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Fight the Nine Symptoms of Corporate Decline

Fight the Nine Symptoms of Corporate Decline | PR & Communications daily news | Scoop.it
How do you know a team, company, or country is on the slippery slope of decline and needs a culture shift?
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Content PR Is the New Black

Content PR Is the New Black | PR & Communications daily news | Scoop.it
Many organizations do PR for their content, without even knowing. But a new infographic by Calysto Communications goes a bit more in-depth, showing how modern.
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A good and brief description about Content PR

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How to Annoy Your Community and Ruin Your Brand’s Reputation in the Process

How to Annoy Your Community and Ruin Your Brand’s Reputation in the Process | PR & Communications daily news | Scoop.it
RT @TheCMgr: How to Annoy Your Community and Ruin Your Brand's Reputation in the Process http://t.co/FiBcH6R8 #cmgr #cmgrchat #marketing (RT @debng)
Fernanda Grimaldi's insight:

Interesting point of view about social media and the process that takes to build a solid reputation 

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Bad Processes are a Stumbling Block to a Good Reputation

Bad Processes are a Stumbling Block to a Good Reputation | PR & Communications daily news | Scoop.it
Bad Processes are a Stumbling Block to a Good Reputation http://t.co/XPmelGcQ @Gartner_inc
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Online Reputation: The New Public Relations Frontier | Propel Marketing Blog

Online Reputation: The New Public Relations Frontier | Propel Marketing Blog | PR & Communications daily news | Scoop.it
Public relations efforts are normally put in place to enhance a business’ reputation. With the rise of social media and customer review sites, public relations efforts have shifted gears to focus on businesses’ Online Reputation Management.
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2013 PR Agency Management

2013 PR Agency Management | PR & Communications daily news | Scoop.it
If you’re an agency owner or leader, ‘tis the season to look back at last year and more important, look forward and plan for your firm’s 2013 success.
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Today's Best Companies are Horizontally Integrated

Today's Best Companies are Horizontally Integrated | PR & Communications daily news | Scoop.it
In big companies, management teams focus on achieving the right level of vertical integration.
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Rise of the 'Returnship': The 40-Plus Crowd Returns to Work

Rise of the 'Returnship': The 40-Plus Crowd Returns to Work | PR & Communications daily news | Scoop.it
Rise of the 'Returnship': The 40-Plus Crowd Returns to Work
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Poniewozik: Don't Interview Kids at Tragedies

Poniewozik: Don't Interview Kids at Tragedies | PR & Communications daily news | Scoop.it
Poniewozik: Don't Interview Kids at Tragedies
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Stop Asking Women Why They Haven't Gotten Ahead

Stop Asking Women Why They Haven't Gotten Ahead | PR & Communications daily news | Scoop.it
"We think that the top three obstacles to better gender balance are: Management mindset, leadership criteria, and career management processes " concluded the group of men during last week's leadership team meeting, after an animated debate.
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Brand You: The Power of Reputation nurtures your Brand's Legacy - Economic Times

Brand You: The Power of Reputation nurtures your Brand's Legacy - Economic Times | PR & Communications daily news | Scoop.it
Brand You: The Power of Reputation nurtures your Brand's LegacyEconomic TimesYour Reputation is your identity Reputation takes eons to build, and a second to shatter; it is deemed to be a priceless and timeless legacy that you build with sacred...
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A Simpler Way to Get Employees to Share

A Simpler Way to Get Employees to Share | PR & Communications daily news | Scoop.it
A few years back, I helped a large, very compartmentalized and extremely silo-ed global organization launch an internal competition. Its goal was to promote greater sharing of ideas, information, best practice and innovative processes.
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How Do Millennials Like to Read the News? Very Much Like Their Grandparents - The Atlantic

How Do Millennials Like to Read the News? Very Much Like Their Grandparents - The Atlantic | PR & Communications daily news | Scoop.it
The AtlanticHow Do Millennials Like to Read the News?

Via Jose Luis Anzizar
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Should brands even bother with twitter?

Should brands even bother with twitter? | PR & Communications daily news | Scoop.it
Gone are the days of Twitter users sharing pertinent information, like during the Mumbai bombings, or even being vital for that matter.
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Social Media Policy: Make Sure Your Employees are Versed With It

If businesses really want staff to understand what their social media policy means in practice, they need to not only brief them, but also to train them.
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How To Give A Tweet-Worthy Media Interview

How To Give A Tweet-Worthy Media Interview | PR & Communications daily news | Scoop.it
A Guest Post By Brad Phillips, author, The Media Training Bible: 101 Things You Absolutely, Positively Need to Know Before Your Next Interview.
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Beyond Content Marketing – Things You're Not Doing

Beyond Content Marketing – Things You're Not Doing | PR & Communications daily news | Scoop.it
Some marketers are of the opinion that Google is forcing us to be content mill. However, content marketing is not the only path towards salvation. There are still some other ways to promote your business.
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The Difference Between Content Curation and Link Spraying

"Content curation" is a term that is widely used and poorly defined. For many people, social media curation includes an element of automation, which is ironic since it seems to me automation is the opposite of curation.
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Political-campaign techniques and tactics appearing more in product marketing - Strategic Advisers, LLC

Political-campaign techniques and tactics appearing more in product marketing: Public relations and marketing ex... http://t.co/UMjRhM3H
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The Public Relations Metamorphosis: Social Media is Here to Stay | Marketri

RT @Marketri: New Blog Post! The Public Relations Metamorphosis: Social Media is Here to Stay http://t.co/ocvDUXqI
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PR: the basics | Library | Winning

PR: the basics | Library | Winning | PR & Communications daily news | Scoop.it
PR - or public relations - means getting people to talk and think about your business in a positive way. It can be a vital weapon in your business' armoury. It's a way to get good publicity without advertising.
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To Get a Commitment, Make a Commitment

To Get a Commitment, Make a Commitment | PR & Communications daily news | Scoop.it
A few years back, I was running a software company with about 150 employees. I'd been brought in from the outside, and it was my first time as a CEO.
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Reputation Changer Reveals The Worst Online Reputations Of 2012 - The Inquisitr

Reputation Changer Reveals The Worst Online Reputations Of 2012 - The Inquisitr | PR & Communications daily news | Scoop.it
The InquisitrReputation Changer Reveals The Worst Online Reputations Of 2012The InquisitrWarren Buffet has famously said that it takes years to build a strong reputation, and just a second to see the whole thing come crashing down.
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When a biz journalist must get adversarial with a PR person ...

When a biz journalist must get adversarial with a PR person ... | PR & Communications daily news | Scoop.it
Richard Dukas, who runs a public relations firm in New York, wrote earlier this week here on Talking Biz News about how business journalists can get the most out of their relationships with PR people.
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Business Should Focus on Sociality, Not Social "Media"

Business Should Focus on Sociality, Not Social "Media" | PR & Communications daily news | Scoop.it
The majority of people worldwide wouldn't care if two thirds of brands disappeared tomorrow. Just 20 percent of brands are seen to have a notable positive impact on people's lives.
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