PR & Communicatio...
Follow
1.1K views | +0 today
PR & Communications daily news
Daily updates about public relations, communications and social media
Your new post is loading...
Your new post is loading...
Scooped by Fernanda Grimaldi
Scoop.it!

A Guide to Public Relations in the Health Industry

A Guide to Public Relations in the Health Industry | PR & Communications daily news | Scoop.it
Public Relations is an important and necessary tool for promoting and communicating an organisation and its activities.
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Three Ways a PR Firm Can Help You

Three Ways a PR Firm Can Help You | PR & Communications daily news | Scoop.it
Just a little more than a year ago, the Public Relations Society of America set out to redefine public relations.
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

The Practice: Are Public Relations Firms Still Relevant? - Above the Law

The Practice: Are Public Relations Firms Still Relevant? - Above the Law | PR & Communications daily news | Scoop.it
Above the Law
The Practice: Are Public Relations Firms Still Relevant?
Above the Law
I also hired a public relations firm. I wanted to get the word out about our practice and thought this was the best way.
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Interview with Crisis Communications Expert Deborah Fiorito - Business 2 Community

Interview with Crisis Communications Expert Deborah Fiorito - Business 2 Community | PR & Communications daily news | Scoop.it
Interview with Crisis Communications Expert Deborah Fiorito
Business 2 Community
Deborah Fiorito, President of 20K Group in Houston, Texas is the latest crisis communications expert to join us at the Online Reputation Management blog.
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Reputation Management: When Your Business is Disparaged Online

Reputation Management: When Your Business is Disparaged Online | PR & Communications daily news | Scoop.it
Reputation Management: When Your Business is Disparaged Online
Forbes
It's interesting that “Reputation management” has evolved from a catchphrase to a science to an actual industry. Has anybody run a search on reputation management agencies lately?
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Operationalizing a Customer Service Culture

Operationalizing a Customer Service Culture | PR & Communications daily news | Scoop.it
How do you turn a good idea for a corporate culture into reality? By building an employee-centric workplace. An amazing customer service culture begins by first amazing the employees.
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Public Relations Expanded: Eight Social Roles Assigned

Public Relations Expanded: Eight Social Roles Assigned | PR & Communications daily news | Scoop.it
Here’s the good news…if your organization is participating in social media, the public relations function has been expanded. The responsibilities of the PR professional continue to increase, with new roles assigned.
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Which Event is Right For You? 3 Questions to Help You Choose the Perfect Event

Which Event is Right For You? 3 Questions to Help You Choose the Perfect Event | PR & Communications daily news | Scoop.it
Hosting your own event can be a huge business booster. However, for the attendee, it can be downright overwhelming to decide which events are worth the time/money/aggravation to attend. Never fear, help is here!
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Don't sacrifice comms on the altar of marketing

Don't sacrifice comms on the altar of marketing | PR & Communications daily news | Scoop.it
PRWeek Don't sacrifice comms on the altar of marketing PRWeek PRWeek has written extensively about the rise in importance of marketing in the communications mix and the fact that PR is increasingly accessing the bigger budgets available from this...
more...
Ryan Otto's curator insight, May 12, 2013 1:18 AM

A look into the change thats occuring in marketing today in relation to the communications mix and how companies are directing their resources and power towards various different parts of the communications mix. It raised a good point that in todays society some of the more prominent of the communications mix such as advertising may slowly be taking a back seat when compared to PR

Scooped by Fernanda Grimaldi
Scoop.it!

Your Social Media Strategy Is Not Just About Facebook

Your Social Media Strategy Is Not Just About Facebook | PR & Communications daily news | Scoop.it
You may have tens of thousands of ‘likes’ on your Facebook page and therefore think you’ve achieved success because of those numbers. Well, think again!
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Three Main Reasons Why Healthcare Organisations Need PR

Three Main Reasons Why Healthcare Organisations Need PR | PR & Communications daily news | Scoop.it
A common misconception is that public representation - often referred to as PR - is a service tailored to the requirements of a celebrity or media (“@B2Community: Three Main Reasons Why Healthcare Organisations Need PR
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Eric Schmidt on 'The New Digital Age': The Internet Doesn't Hurt People, People Do

Eric Schmidt on 'The New Digital Age': The Internet Doesn't Hurt People, People Do | PR & Communications daily news | Scoop.it
Eric Schmidt on 'The New Digital Age': The Internet Doesn't Hurt People, People Do
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Vague Language is the Scourge of Marketing and Public Relations

Vague Language is the Scourge of Marketing and Public Relations | PR & Communications daily news | Scoop.it

“We the human capital of the United...

more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

How to Avoid a Public Relations Crisis, for Publicists and Bloggers

How to Avoid a Public Relations Crisis, for Publicists and Bloggers | PR & Communications daily news | Scoop.it
If you are in the public eye, you may at some point in your career have to deal with a crisis. Politician, CEO, celebrity, blogger or public relations professional, you are not immune. The crisis t...
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Get the Most Out of Your Online Presence

Get the Most Out of Your Online Presence | PR & Communications daily news | Scoop.it
Small business owners frequently double as world-class plate spinners, working hard to keep all those moving parts in motion.
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Can corporate media support serious journalism?

Can corporate media support serious journalism? | PR & Communications daily news | Scoop.it
Can corporate media support serious journalism?
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

20 Offbeat Twitter Resources You Must Read

Twitter is cool and it does so many things so very well. In a crisis it’s an important source for news, updates and tips. When you’re researching, it can be a vital source of information for PR and marketing.
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Six Current and Six Rapidly Expanding Trends Marketers Should Focus On

Six Current and Six Rapidly Expanding Trends Marketers Should Focus On | PR & Communications daily news | Scoop.it
(Originally delivered at the Publicis Investor Conference in London on April 23, 2013) It is clear to everyone today that six forces are driving the future. These are that the world is, and it will...
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

What Do You Want Consumers to Talk About?

What Do You Want Consumers to Talk About? | PR & Communications daily news | Scoop.it
Brand-making is about meaning-making. It’s not about “forced listening” or tune-out minimizing. Abundant research has shown that word-of-mouth is how most messages are spread. And social media is the online equivalent of that word-of-mouth.
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Defining Public Relations. Again

Defining Public Relations. Again | PR & Communications daily news | Scoop.it
Defending the indefinable: Richard Bailey is right to draw attention to the fascinating joust between CIPR leadership hopefuls Jon White and Stephen Waddington, two strong candidates whose contrasting views help propel debate over the future of...
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

When Promoted Hashtags are Campaign Killers

When Promoted Hashtags are Campaign Killers | PR & Communications daily news | Scoop.it
No matter how lofty a brand’s goals are when it uses hashtags, there are always individuals ready to use them to drag it into the gutter. McDonald’s is on its second go-round with promoted hashtags gone awry, this time with #UnwrapWhatsFresh.
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Marcomms integrations put spotlight on PR - PRWeek

PRWeek Marcomms integrations put spotlight on PR PRWeek The increasingly popular move to combine marketing and communications departments into one unit at major corporations will benefit the PR industry as a whole, say experts on both the agency...
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Effective Communication Skills Used in Public Relations & Marketing

Effective Communication Skills Used in Public Relations & Marketing | PR & Communications daily news | Scoop.it
Effective communication skills are critical for those seeking success in public relations or marketing. However, effective public relations and marketing professionals are rarely experts in all areas ...
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

CORPORATE COMMUNICATIONS : Public relations, reputation and brand

CORPORATE COMMUNICATIONS : Public relations, reputation and brand | PR & Communications daily news | Scoop.it
#Reputation CORPORATE COMMUNICATIONS : Public relations, reputation and brand: This art... http://t.co/qQvGsIu9yn http://t.co/6xPGPGut0n
more...
No comment yet.
Scooped by Fernanda Grimaldi
Scoop.it!

Social Media and Public Relations: Eight New Practices for the PR Professional

Social Media and Public Relations: Eight New Practices for the PR Professional | PR & Communications daily news | Scoop.it
Foreword by David Armano, EVP of Global Innovation & Integration for Edelman Digital, and author of the Logic + Emotion blog“The desire to be strategic about social media and PR is no longer enough--these days you must first master the eight new PR...
more...
No comment yet.