Prionomy
Follow
Find tag "reputation"
12.3K views | +0 today
Prionomy
del concepto a los resultados
Curated by Pepe Crespo
Your new post is loading...
Your new post is loading...
Rescooped by Pepe Crespo from visualizing social media
Scoop.it!

Infographic: Top 5 Social Media Fails of 2012

Infographic: Top 5 Social Media Fails of 2012 | Prionomy | Scoop.it

Every experienced social media manager knows that social media can be unpredictable.

Sometimes you expect one kind of response from your social followers, but get something completely different instead.

As a result, we have social media campaigns that go viral in the blink of an eye and online campaigns that turn total failures (see the infographic) and even cause quite a damage to the company’s reputation.

 

But not everything is unpredictable in this life, of course, and certain conclusions can be drawn from other people’s so called social media fails.


Via Lauren Moss
more...
No comment yet.
Rescooped by Pepe Crespo from #MarketingDigital
Scoop.it!

SEO Alone Is Not Enough: The Hidden Factors in Accomplishing Your Online Marketing Goals | SEOMoz Rand Fishkin

SEO Alone Is Not Enough: The Hidden Factors in Accomplishing Your Online Marketing Goals | SEOMoz Rand Fishkin | Prionomy | Scoop.it

Robin Good: If you want to examine and question some of the critical issues that may be influencing the performance of your site / business online, this video lesson from SEOMoz CEO Rand Fishkin can provide you with lots of valuable and actionable insight.

 

Achieving greater effectiveness in selling whatever you are proposing online is not just a matter of proper tagging and SEO optimization tasks. There are a lot of other factors mixed in with those that determine, beyond what search engines may think, how credible, reputable and worth of my time and money your site really is. 

 

And that's where you should spend more attention.

 

Rand goes over a number of very important factors like:

- niche focus

- brand trust

- presentation

- pricing 

- design and UX

- quality of content 

- industry reputation

- domain naming

- social proof

and more.

 

Highly recommended. 9/10

 

Video + full text transcription: http://www.seomoz.org/blog/the-hidden-factors-in-accomplishing-your-online-marketing-goals-whiteboard-friday 


Via Robin Good, Moisés Trabajo
more...
Martin Harris's curator insight, July 6, 2013 5:01 AM

RAND FISHKIN AT SEO Moz

Dean Ryan G. Martin's curator insight, October 16, 2014 10:56 PM

Yes. It's true. 

Rescooped by Pepe Crespo from Internet Marketing Strategy 2.0
Scoop.it!

SEO Alone Is Not Enough: The Hidden Factors in Accomplishing Your Online Marketing Goals | SEOMoz Rand Fishkin

SEO Alone Is Not Enough: The Hidden Factors in Accomplishing Your Online Marketing Goals | SEOMoz Rand Fishkin | Prionomy | Scoop.it

Robin Good: If you want to examine and question some of the critical issues that may be influencing the performance of your site / business online, this video lesson from SEOMoz CEO Rand Fishkin can provide you with lots of valuable and actionable insight.

 

Achieving greater effectiveness in selling whatever you are proposing online is not just a matter of proper tagging and SEO optimization tasks. There are a lot of other factors mixed in with those that determine, beyond what search engines may think, how credible, reputable and worth of my time and money your site really is. 

 

And that's where you should spend more attention.

 

Rand goes over a number of very important factors like:

- niche focus

- brand trust

- presentation

- pricing 

- design and UX

- quality of content 

- industry reputation

- domain naming

- social proof

and more.

 

Highly recommended. 9/10

 

Video + full text transcription: http://www.seomoz.org/blog/the-hidden-factors-in-accomplishing-your-online-marketing-goals-whiteboard-friday 


Via Robin Good
more...
Martin Harris's curator insight, July 6, 2013 5:01 AM

RAND FISHKIN AT SEO Moz

Dean Ryan G. Martin's curator insight, October 16, 2014 10:56 PM

Yes. It's true.