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Rescooped by Pepe Crespo from Game Design Stories
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Top 5 Best Practices in Transmedia Storytelling

Presentation to the Forum Transmidia, Sao Paulo, Brazil. Covers Robert Pratten's top 5 best practices in transmedia storytelling.

Via The Digital Rocking Chair, Florent de Grissac
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4 Tips for Creating a Consistent Transmedia Content Strategy

4 Tips for Creating a Consistent Transmedia Content Strategy | Prionomy | Scoop.it
A consistent transmedia content strategy will facilitate more meaningful connections with your customers and extend the value of your content and amplify its overall impact.

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In getting started:

Establish content strategy as a practice and discipline in your organization Connect your content efforts to existing brand and/or marketing goals Identify, analyze, and prioritize Make content findable, distributable, and extendable
Via The Digital Rocking Chair
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