

Agile methodology | process | Scoop.it

Introduction Waterfall model follows application development in phases with checkpoint and deliverable documents in each checkpoint. It advocates rigours project management, strategy and processes to...


Via Riaz Khan
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