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Rescooped by Pepe Crespo from SOCIAL MEDIA, what we think about!
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The State of Social Media and Social Media Marketing in 2012

Social media is a source of endless discussion. With the advent of new tools and / or platforms every day, keep up has become a challenge. But some among the many are the undisputed leaders and decide largely on what will be the future. This slide presentation may give us interesting information on the trends and what might we expect in 2012 and beyond. [note Martin Gysler]


Social networking is the #1 activity online. Even though Google gets the most visitors, Facebook is where most of us are spending our time. And it’s not just about Facebook anymore. We are spending a lot of time on LinkedIn, YouTube, Tumblr and Twitter. While there are some clear major players in the social space, the social media universe continues to expand and 2011 was a banner year for the idea of an "Interest Graph."


In 2011, we saw Google launching Google+ and Pinterest grewing at an astounding rate. Facebook launched "Timeline" and "frictionless sharing" with partners like the much anticipated Spotify. Facebook also acquired design companies and the team behind Gowalla, showing the company’s intent to provide a consistent experience across devices and becoming a more prominent player in the mobile space.


Read more: http://www.slideshare.net/socialnerdia/the-state-of-social-media-and-social-media-marketing-in-2012-10743590?from=ss_embed


Via Martin Gysler
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Rescooped by Pepe Crespo from visual data
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Real-Time Insights Finder | Think Insights with Google

Real-Time Insights Finder | Think Insights with Google | Prionomy | Scoop.it

A Google developed tool that hubs up all the great complimentary Google tools to understand the key target consumer, where and how they spend time. 

Great marketing starts with greater understanding of people and their behavior. Today, search trends and online activity are a window into the attitudes, perceptions and needs of your consumers. We've brought together our fast, free insights tools to help you make sense of this data and start gaining valuable insight in real-time. It’s the difference between guessing and knowing...


Via Lauren Moss
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