In the recent Senate hearing when the alleged brains of the pork barrel scam, Janet Lim Napoles, testified, Senator Miriam Defensor Santiago unleashed an unsavory attack on the PR profession saying, “there are press agents, cockroaches or assholes...
On Wednesday, Instagram rolled out a Windows Phone app, meaning that it is available on the top three mobile OS platforms. | MORE » The post 3 PR Tips to Improve Returns on Instagram appeared first on PR News.
The banner ad might seem like an artifact of the early Internet era that will inevitably die out. But its functionality is the key to the future of business. Imagine a world where every need is met right away.
By Daniel Burke, CNN Belief Blog Co-editor(CNN) -- It's official: Pope Francis is the most talked-about person on the planet.More folks have been chatting about the popular new pontiff online this year than Edward Snowden, Kate Middleton or even...
Companies are often better at romancing than they are at long-term commitment. I entered a relationship with Lowe’s almost four years ago. Sure, we’d been acquaintances. I’d seen it when I went to the store next door.
Due to their visual nature, the infographic stands a far better chance of going viral than a simple blog posts. The infographic is a large image that contains a series of data points combined in a convenient and easy-to-read format.
Both public relations professionals and journalists can rally around the need to find interesting stories or angles and write well about them. (Public Relations and Journalism: Can They Play Well Together?
Guest post by Greg Narain (@gregarious), co-founder of Chute, a social media platform that helps brands and publishers obtain rights to UGC content. Customer-contributed stories are not only powerful, they’re also influential and important.
The single most important social aspect of your event is going to be the hashtag. The hashtag is a key element to your social exposure. Not only does it have to be sticky, but it also has to be constant.
A field guide (with helpful advice) to the customer that can drive an entrepreneur crazy. By Geoffrey James Whether you're an entrepreneur or a salesperson, you'll eventually run into customers who drive you crazy.
Companies trying to innovate tend to spend a lot of time generating ideas: Brainstorming sessions. Contests. Jams. This can be a huge waste of resources. In fact, most companies have no trouble generating great ideas.
At this year's PRSA International conference in Philadelphia, a few thousand PR professionals from all over the world gathered for the latest trends and (Integrating Public Relations & Content Marketing – It Doesn't Have to be Scary
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.