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How NOT to do public relations: An interview with Peter Shankman - Forbes

How NOT to do public relations: An interview with Peter Shankman - Forbes | PR, Public Relations & Public Opinion | Scoop.it
Peter Shankman is known for skydiving, social media chops, public speaking, and a wry and brazen wit. Shankman is also is a public relations professional at his core, and prior to his serial entrepreneurship he was a hard-at-work flack.
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PR, Public Relations & Public Opinion
News, information and musings about the role of PR and Public Relations in marketing and business, and how it affects public opinion.
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McFlop: Why the Burger King/McDonald's peace day PR stunt was a dog's dinner

McFlop: Why the Burger King/McDonald's peace day PR stunt was a dog's dinner | PR, Public Relations & Public Opinion | Scoop.it
The sea turns to blood. The sun scorches the earth. The seven seals open. The Whopper and the Big Mac unite. Such is the vision of...
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Are Search Engines Responsible For Reputation? Yes, Virginia, They Are. Big Time!

Are Search Engines Responsible For Reputation? Yes, Virginia, They Are. Big Time! | PR, Public Relations & Public Opinion | Scoop.it
Columnist Chris Silver Smith discusses the legal issues surrounding online defamation, including search engines' role in helping (or harming) victims.
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Mall of America’s #ItsMyMall hashtag backfires

Mall of America’s #ItsMyMall hashtag backfires | PR, Public Relations & Public Opinion | Scoop.it
The Mall of America launched the #ItsMyMall hashtag to ask people to talk about their experiences at the mall. For those opposed to the mall’s response to a Dec. 20 demonstration, it was an invitation to protest.
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Graphic Design Company Receives Backlash After Naming New Product ‘The Hanging Tree’ and Using Noose Imagery

Graphic Design Company Receives Backlash After Naming New Product ‘The Hanging Tree’ and Using Noose Imagery | PR, Public Relations & Public Opinion | Scoop.it
Updated Monday, Feb. 16, 2015, 1:02 p.m. EST: Seasalt & Co. updated its Facebook page with the following statement: Earlier: There are some companies out there that attempt to make a statement with their names and the names of their products and are oblivious to the fact that the names are...
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Bill Cosby Asks to be Memed, Twitter Reminds Him of Rape Accusations

Bill Cosby Asks to be Memed, Twitter Reminds Him of Rape Accusations | PR, Public Relations & Public Opinion | Scoop.it
Billy Cosby's idea to use Twitter to promote his website backfired spectacularly on Monday.
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Men’s Magazine Deletes Insulting Article On Female Sports Fans

Men’s Magazine Deletes Insulting Article On Female Sports Fans | PR, Public Relations & Public Opinion | Scoop.it
The article seems to be entirely built for the purposes of trolling.
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Amazon’s awful war of words: How an iron-fisted PR strategy went off the rails

Amazon’s awful war of words: How an iron-fisted PR strategy went off the rails | PR, Public Relations & Public Opinion | Scoop.it
Misquoting Orwell and alienating authors, Amazon is like a politician who can't appeal to voters outside his base
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Blogger Tweeted Offensive Things About Native Americans Before Joining Redskins PR Effort

Blogger Tweeted Offensive Things About Native Americans Before Joining Redskins PR Effort | PR, Public Relations & Public Opinion | Scoop.it
On the same day Virginia-based liberal blogger Ben Tribbett announced his surprise resignation from the Washington Redskins' public relations campaign, a website unearthed some of his derogatory tweets aimed at a Native American.
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Chobani apologizes for dissing science

Chobani apologizes for dissing science | PR, Public Relations & Public Opinion | Scoop.it
The company got schooled on Twitter after claiming that "nature, not science" created its 100-calorie yogurts
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Redskins’ Twitter Campaign To Defend Their Name Goes About As Well As You’d Expect

Redskins’ Twitter Campaign To Defend Their Name Goes About As Well As You’d Expect | PR, Public Relations & Public Opinion | Scoop.it
It did not go well.
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Agency apologizes for offensive ad depicting Malala Yousafzai getting shot by Taliban

Agency apologizes for offensive ad depicting Malala Yousafzai getting shot by Taliban | PR, Public Relations & Public Opinion | Scoop.it
The ad posits that the human rights icon was "Bouncing Back" from the attack thanks to a mattress
Sara Duane-Gladden's insight:

WHY the heck would a supposedly respectable agency like Ogilvy & Mather think that this would be ok?

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UPDATE: Sponsors Have Begun to Abandon the Clippers - PRNewser

UPDATE: Sponsors Have Begun to Abandon the Clippers - PRNewser | PR, Public Relations & Public Opinion | Scoop.it
UPDATE: Sponsors Have Begun to Abandon the Clippers

Via Poised Publicity
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Poised Publicity's curator insight, April 28, 2014 5:04 PM

“Sponsors are leaving because they don’t want to be affiliated with a controversy. Because the Clippers’ management has yet to determine what if any disciplinary action will be brought upon Mr. Sterling, they are leaving to save face. If the Clippers want to avoid this they need to act swiftly against Mr. Sterling.” -Hunter Frederick

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Tinder Has A Tantrum: Or, How Not To Handle Bad Press

Tinder Has A Tantrum: Or, How Not To Handle Bad Press | PR, Public Relations & Public Opinion | Scoop.it
Overreacting to a 'Vanity Fair' article this week, dating app Tinder had a massive public meltdown that was a joy to watch. We are now in the age of the thin-skinned corporation with the voice of a
scorned teenager.
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How Not To Ask For Reviews: A True Story About Local SEO

How Not To Ask For Reviews: A True Story About Local SEO | PR, Public Relations & Public Opinion | Scoop.it
Contributor Neil Patel tells the tale of a boutique hotel owner whose strategy for discouraging bad reviews backfired in a major way.
Sara Duane-Gladden's insight:

Wow, whoever set this USGH policy clearly doesn't understand how the internet works.

 

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Rescooped by Sara Duane-Gladden from PR Sense
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5 Bad Management Habits That Can Lead to PR Crises

A poorly managed organization—particularly one in which employees are discouraged from raising legitimate concerns—is ripe for PR crises that could adversely impact a company, its employees, customers, investors and other stakeholders. | MORE » The...

Via The Right Image
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Strange Fruit PR Firm Vanishes After Getting a History Lesson From Twitter

Strange Fruit PR Firm Vanishes After Getting a History Lesson From Twitter | PR, Public Relations & Public Opinion | Scoop.it
Updated Tues., Dec. 9 , 4:27 p.m. EDT: Strange Fruit PR has changed their name and issued a statement and have apologized for the use of the name. Click here to read more. Earlier: You’d think a public relations firm would know better. You’d think it would research a name before...
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Patrick Frison Roche's curator insight, August 20, 5:02 AM
*WHAT WE READ* At first it sounded like a hoax. Sadly, no.
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Lululemon Partners With Dalai Lama, Enrages Critics

Lululemon Partners With Dalai Lama, Enrages Critics | PR, Public Relations & Public Opinion | Scoop.it
Lululemon can't even donate to charity without miring itself in controversy.

The yoga-wear retailer is getting slammed after announcing a partnership this week with the Dalai Lama Center for Peace and Education. Lululemon will contribute $750,000 ...
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Selling A Swastika Product Turns Out To Be A Branding Problem For Sears

Selling A Swastika Product Turns Out To Be A Branding Problem For Sears | PR, Public Relations & Public Opinion | Scoop.it
The people who run the Twitter account for Sears department stores spent most of the past 24 hours trying to explain why one of the company's websites had been selling rings emblazoned with a swastika.
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DiGiorno tweet turns domestic violence solidarity into a promotional opportunity

DiGiorno tweet turns domestic violence solidarity into a promotional opportunity | PR, Public Relations & Public Opinion | Scoop.it
The #WhyIStayed and #WhyILeft hashtags opened an important conversation. Then the frozen pizza brand ruined it
Sara Duane-Gladden's insight:

Maybe check the hashtag before you try to exploit it, right???

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Top PR firms will no longer represent climate deniers

Top PR firms will no longer represent climate deniers | PR, Public Relations & Public Opinion | Scoop.it
PR firms have the power to influence major policy decisions; now, some are taking a stand against bad science.
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Anti-Redskins ad airing during NBA Finals

Anti-Redskins ad airing during NBA Finals | PR, Public Relations & Public Opinion | Scoop.it
California tribe paid for message objecting to name to run during Tuesday night’s Heat-Spurs game.
Sara Duane-Gladden's insight:

It's well-past time to change the name.

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Water Park's Amber Alert Joke Freaks Out Parents

Water Park's Amber Alert Joke Freaks Out Parents | PR, Public Relations & Public Opinion | Scoop.it
A New Jersey water park was flooded with negative comments after creating an email ad featuring an ill-conceived pun about missing children.

Sahara Sam's Oasis attempt to lure visitors Thursday night quickly backfired when recipients saw the emai...
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The best of #AskChevron: Protestors engineer a brilliant PR disaster

The best of #AskChevron: Protestors engineer a brilliant PR disaster | PR, Public Relations & Public Opinion | Scoop.it
The company has yet to provide any answers
Sara Duane-Gladden's insight:

Thankfully, Chevron didn't learn from JP Morgan's #AskJP hashtag fiasco so I can share this PR disaster with you today.

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After backtracking, Black Milk apologizes for sexist “Star Wars” Day post

After backtracking, Black Milk apologizes for sexist “Star Wars” Day post | PR, Public Relations & Public Opinion | Scoop.it
Their Expectation vs. Reality meme did not go over well
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