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LinkedIn Profile Tips: Optimization Guide to Build your Profile

LinkedIn Profile Tips: Optimization Guide to Build your Profile | Prionomy | Scoop.it

View these Linkedin Profile Tips to build and optimize your profile on the platform, as well as learn how to use the many features available to users.


Linkedin provides access to a multitude of features, make it the most advanced professional user base in the web, from which you could harness its technical platform to get the best out of it.

Here is a great infographic with facts about Linkedin Profile, followed by the tips to build your profile with optimization techniques.


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Cruise Line Class's curator insight, December 13, 2013 6:09 PM

I confess that I am not leveraging the wonderful tools available on Linkedin.  Great article with easy tips on what you can do today to optimize your profile, and help employers find you.

 

Make it a great day!

Stéphane Hardel's curator insight, December 15, 2013 6:12 AM

Soyez beaux soyez forts soyez convoités

Lori Wilk's curator insight, December 28, 2013 3:21 PM

One of the biggest mistakes I hear about is that people signup to be on a social media site and then they don't complete their profile which reduces their effectiveness. Yes- it's important to fully complete your profile.

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How to Reduce Your Mail to Almost Nothing

How to Reduce Your Mail to Almost Nothing | Prionomy | Scoop.it

I love the posts from this guy. When he say "Personal Development for Smart People" he has probably right. If you're in struggle with your junk mail, this post will give you some insights to change that. [note MG]

 

It’s been estimated that the average American will spend about 8 months of his/her life opening junk mail. Would anyone consciously choose to do that? Probably not. But how many will end up doing it anyway?

 

And this is just the average. Some poor folks actually spend years of their lives processing junk mail. This is especially common if you have multiple sources of mail, such as your home and a business.

Each piece of unwanted mail you process is a needless waste of your life. It’s also a major source of distraction that gets you thinking about things that are off course for you.

 

Read more: http://www.stevepavlina.com/blog/2012/02/how-to-reduce-your-mail-to-almost-nothing/


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10 tips to get the most out of Pinterest for your business

10 tips to get the most out of Pinterest for your business | Prionomy | Scoop.it

You search new ways to improve your online visibility or/and business contacts. Pinterest seems be a good way to achieve this objective. To know more about this subject and the various possibilities, this article will give you a lot of insights. [note Martin Gysler]


Now that we’ve given you the ultimate guide on how to get started with Pinterest, it’s worth taking a look at how businesses can put the social networking world’s darling to work for them.


Before taking a look at how you can put Pinterest to work for you, it’s worth looking at why you shouldn’t be ignoring Pinterest. First and foremost, the numbers speak louder than anything else. In the past six months, visits to Pinterest grew by 4000%, receiving an amazing 11 million hits in just one week.


Pinterest has also proved to be a great way to drive traffic to your site, and in some cases, has out-performed Facebook. 


Read more: http://thenextweb.com/socialmedia/2012/01/20/10-tips-to-get-the-most-out-of-pinterest-for-your-business/


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The Ultimate News Resource Guide to Social Marketing: 55 Top Marketing, Technology and Social Media News, Analysis and Trends Resources

The Ultimate News Resource Guide to Social Marketing: 55 Top Marketing, Technology and Social Media News, Analysis and Trends Resources | Prionomy | Scoop.it
Brief description of top sources named from Awareness, Inc.eBook on Social Marketing in 2012.


As we embark on 2012, the team at Awareness, Inc. consulted with the best and the brightest in marketing, strategy, technology, business and social media to help us identify the top news, analysis and trends resources for social marketing and social technology.


Our industry is among the most dynamic, with many voices reporting, analyzing and advising on social technology, social media developments, successes, and best practices.


To help you navigate the active social news space, we compiled this Ultimate Guide to the Top Marketing, Technology and Social Media Resources. This guide aggregates resources quoted by leading strategists such as David Meerman Scott, Brian Solis, Erik Qualman, Jason Falls, and Jay Bear, top analysts and influencers Jeremiah Owyang, Debi Kleiman, Laura Fitton, David Berkowitz, brand leaders such as Ekaterina Walter, Michael Pace, and Pam Johnston, and agency visionaries Steve Rubel, Mike Troiano, and Jonas Klit Nielsen in our free report on 2012 Social Marketing and New Media Predictions, to name just a few.


Read more: http://www.socialnomics.net/2012/01/03/the-ultimate-news-resource-guide-to-social-marketing-55-top-marketing-technology-and-social-media-news-analysis-and-trends-resources/


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Renato Xavier - www.renatoxavier.com's comment, January 26, 2012 9:28 AM
Hey, Do you know about the challenge of SEO here in Brazil. The distpute is fierce for the term "katipsoi zunontee". http://www.renatoxavier.com/katipsoi-zunontee It is in Portuguese but you can use the translate.
Martin Gysler's comment, January 26, 2012 12:51 PM
Thank you for your information Tom!
Martin Gysler's comment, January 26, 2012 12:52 PM
Thank you for the information Renato, I'll check out the website.
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10 Ways Multi-blog Authors Can Stay Creative and Generate Great Posts

10 Ways Multi-blog Authors Can Stay Creative and Generate Great Posts | Prionomy | Scoop.it

For all those who have this kind of blog they often arise the question, how to thrive while meeting the comfort and the interest of all. This post, very interesting, will give you some information about it and encourage you, if necessary, to go outside the box... I like that! [note Martin Gysler]


Keeping fresh and creative is key to keeping on top of the game when writing different blogs across various sectors, and for various clients. Working with efficient workflows, time management and organization all help to keep that valuable information harnessed to be used when you need it, but how about making sure you can produce great content on time and on demand?


Keeping creative and informed means you are working efficiently to produce content that’s engaging, informative, and, of course, profitable for you. After all, time is money when you are managing a number of blogs and clients.
Here are my top ten tips for fueling that creativity, generating ideas, and managing your time and resources.


Make the info come to you—start mass readingFiling it cleverly: Other InboxDump it! Brain dumping for multiple sourcesGetting creativeFind your zone and stay in itMap it!Reach outStep away from the machine! Illumination needs youUnblock yourself on timeIf you are really stuck, go outside the box and freestyle


Read more: http://bit.ly/Aa6D36


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Pinterest: A Tool to Curate Relevant Visual Content for Your Audience

Pinterest: A Tool to Curate Relevant Visual Content for Your Audience | Prionomy | Scoop.it

This piece was written by my friend and fellow curator, Beth Kanter for socialmediatoday. It's one of the best articles because she really understands Pinterest and is using it effectively.

 

Here's what she had to say:

 

My Pinboards on Pinterest...

 

Pinterest is a virtual pinboard where you can organize and share images and videos you discover on the web. Think of it as social network of visuals – where you can find images from other people with the same interest or use it to curate your own visual “interest space.”

 

The clean interface and simplicity of its features make it easy to use and gives you a calm feeling which perhaps accounts for its popularity.

 

**At first glance, the site attracts people interested in using it for non-work interests, such as wedding planning, decorating, scrapbooking, and family photos, but brands and nonprofit professionals are also using it to curate information related to professional and organizational topics in a visually pleasing way.

 

****But if you want to be successful, you must curate and share relevant content.

 

Selected by Jan Gordon covering "Pinterest Watch"

 

Read full article here: [http://bit.ly/xNUU6H]


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Beth Kanter's comment, January 21, 2012 1:11 PM
Thanks so much for curating this post also published on Social Media Today. The original on my blog: http://www.bethkanter.org/pinterest/ got the most retweets - probably because of the wide interest. I noticed you were curating a separate pinterest collection too. I put together small curated collection of resources about Pinterest for Nonprofits as I will be teaching it in workshops this year in the Middle East - http://socialmedia-strategy.wikispaces.com/Pininterest
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One Reason Why Your Blog Isn’t Making Money

One Reason Why Your Blog Isn’t Making Money | Prionomy | Scoop.it

According to one estimate, 3 million posts will be published today. Approximately 540,000 of these posts were written by professional bloggers trying to transition their audience from reading to buying. Others hope their posts are compelling enough to prompt a return visit.


However, most bloggers aren’t making a dime from their blog.


The reasons why haunt each blogger every night. Are they passionate enough? Are they engaging enough? Surprisingly, these are the wrong questions to ask.


The reason why most blogs don’t make money can be traced back to one decision (or lack of one).


The World is My Audience


Social media is the most egalitarian marketing discipline since broadcast media. Bloggers naturally feel that everyone is interested in their topic. You rarely hear people wondering if they have the right readers. They just assume that they do. Even when they think about their reader’s characteristics, it’s done on a surface level.


Read more: http://pushingsocial.com/one-reason-why-your-blog-isn%E2%80%99t-making-money


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From Blogger to Book Author: The 4-Step Guide

From Blogger to Book Author: The 4-Step Guide | Prionomy | Scoop.it

Some bloggers don’t start a blog to make money. They start blogging, because they have a message that the world needs to hear. In other words:

 

Some bloggers blog to get published.

 

Recently, I signed a contract with a book publisher. I had always hoped to one day publish a book, but I never thought it would happen in a few months.

 

What made this possible? In a word: blogging.

Image copyright Lasse Kristensen - Fotolia.com

 

If you want to go from blogger to book author, you’ll need to do a few things. But the pay-off can be significant.

 

Why you should publish a book

 

With the rising popularity of ebooks and self-publishing, why should you go with a traditional publisher?

 

Why even write a book at all? Doesn’t a blog suffice?...


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Martin Gysler's comment, January 6, 2012 7:38 AM
Hi Chuck, It's a question I am often asked me and..., I do not have a definitive answer on this. I, for one, a Baby-Bommer and I think it is not related to generation, but to humanity in general. Everyone would like always appear in the best light possible, which does not always favor the authenticity. I also think that the social media demonstrate even better the malaise of our society and the lack of commitment of most people on this earth!
Chuck Bartok's comment, January 6, 2012 10:54 AM
Thanks for the response.
Because of realistic parents, my siblings and I were never directed to operate to Please Others, rather be sure we were satisfied with our behavior.
Because, if I am on the right track, it is easier to share Abundance with others.
Self-Interest is different than Selfishness.
I bring up this point to reflect on the fact many have Stories of Benefit to share and if they focused on their personal "greatness" it would be easier to get the Job done.
Martin Gysler's comment, January 6, 2012 11:27 AM
Yes Chuck, I see and I know that each generation change. Sometimes in a good sense and sometimes on a worse way... that's life! Indeed, when people make personal work, it is easier to do something constructive with them, but I also know that for many people, it's only bla bla and serves no purpose. What makes me say that we must choose the world around us. Have a great weekend.
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7 Questions to Assess Your Business Model Design - Alexander Osterwalder - In: Business Model Alchemist

7 Questions to Assess Your Business Model Design - Alexander Osterwalder - In: Business Model Alchemist | Prionomy | Scoop.it

Ultimately, customers are the only relevant judges of your business model. However, even before you test your model in the market, you can assess its design with 7 questions that go well beyond the conventional focus on products and market segments.

1. How much do switching costs prevent your customers from churning?

2. How scalable is your business model?

3. Does your business model produce recurring revenues?

4. Do you earn before you spend?

5. How much do you get others to do the work?

6. Does your business model provide built-in protection from competition?

7. Is your business model based on a game changing cost structure?


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Martin Gysler's comment, December 14, 2011 12:57 PM
An excellent post!
Ian Harris's curator insight, April 4, 2015 12:01 AM

Some initial critical questions for you to address when you have completed the Business model Canvas for your business.

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5 Techniques You Can Use to Take Your Internet Marketing Business to the Next Level in 2012

5 Techniques You Can Use to Take Your Internet Marketing Business to the Next Level in 2012 | Prionomy | Scoop.it

Well, friends, we are getting to that time of the year when it is time to start thinking about where we want our business to go in the upcoming year. 2012 is just around the corner. Do you have a plan yet?

 

The truth is that you can make a difference by setting goals or resolutions (or whatever you want to call them). But you can’t just set and forget. You need to have a plan. If you want to take your internet marketing efforts to the next level start thinking about how you are going to do that now.

 

These 5 marketing techniques can bring about change and more profit. Which one(s) will you implement this coming year?


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Why You Should Wear The 6 Thinking Hats On Your Blog

Why You Should Wear The 6 Thinking Hats On Your Blog | Prionomy | Scoop.it

Wearing the 6 Thinking Hats on your blog helps in generating valuable, interesting and diverse content.

 

What are the 6 Thinking Hats?

 

Dr. Edward de Bono’s 6 Thinking Hats is a simple, effective parallel thinking process that helps people be more productive, focused, and mindfully involved. And once they’re learned, the tools can be applied immediately!

 

The premise of this concept is that the human brain thinks in a number of distinct ways which can be identified, deliberately accessed and hence used in a structured way to develop strategies for thinking about particular issues.

 

De Bono identifies six distinct states in which the brain can be “sensitized”. In each of these states, the brain will identify and bring into conscious thought certain aspects of issues being considered.


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How to Fight Information Overload

How to Fight Information Overload | Prionomy | Scoop.it

Information overload is a creature that has been growing on the Internet’s back since its beginnings. The bigger the Internet gets, the more information there is. The more quality information we see, the more we want to consume it. The more we want to consume it, the more overloaded we feel.

 

This has to stop somewhere. And it can.

 

As the year comes to a close, there’s no time like the present to make the overloading stop.

 

What you need to do is focus on these 4 steps:

Set your goals. Decide whether you really need the information. Consume only the minimal effective dose. Don’t procrastinate by consuming too much information.

 

But before I explain exactly what I mean, let’s discuss information overload in general.


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Tips for Filming Whiteboard Presentations

Tips for Filming Whiteboard Presentations | Prionomy | Scoop.it
Want to learn how Moz shoots Whiteboard Friday? Pick up some awesome tips on shooting, lighting, and editing whiteboard presentations.

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Ken Morrison's comment, September 4, 2012 7:07 PM
Thank you for this share. I will share it with my students.
Ken
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How Brands Can Manage Facebook Comment Overload

How Brands Can Manage Facebook Comment Overload | Prionomy | Scoop.it
Large-scale waves of Facebook comments can come at any time, for a variety of reasons. Try these steps for effective comment management.


Human beings are social by nature, and not surprisingly, we choose to spend much of our talkative time on Facebook.


Comscore released data in December 2011 that showed Facebook is virtually synonymous with social media. Worldwide, people spend three out of every four minutes of their total social networking time on Facebook.


Check out the recent comment counts on nearly any major Facebook brand Page — the numbers get big very quickly. Disney’s image of Happy, the dwarf from Snow White earned over 1,600 comments at the time of publication. Coca-Cola asked fans whether they have ice-cold Cokes in their fridges – 2,170+ comments.


Read more: http://mashable.com/2012/01/26/facebook-comment-overload/


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10 tips to get the most out of Pinterest for your business

10 tips to get the most out of Pinterest for your business | Prionomy | Scoop.it

You search new ways to improve your online visibility or/and business contacts. Pinterest seems be a good way to achieve this objective. To know more about this subject and the various possibilities, this article will give you a lot of insights. [note Martin Gysler]


Now that we’ve given you the ultimate guide on how to get started with Pinterest, it’s worth taking a look at how businesses can put the social networking world’s darling to work for them.


Before taking a look at how you can put Pinterest to work for you, it’s worth looking at why you shouldn’t be ignoring Pinterest. First and foremost, the numbers speak louder than anything else. In the past six months, visits to Pinterest grew by 4000%, receiving an amazing 11 million hits in just one week.


Pinterest has also proved to be a great way to drive traffic to your site, and in some cases, has out-performed Facebook. 


Read more: http://thenextweb.com/socialmedia/2012/01/20/10-tips-to-get-the-most-out-of-pinterest-for-your-business/


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The State of Social Media and Social Media Marketing in 2012

Social media is a source of endless discussion. With the advent of new tools and / or platforms every day, keep up has become a challenge. But some among the many are the undisputed leaders and decide largely on what will be the future. This slide presentation may give us interesting information on the trends and what might we expect in 2012 and beyond. [note Martin Gysler]


Social networking is the #1 activity online. Even though Google gets the most visitors, Facebook is where most of us are spending our time. And it’s not just about Facebook anymore. We are spending a lot of time on LinkedIn, YouTube, Tumblr and Twitter. While there are some clear major players in the social space, the social media universe continues to expand and 2011 was a banner year for the idea of an "Interest Graph."


In 2011, we saw Google launching Google+ and Pinterest grewing at an astounding rate. Facebook launched "Timeline" and "frictionless sharing" with partners like the much anticipated Spotify. Facebook also acquired design companies and the team behind Gowalla, showing the company’s intent to provide a consistent experience across devices and becoming a more prominent player in the mobile space.


Read more: http://www.slideshare.net/socialnerdia/the-state-of-social-media-and-social-media-marketing-in-2012-10743590?from=ss_embed


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How to Brand Your Product. Is branding good for your business?

How to Brand Your Product. Is branding good for your business? | Prionomy | Scoop.it

The establishment and protection of a good brand name doesn't come cheap, but the equity value of a good brand name can be worth many times more than the annual earnings of the business itself.

 

Developing and building any new brand is time consuming and very expensive. Your competitors will be only too happy to ride on your success if you allow them.

 

To prevent this, you must protect your brands, slogans and logos from the very moment that you decide to use them. That means doing so even before you introduce your brands to the world. This protection is vital.

 

Read more: http://www.businessmanagementbasics.com/how-to-brand.html


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How to use Natural Networking to connect with anyone — including the exact email scripts

How to use Natural Networking to connect with anyone — including the exact email scripts | Prionomy | Scoop.it

How many of us have heard career experts telling us to “go out there and network”?


What does that actually mean? They never seem to specify.


So we end up going to 1 or 2 pointless networking events, which actually turn out to be a bunch of unemployed people looking for jobs, until we realize the pointlessness of random networking. We stop going. But we keep hearing about the importance of our network, and we hear about how most jobs are found through personal contacts. Pretty soon, it becomes clear to us that it’s WHO you know, not WHAT you know. But we have no idea how to actually turn that realization into something actionable.


There’s a game going on around us that we don’t even see.


And today, I want to show you exactly how to decode it — along with the specific email scripts to use. If you’ve been waiting for the real story on how networking actually works, this is it.


Read more: http://bit.ly/xd4OhE


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Is Your Leadership Limiting Your Organizations Ability to Grow?

Is Your Leadership Limiting Your Organizations Ability to Grow? | Prionomy | Scoop.it

This is the first in our series of articles that looks at leadership capacity and its impact on organizational growth and transformation. The full series will be available for download as a white paper once it is completed.

 

Leadership capacity is more than simply skill development; it’s about performance, growth, transformation and change. For the purpose of our discussion in this series of articles, let’s define it as;

 

“Leadership Capacity is the skilful use of leadership attributes for the growth and development of ourselves, our colleagues and our organization”.

 

Great leaders not only understand how to engage and inspire their teams to get the best results — they understand the need to create participatory and collaborative processes that develop the abilities of the next generation of leaders.

 

Leadership lays the groundwork for success

 

Successful companies do not happen by accident. They are the result of building effective leadership capacity and an awareness and willingness to take the necessary steps in identify internal talent and nurture them into the leaders of tomorrow.

 

Read more: http://www.customerthink.com/blog/is_your_leadership_limiting_your_organizations_ability_to_grow


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10 Steps To Promote Brand “You” With Social Media

10 Steps To Promote Brand “You” With Social Media | Prionomy | Scoop.it

We live in one of the most exciting times in the world’s history where you can build a personal brand globally and faster than anyone has ever imagined. Most people are underestimating the reach and power of social media that has really only been available for barely 5 years.


Facebook marketing is less than 2 years old and YouTube and Twitter have only been in existence for a few years.

 

The previous generation built their personal brands on television, radio, magazines and newspapers.

 

You now have the opportunity to build a personal brand utilizing the leverage and amplification of social media and blogs that can accelerate the process.

 

The potential of the web is still evolving and will continue to surprise us as it continues to grow and challenge established thinking and disrupt business models...


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60+ Unexpected Business Lessons

60+ Unexpected Business Lessons | Prionomy | Scoop.it

A gold mine of ideas and advice from 60 different entrepreneurs, check it out, it's worth it! [note: Martin Gysler]

 

In business, you can learn something new and unexpected at virtually any time or any place. With that in mind, the CarolRoth.com contributor network of entrepreneurs, advisors and experts have shared their most unexpected or unusual business lessons. Their answers are presented below in no particular order.

 

You may notice some of the same lessons listed, but I kept them separate, as something in the way one is framed may resonate differently with you...


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8 Tips For Creating a Great Case Study

8 Tips For Creating a Great Case Study | Prionomy | Scoop.it

Case studies are a great way to tell the world how valuable your products or services are. They go beyond simple testimonials by showing real-life examples of how you were able to satisfy your customer’s needs and help them accomplish their goals. With great case studies, you will be able to highlight your successes in a way that will make your ideal potential customer become your customer. The following are some tips on how to make your case studies a powerful asset in soliciting business.

 

1. Write About Someone Your Ideal Customer Can Relate To
Do you know who your ideal customer is? If it’s someone in the education industry, then make your case studies about your university customers. If it’s someone in the automobile industry, then make your case studies about auto parts and accessories manufacturers...


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8 Essential Business Rules For Those Who Don't Believe In Rules

8 Essential Business Rules For Those Who Don't Believe In Rules | Prionomy | Scoop.it

I don’t read a lot of business books. (Actually, I never read them.) But I do read the lists of the best-selling business books. Those lists give you a lot of insight into the current trendy areas for leadership and strategy. That’s a good reason to run in the opposite direction. Fast.


These best-sellers all have jazzy titles like “What Would Lincoln Do” and “The Kindergarten Test: If A Five Year Old Can’t Understand Your Plan, Start Over.”

 

I made all those up, but you get the point. At Conduit, our 7-year-old Israeli startup, we don’t necessarily do things by the book.

 

We offer publishers mobile apps and web apps; social media connectors; toolbars and notification alerts--all designed to give publishers an ongoing presence in the digital lives of their users. Right now, publishers are reaching more than 250 million individual users through our products...


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