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Infinite Touches vs. Advertising

Infinite Touches vs. Advertising | Prionomy | Scoop.it
The article that inspired this series of posts is entitled Brand Engagement Rate Still 1%, But Facebook Is OK With That which appeared in Ad Age on 11/15/12. In addition to the implications in the title, several comments in the article got my blood boiling.

 

Foremost among them was this assertion:

 

Facebook is becoming more and more like traditional media. It may be time for advertisers to move on from worrying about how many fans they have to instead explore how many category buyers Facebook can reach, for what cost, and to what effect.

 

That’s a rubbish idea.


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Google+ Hangouts for Business: How to use Google+ Hangouts to Improve Brand Impact, Build Business and Communicate in Real-Time | Que

Google+ Hangouts for Business: How to use Google+ Hangouts to Improve Brand Impact, Build Business and Communicate in Real-Time | Que | Prionomy | Scoop.it

Google+ Hangouts™ can help you build brands, shorten sales cycles, improve customer service, train staff, align employees behind strategy, and a whole lot more. You name it, someone's doing it successfully with Hangouts.


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Otras 8 herramientas para crear mapas mentales en Internet

Otras 8 herramientas para crear mapas mentales en Internet | Prionomy | Scoop.it

a ceHace ya un buen tiempo que compartimos un amplio listado de sitios web para crear mapas mentales y otro similar con alternativas a Microsoft Visio para la


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ernestprats's curator insight, March 29, 1:13 AM

No sólo son herramientas para crear mapas mentales; algunas de ellas ofrecer la posibilidad de crear otras formas de representación gráfica del  conocimiento.

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Alcobendas, un buen ejemplo de Estrategia Social Media para Administraciones Locales

Alcobendas, un buen ejemplo de Estrategia Social Media para Administraciones Locales | Prionomy | Scoop.it
Hace unos meses tuve que analizar, para preparar una Jornada de Comunicación, el estado Social Media de los Municipios de España y Latinoamérica y me sorprendió que, en general en España, tanto ...
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10 Free Text to Speech Tools for Educators

10 Free Text to Speech Tools for Educators | Prionomy | Scoop.it

These tools can be very helpful for language teachers. Students can use them to impprove their pronunciation and develop their reading skills. All these tools are easy to use and above all free of charge. Most of these tools are extensions that you can install on your browser.


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Profesor Mills's curator insight, January 25, 1:59 AM

Great for preparing for language assessments

Training in Business's curator insight, January 28, 4:32 PM

10 Free Text to Speech Tools for Educators

 

Progressive training's curator insight, January 28, 4:34 PM

10 Free Text to Speech Tools for Educators

 

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WHY Is It A MUST To Have Basics Knowledge Of Cyber-Security In A Connected Technology World!?

WHY Is It A MUST To Have Basics Knowledge Of Cyber-Security In A Connected Technology World!? | Prionomy | Scoop.it

.It was already mentioned in my blog post ===> Authors Toolbox For Writing And Sharing <=== WHAT the tools are WE can use to to be sure that WE share ONLY stuff which is NOT infected with malware. In this blog post WE go for deeper THINKING and WE will learn WHY WE SHOULD do so.

 

Did YOU realize already that WE are living in the 21st Century and that WE nearly ALL are using the so called NEW TECHNOLOGIES, the internet, the smartphone(s), laptops, computers, tablets, household goods who are connected to the internet, and this on a daily base!? Did YOU ever started THINKING about such consequences concerning YOUR Privacy and vulnerability to Cyber-Security!?

 

As far as I know, from practice and praxis while talking to people, most people are NOT as nobody has given them advice, NOR were they taught about it in schools, and there is the problem!

 

 


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26 Teacher Tools To Create Online Assessments

26 Teacher Tools To Create Online Assessments | Prionomy | Scoop.it
Need to create online assessments for a flipped classroom or for a blended learning environment? Here are 26 tools to get you started.

Via Ana Cristina Pratas
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Saberes Sin Fronteras Ong's curator insight, January 23, 4:29 PM

Herramientas para la evaluacion  en enseñanza online

Agora Abierta's curator insight, January 25, 11:55 AM

Listly para compartir recursos de evaluación para el profesorado.

Lori Wilk's curator insight, February 1, 9:08 PM

I will definitely have some feedback after reviewing these tools to create online assessments. Creating assessments is an important first step because you don't give the prescription on how to fix a business before you've figured out what the problem are-that's why you begin with the assessments- they become your base starting point of reference. This article has tools to help you create those online assessments.Let me know which are your favorite tools. 

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Digital marketing and ecommerce trends for 2014 by Econsultancy CEO Ashley Friedlein

Digital marketing and ecommerce trends for 2014 by Econsultancy CEO Ashley Friedlein | Prionomy | Scoop.it
Each year I try to give my personal thoughts on what will be interesting and important in the world of digital marketing and ecommerce for the year ahead.
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La empresa que quiero eBook: Pepe Crespo, Juny Crespo, Alfredo Alberola: Amazon.es: Tienda Kindle

La empresa que quiero eBook: Pepe Crespo, Juny Crespo, Alfredo Alberola: Amazon.es: Tienda Kindle | Prionomy | Scoop.it
La empresa que quiero eBook: Pepe Crespo, Juny Crespo, Alfredo Alberola: Amazon.es: Tienda Kindle
Pepe Crespo's insight:

Si se busca "empresa" en la tienda Kindle, el libro "LA EMPRESA QUE QUIERO" es el primero en Kindle y el segundo en libros. Solo disponible en e-book.

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Jornada Empresarial de Alicante - pepecrespo3@gmail.com - Gmail

La visión del correo electrónico de Google

Pepe Crespo's insight:
Mañana, 11 de diciembre, en el MARQ de Alicante, las Jornadas Empresariales de Econonomía 3.   
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Social Media Analytics | Infographic

Social Media Analytics | Infographic | Prionomy | Scoop.it

In the past few years, businesses have rushed to use social media. About 94 percent of all businesses now use some form of social media to promote their brand and engage with customers. To be successful businesses need to define their social media goals, know their online audience and have to realize that social media is a marathon not a sprint. 


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Kwang Hyun's curator insight, December 4, 2013 5:07 PM

This is just a data analysis how we use the social media. What we use, how we use it, when we use it, etc.

Kwang Hyun's curator insight, December 12, 2013 10:25 PM

Just a simple infographic about the social media analysis. How we use it and what do we use it. It is very important which tool is the best to use and who uses it the most. That's how we get general information all over the world.

Dr Pam Hill's curator insight, January 8, 5:41 AM

Great insights into the growth of social media in business with hints of how education could strengthen their programs to further engage parents, students, and the community at large.

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Social Media Infographic 2013 : Which platform is growing the fastest?

Social Media Infographic 2013 : Which platform is growing the fastest? | Prionomy | Scoop.it

What is the most popular social network and which platform is growing the fastest? Find more of the latest facts infographic and figures about social media in 2013.


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Halina Ostańkowicz-Bazan's curator insight, December 8, 2013 7:08 AM

Thank you for sharing.

Stéphane Hardel's curator insight, December 15, 2013 3:15 AM

C'est qui qui score le mieux ? Back to le monde impitoyable des médias sociaux

Brian S's curator insight, March 21, 2:55 AM

Things are definitely changing with respect to how people use the World Wide Web!

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The Periodic Table Of SEO Success Factors

The Periodic Table Of SEO Success Factors | Prionomy | Scoop.it

Want a neat visual representation of what matters in SEO these days? You got it! Here's Search Engine Land's recently updated 'periodic table' graphic.


Via Jeff Domansky, Lauren Moss
Pepe Crespo's insight:

The Periodic Table of SEO Success Factors

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Ali Anani's curator insight, October 18, 2013 9:35 PM

I suggested one time the "Periodic Table of Emotions". Glad to read on  this different periodic table.

Linda Richardson's curator insight, October 21, 2013 7:15 AM

Gotta love success in any form even a periodic table!

Ali Anani's curator insight, November 14, 2013 9:23 PM

An elegant visual that is self-explanatoy. 

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Infographic: All About How People Share On Pinterest

Infographic: All About How People Share On Pinterest | Prionomy | Scoop.it

“Pinterest is one of the hot social media sites to emerge over the past year or so. Need a stat rundown on who uses it (hint: moms are big), how they use it (think iPads), when and what they share?”


Via John van den Brink, Lauren Moss
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Intriguing Networks's curator insight, November 18, 2013 4:34 AM

Patterns of play and ladies come first on this powerful referral network

Joseph K. Levene's curator insight, December 8, 2013 1:30 AM

These days, no marketer can ignore the power of Pinterest for qualified traffic. 

 

For more Pinterest Tips, follow Pinterest FAQ Pins on Pinterest curated by Joseph K. Levene Fine Art, Ltd. 
http://pinterest.com/jklfa/pinterest-faq/ ;

Stéphane Hardel's curator insight, December 15, 2013 3:13 AM

Pour ceux qui show de l'interest pour Pinterest

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Ocho formas de ser inteligentes

Ocho formas de ser inteligentes | Prionomy | Scoop.it
Cada uno de nosotros tenemos una combinación específica de las inteligencias. En la medida que las conozcamos, podremos desarrollar mejor nuestro talento.

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Viernes 28 de febrero; ¿Qué hace Finlandia en su educación, que es considerado como uno de los países más cultos del mundo?

Viernes 28 de febrero; ¿Qué hace Finlandia en su educación, que es considerado como uno de los países más cultos del mundo? | Prionomy | Scoop.it
Viernes 28 de febrero; ¿Qué hace Finlandia en su educación, que es considerado como uno de los países más cultos del mundo?
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Comunicologos.com's curator insight, March 2, 8:42 AM

Entrevista: Educación y Modelo Finlandes

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Página principal - NWS4

Página principal - NWS4 | Prionomy | Scoop.it
Un sitio web para la edición de sitios
Pepe Crespo's insight:

Este miércoles, 29 de enero, Networking Safor organiza mi conferencia “La empresa que quiero, fundamentos para el éxito continuado”, basada en el modelo de clarificación estratégica Prionomy.
Al finalizar la conferencia se realizará un networking entre los asistentes, acompañado de un vino de honor, como es habitual en las actividades de Networking Safor.
Para asistir a la conferencia es necesaria la inscripción previa (Socios NWS4: 5€ - No socio: 10€)
Puedes encontrar toda la información e inscripciones en el sitio web provisional de la Asociación http://www.nws4.org/ ;
Recuerda, este miércoles 29 de enero, a las 19:30h en Fomento de AIC - Calle Sant Francesc de Borja, 56 – Gandia.
Espero poder contar con tu presencia, compartir planteamientos y entregarte en persona la rueda conceptual Prionomy Mixer Empresa, que introducimos en el e-book LA EMPRESA QUE QUIERO http://amzn.to/1iK8ciQ

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Authors Toolbox For Writing And Sharing

Authors Toolbox For Writing And Sharing | Prionomy | Scoop.it
. . Writing Today On Blogs Is Also Sharing Links And About Basics Knowledge Of Cyber-Security When WE work together on collaboration, and ALSO when WE as authors are posting, WE are also sharing fi...

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What Is Social Learning (And Does It Work)? [Infographic]

What Is Social Learning (And Does It Work)? [Infographic] | Prionomy | Scoop.it
Distance learning, e-learning, mobile learning, blended learning. There are a slew of educational learning trends that have been happening for years now. A

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Allan Shaw's curator insight, January 19, 10:04 PM

There are two key elements here! The first is the engagement through peer review as the audience is real and critical. The second is the efficacy of repetition in the embedding within memory.

Renee Stewart's curator insight, January 20, 12:21 AM

Show this to the class - good graphics to read.

Show them the Ebbnghaus curve. How can they use social media to reinforce their own learning?

Nathalie Bos's curator insight, January 20, 12:42 AM

Des infos intéressantes plaidant en faveur d'une démarche raisonnée :

- apparition de nouveaux outils

- inventer les usages qui vont avec

- se demander si ça marche

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40 more maps that explain the world

40 more maps that explain the world | Prionomy | Scoop.it
I've searched wide and far for maps that can reveal and surprise and inform in ways that the daily headlines might not.

Via Seth Dixon
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Christophe CESETTI's curator insight, January 23, 2:37 PM

Pearltree "Géographie" http://pear.ly/cqIbP

Terheck's curator insight, January 26, 2:58 AM

Une sélection de 40 cartes qui permettent de mieux comprendre notre monde.

Jessica Rieman's curator insight, February 11, 11:30 AM

When looking at this map there area few things that stick out to me and not just the colors. Fistly what I founf interesting was that South America in relation to where we live is quite different. For example, The US economic status is High Class at $12195 or more for most of the East and West Coast and then it is dull in the middle. These facts compared to South America where they are mostly upper middle class at around $3946-12185 and a portion of them are the lower middle class which rings in at around $886-3945.

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POE Y CERVANTES ESTÁN MOSCA CON LOS CRESPO.

POE Y CERVANTES ESTÁN MOSCA CON LOS CRESPO. | Prionomy | Scoop.it

Adquiere el e-book ahora en Amazon ¿Quién no está harto de leer libros con mucho rollo y nada de provecho? En este relato pasa todo lo contrario.

Pepe Crespo's insight:

En dos días de promo LA EMPRESA QUE QUIERO ha sido el e-book más descargado en Amazon, antes de "El cuervo" de Poe y "Don Quijote" de Cervantes.

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¡Feliz año nuevo!

¡Feliz año nuevo! | Prionomy | Scoop.it
Con el deseo de que en 2014 avancemos hacia una sociedad más justa y solidaria.
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Infographic: MCommerce Growing 200% Faster than ECommerce

Infographic: MCommerce Growing 200% Faster than ECommerce | Prionomy | Scoop.it

A new infographic from Baynote proves just how many people are buying on mobile;  here are a few highlights:

1 in 10 Ecommerce dollars are spent today using a smartphone or tabletMcommerce growth is outpacing traditional Ecommerce growth by 200%For every $1 spent, the average return on retail email marketing is $44.25The number of people using smartphones has doubled over those who use tablets; but tablet users spend 20% more on average.
Via Lauren Moss
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Tahar Mehenni's curator insight, December 4, 2013 4:09 AM

       Le 04 Décembre de l'année 2013     

                       Bonjour madame,

                                          Bonjour monsieur,

Êtes vous intéressés par un challenge en recevant dés votre inscription gratuitement  et sans aucun engagement de votre part des actions convertibles immédiatement après le lancement du méga réseau social  actuellement en phase de  pré-organisation GloballSare ? Si oui cliquez sur ce lien et inscrivez vous sans tarder car l'offre est limitée dans le temps:

http://www.globallshare.com/fr/1469288.html

Stéphane Hardel's curator insight, December 15, 2013 3:47 AM

M je dis M ...

Buz123's curator insight, December 20, 2013 5:06 AM

Every business that wants to stay afloat in 2014 and beyond MUST have a Mobile Marketing Solution Strategy. 

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3 Compelling Reasons Why You Can No Longer Afford to Ignore Google+

3 Compelling Reasons Why You Can No Longer Afford to Ignore Google+ | Prionomy | Scoop.it

Why should you use Google+?There are lots of good reasons to pay attention to Google+, but for me it comes down to these three:

Search is becoming socialGoogle+ Authorship is becoming a filter for quality contentGoogle+ has the best user experience of any social network
Visit the link to find additional insights, resource links, and useful Google+ information.
Via Lauren Moss
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Marc Kneepkens's curator insight, November 14, 2013 2:00 PM

Protecting content and getting benefits of authorship become more important. Here's some good information.

Hanin Abu Al Rub's curator insight, November 17, 2013 11:56 PM

I believe so...

Jim Doyle's curator insight, December 5, 2013 10:13 PM
3 Compelling Reasons Why You Can No Longer Afford to Ignore Google+
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The Reign of Email: A Look at What's Ahead for the Most Popular Online Activity [infographic]

The Reign of Email: A Look at What's Ahead for the Most Popular Online Activity [infographic] | Prionomy | Scoop.it

Not only was email the most popular online activity of 2012, it also generated higher click-through and conversion rates as well as good ROI than all other channels.

This trend is only going to continue as 56% of marketers plan to increase their email marketing budgets during 2013, which makes email the leading source of marketing investments.

 

“What about the whole mobile movement?” you might ask. That only seems to be fueling the popularity of email, now that people can send and receive email whenever and wherever they want...


Via John van den Brink, Lauren Moss
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Guillermo Pérez's curator insight, October 28, 2013 10:50 AM

Su majestad, el correo electrónico

Mariana Alviso's curator insight, October 28, 2013 4:39 PM

Pese al auge de las redes sociales el email es aun la herramienta más utilizada de Internet. Los dispositivos portátiles como las tabletas y smartphones también han colaborado al éxito de de la herramienta.

David Duncan's curator insight, October 30, 2013 5:48 AM

email is still one of the most effective ways of engaging your audience

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Social Sharing and Email Marketing - Infographic

Social Sharing and Email Marketing - Infographic | Prionomy | Scoop.it

An infographic looking at email marketing and the effectiveness and frequency of shares to social media channels.


Via massimo facchinetti, Lauren Moss
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Sophie Alexandra Aiachi's curator insight, October 21, 2013 1:14 AM

An infographic looking at email marketing and the effectiveness and frequency of shares to social media channels.

Karley Tester's curator insight, October 25, 2013 8:42 AM

Love these. Good facts and information about social media. Facebook is taking over the world. followed by linked in and twitter. 

Asmaa Lahlou's curator insight, November 13, 2013 7:18 PM

email marketing is one of the foundation of Internet marketing.