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4 Blinks on What is A Social Business? - Forbes

4 Blinks on What is A Social Business? - Forbes | Prestashop News | Scoop.it
Have you been trying to figure out what social business really means? We're on the verge of a significant, long term redesign of how we work and how companies operate but it looks like we're pretty fuzzy about what the key terms are all about.
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Création de sites multilingue avec WordPress et WPML

Création de sites multilingue avec WordPress et WPML | Prestashop News | Scoop.it
Dans ce tutoriel nous verrons comment utiliser l'extension WPML pour construire des sites multilingues dans WordPress.

Via Dragibuzz
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Thème mobile Prestashop SR3

Thème mobile Prestashop SR3 | Prestashop News | Scoop.it
Thème mobile Prestashop SR3 | Freelance à Lille spécialisé Prestashop, Joomla, WordPress et CMS Flash.
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Un site e-commerce pirate belge vend des accès à des comptes ...

Un site e-commerce pirate belge vend des accès à des comptes ... | Prestashop News | Scoop.it
Dancho Danchev a découvert le site et a publié un article sur ce dernier sur le site Webroot. Le site pirate belge est détaillé et son activité illégale est passée au crible.
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Customer Service – What Are The Most Important Channels To Get In Touch With Your Clients?

Customer Service – What Are The Most Important Channels To Get In Touch With Your Clients? | Prestashop News | Scoop.it

Good customer service demands that a business contacts and connects with customers on the customers’ terms. Oftentimes, this means you will need to be available via various channels. Depending upon your audience, you may need to connect with clients via new media, old media, or both.

 

When providing customer service there are several channels in which to connect with clients such as: Phone, email, web self-service, live chat, traditional letter, text messaging, and social media. Understanding how each of these channels work, and whether they work with your particular audience is imperative to your business success...


Via Nebojsa Stojanovic
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Social Business Design

Social Business Design | Prestashop News | Scoop.it
Social business design – adopting the use of social technology, flattening corporate structure and shifting towards less siloed operational models – helps organizations achieve business objectives as the marketplace becomes more...

 

Mark Smiciklas believes in "the idea that organizations adopting the use of social technology, flattening their corporate structure and making the shift towards less siloed communication and operational models will be in a better position to achieve their business objectives as the marketplace becomes more digitally connected."

The idea or concept, social business is complex. The Dachis Group offer a definition: http://bit.ly/PH7Jh4.

Unfortunately through overuse and mis-definition, people have difficulty  connecting with its meaning and context.

In his post, The Connected Company, David Gray uses a series of “city” metaphors to clearly explain how a social business is a “complex, adaptive system.”

The post inspired Mark to create this information design, presenting a visual interpretation of these ideas.

 

By Mark Smiciklas. http://bit.ly/RjrLQ4

Source. http://bit.ly/RjsO2m


Via maxOz
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F-commerce, qu'en est-il ? - Géraldine Metz - Blog

F-commerce, qu'en est-il ? - Géraldine Metz - Blog | Prestashop News | Scoop.it

Annoncé comme le nouvel eldorado, le F-commerce permet d’apporter une dimension personnelle et affective à l’expérience de shopping, on parle même de « E-Street commerce ». Un centre commercial virtuel : être où les consommateurs se trouvent « The place to be ». Les marques voyaient dans le F-commerce la prochaine révolution du commerce en ligne.


Via Géraldine Metz
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Selon MasterCard, l’avènement du « consommateur omni-canal » c’est maintenant !

Selon MasterCard, l’avènement du « consommateur omni-canal » c’est maintenant ! | Prestashop News | Scoop.it

L’acteur du paiement, qu’on connait principalement pour ses cartes de crédit éponymes, a révélé une étude à l’échelle européenne qu’il avait commanditée. Une étude qui montre que les distributeurs européens estiment que le téléphone mobile, support de communication le plus important pour les consommateurs d’ici à 2020, dépasse les magasins, les sites Internet et les centres d’appel.


Via Commerce Digital, Nicolas Prigent
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La chasse aux faux avis de consommateurs est ouverte

La chasse aux faux avis de consommateurs est ouverte | Prestashop News | Scoop.it

Petits ou gros mensonges : les Français se méfient de plus en plus des avis postés sur les sites de e-commerce ou de voyages. Les contrôles et les tentatives de prévention se multiplient...


Via Alexandre Loyer
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Local Search Ranking Factors | Local SEO Best Practices for Ranking in Google +Local

Local Search Ranking Factors | Local SEO Best Practices for Ranking in Google +Local | Prestashop News | Scoop.it
Local Search Marketing experts weigh in on the importance of over 80 criteria that influence rankings in the Google and Local search algorithm.
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Social Marketing Flow In 4 Parts

Social Marketing Flow In 4 Parts | Prestashop News | Scoop.it

This is an introduction to Social Media Flow. I've written 2,000 words describing social media flow, the magical "in the groove" state social media creates when curators and creators are "dialed in".  Instead of dumping all 2,000 words on ScentTrail Marketing all at once I've divided the concept into four parts:



I.     Social Media Flow In Four Parts (Thursday 9.6).

http://scenttrail.blogspot.com/2012/09/social-marketing-flow-in-4-parts.html

 

II.    Social Media Flow Model and Tools (Friday 9.7). 

http://scenttrail.blogspot.com/2012/09/social-marketing-flow-part-ii-model-and.html ;

 

III.   Social Media Flow Examples (Saturday 9.8).

IV.   Social Media Flow Job Description (Sunday 9.9).

 

Thanks and stay tuned. I will link all posts from this Scoop.  


Via Martin (Marty) Smith
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[Inspiration] 21 Beautifully Designed E-commerce Sites

[Inspiration] 21 Beautifully Designed E-commerce Sites | Prestashop News | Scoop.it

E-commerce websites are all over the internet. From ice cream to designer products, from your day to day grocery to hand made jewelry and almost anything you can think of, there is a website selling what you need online. Too bad that a lot of e-commerce websites don’t worry much with usability and user experience. But today we will show that there are e-commerce sites delivering well done designs, layouts that make your purchase a good experience, check it out...


Via Nebojsa Stojanovic
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Internet est de plus en plus présent dans l'acte d'achat

Internet est de plus en plus présent dans l'acte d'achat | Prestashop News | Scoop.it
Une étude conduite par l'Ifop et Generix Group détaille l'utilisation que font les Français d'Internet dans le processus d'achat, ainsi que leur perception à l'égard des politiques de promotion.

Via Patrick Bouillaud
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Optimisation de blog WordPress avec WP Rocket et GTMetrix

Optimisation de blog WordPress avec WP Rocket et GTMetrix | Prestashop News | Scoop.it
Après avoir présenté WP Rocket pour améliorer les performances de votre blog, voyons des améliorations supplémentaires et les résultats avec GTMetrix.
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Téléchargez le guide complet

Téléchargez le guide complet | Prestashop News | Scoop.it

Via Olivier Alfieri
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Optimisez vos fiches produits pour un meilleur référencement avant Noël! | Stratégie de référencement naturel-payant

Optimisez vos fiches produits pour un meilleur référencement avant Noël! | Stratégie de référencement naturel-payant | Prestashop News | Scoop.it
Lorsque l'on a un site e-commerce, il est important pour un bon référencement que chaque fiche produit soit optimisée. Comment? Voici quelques petits conseils...

Via Gilles Boutault
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86 % of Users May Leave Website When Asked to Create Account

86 % of Users May Leave Website When Asked to Create Account | Prestashop News | Scoop.it

Convince & Convert sponsor and provider of social media sign-on technology Janrain has put together some research on user behavior around online web forms and registration pages. Have you considered the value that registration forms are creating (or taking away) from your website?

 

Here’s what they found....

 

[Excellent social media tips for better visitor website sign up & retention ~ Jeff]


Via Jeff Domansky, Brian Yanish - MarketingHits.com
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Ruby's comment, October 12, 2012 7:24 PM
And I am one of those :)))
Rescooped by Johnny E. Ramos Ch. from Internet world
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2012 voit les consommateurs connectés adopter la « culture des bonnes affaires » | L'Atelier: Disruptive innovation

2012 voit les consommateurs connectés adopter la « culture des bonnes affaires » | L'Atelier: Disruptive innovation | Prestashop News | Scoop.it
Coupons, applications mobiles et réseaux sociaux sont à la disposition du consommateur connecté.

Via Miralles Richard
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Rescooped by Johnny E. Ramos Ch. from E-commerce, F-Commerce, M-Commerce, T-Commerce & SoLoMo
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Global Ecommerce Markets: What Opportunities Exist for Online Retailers

Global Ecommerce Markets: What Opportunities Exist for Online Retailers | Prestashop News | Scoop.it

As the economy in the UK is stalling, foreign markets are offering better growth opportunities for online retailers.

 

As the economy in the UK remains stubbornly stalled, foreign markets are offering better growth opportunities for online retailers, who have already begun to target overseas markets, with some success.

 

Search Laboratory recently released its first whitepaper looking at opportunities for global marketing, to further support the paper, this week we released our most recent infographic examining the opportunities for global e-commerce. The infographic was featured on Econsultancy, attracting global attention from social networks, e- retailers and digital marketing professionals. Don’t worry if you haven’t seen it yet, we’re giving you another chance to take a look at the stats...


Via Nebojsa Stojanovic
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E-commerce Paris : l'avis de l'internaute, décisif dans l'achat en ligne

E-commerce Paris : l'avis de l'internaute, décisif dans l'achat en ligne | Prestashop News | Scoop.it
Avec près de 120 000 e-marchands en France, l'offre de produits est plus que jamais pléthorique sur Internet. L'enjeu pour le consommateur : faire le bon choix.

Via Patrick Bouillaud
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Benoît Corbin (MMAF) : « Le mobile redonne de la valeur aux points de vente »

Benoît Corbin (MMAF) : « Le mobile redonne de la valeur aux points de vente » | Prestashop News | Scoop.it
Les enseignes misent sur les alertes – SMS et push notification – et la géolocalisation pour créer du trafic dans leurs magasins, analyse le président de la Mobile marketing association France (MMAF), qui détaille les tendances fortes du m-commerce.

Via sandrinea
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Classement des plateformes eCommerce

Les sites eCommerce ont le vent en poupe. Voici une infographie qui présente le classement des plateformes e-Commerce les plus utilisées.


Via Arobasenet
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5 questions à se poser avant installation d'un plugin WordPress

5 questions à se poser avant installation d'un plugin WordPress | Prestashop News | Scoop.it

L'intêret majeur de WordPress réside dans l'existence de ces nombreux plugins (extensions). Mais, installer un plugin WordPress comporte parfois des risques.


Via Arobasenet
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Les six principes de l'entreprise sociale et collaborative - Salesforce.com France

Les six principes de l'entreprise sociale et collaborative - Salesforce.com France | Prestashop News | Scoop.it
Les réseaux sociaux sont désormais omniprésents et ils transforment les activités de votre entreprise dans de nombreux domaines. Bien plus qu'une simple opportunité, il s'agit selon nous d'une occasion en or.

Via Patrick Bouillaud
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29 Content Marketing Secrets from #cmworld Speakers [Free eBook] | Content Marketing Institute

29 Content Marketing Secrets from #cmworld Speakers [Free eBook] | Content Marketing Institute | Prestashop News | Scoop.it

Top Rank Online Marketing and Content Marketing World share their content marketing secrets with the masses.

You’ll be tempted to destroy this dossier of highly valued intelligence before your competitors get to it, but resist you must.

You’ll hear from:

- Lee Odden: TopRank Online Marketing;
- Joe Pulizzi: Content Marketing Institute;

- Ann Handley: MarketingProfs;

- Michael Stelzner: Social Media Examiner;

- Jason Falls: Social Media Explorer;

....and many others!

 

Read original article and download free eBook here:

http://www.contentmarketinginstitute.com/2012/08/content-marketing-secrets/


Via Giuseppe Mauriello, Beth Kanter
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Ken Morrison's comment, September 15, 2012 6:58 AM
Hello.
Thank you for the rescoop. Good luck on your new scoop.it site. My absolute top advice is to create a strategic tagging system at the beginning and tag everything. It will help you and your followers find your old posts quickly. Scoop.it will also reward you with a high score...this will help others find you based on your score. Good luck!
Ken
Ken Morrison's comment, September 15, 2012 9:10 PM
Hello Olsen Jay,
I appreciate the rescoop.
Ken
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6 Infographics About The Web Hosting Industry

6 Infographics About The Web Hosting Industry | Prestashop News | Scoop.it
Do you know where and how are your website data files such as CSS, Html and images are stored and how it is served for the users?

If you’ve ever considered building or getting your own website, you’ve probably compared building your own site to getting one from a source like Blogger.

Doing either of these things comes with their own sets of pros and cons, but what do they look like when matched up against each other? Is one the better, more profitable idea than the other?

It’s common with people to get confused in choosing the right hosting plans for their business online and this featured chart will help you to choose wisely.

Learn all about the web hosting industry with these  clearly designed Infographics:

 

By CSS Reflex. http://bit.ly/OzUbVA

Source. http://bit.ly/QW5TWK



Via maxOz
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