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The 4 Essential Truths of Brand Advocacy

The 4 Essential Truths of Brand Advocacy | PR & Communications daily news | Scoop.it
As professionals, we don’t always have time to read all of the posts about brand advocacy and pull out insights — luckily for you, I’ve made it an essential part of my week to do just that.
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PR & Communications daily news
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4 Marketing Strategies to Influence Tomorrow's Customer

4 Marketing Strategies to Influence Tomorrow's Customer | PR & Communications daily news | Scoop.it
Word of mouth still matters -- but now every review, rating or rave is archived for your future customers' digital reference too.
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How to Get Influencers to Drive Your Word-of-Mouth Marketing Campaign

How to Get Influencers to Drive Your Word-of-Mouth Marketing Campaign | PR & Communications daily news | Scoop.it
Finding the right influencers can help a brand increase sales, drive growth and inspire long-term customer loyalty.
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The Key Elements of Killer Content Marketing

The Key Elements of Killer Content Marketing | PR & Communications daily news | Scoop.it
Find out what critical factors you need to take into account before you start.
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7 things you should never do on Twitter

7 things you should never do on Twitter | PR & Communications daily news | Scoop.it
Twitter can be both surprisingly useful and mind-numbingly wasteful, and there's a thin line between the two.
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3 Cores of New Age PR: Is Tweeting Public Relations?

3 Cores of New Age PR: Is Tweeting Public Relations? | PR & Communications daily news | Scoop.it
Abandon preconceived notions about public relations (PR). Today, public relations is a cross-pla...
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The 4 Essential Research Strategies in Content Marketing

The 4 Essential Research Strategies in Content Marketing | PR & Communications daily news | Scoop.it
Here are the 4 essential research strategies that will boost your content marketing and deliver relevant and valuable target audience messaging.
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8 Inside Secrets for Working Effectively With Your Website Team

8 Inside Secrets for Working Effectively With Your Website Team | PR & Communications daily news | Scoop.it
You need them to build your site. Here's how to have a good relationship.
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Sense and Sensibility: Using Social Media the Right Way

Sense and Sensibility: Using Social Media the Right Way | PR & Communications daily news | Scoop.it
Remember, slow and steady wins the race.
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4 Visual Storytelling Tips for Social Media

4 Visual Storytelling Tips for Social Media | PR & Communications daily news | Scoop.it
The ability to meld their visual storytelling with their social media channels is shaping up to be one of the biggest challenges this year for business communicators. | MORE » The post 4 Visual Storytelling Tips for Social Media appeared first on...
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7 Public Relations Trends to Watch in 2015

7 Public Relations Trends to Watch in 2015 | PR & Communications daily news | Scoop.it
We are living through a creative and transformative period in professional communications.
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How to Tastefully Jump on Social Media Trends

How to Tastefully Jump on Social Media Trends | PR & Communications daily news | Scoop.it
Here are some best practices to keep in mind when crafting a trendy tweet.
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The Worst PR Fails of 2014

The Worst PR Fails of 2014 | PR & Communications daily news | Scoop.it
Which corporate gaffes this year will be remembered and what will be forgotten? You be the judge. Here's a trip down memory lane.
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Proximity Marketing: Why Context (Not Content) Is King

Proximity Marketing: Why Context (Not Content) Is King | PR & Communications daily news | Scoop.it
The next evolution of Big Data is driven by real-time contextual insights. Proximity marketing will influence real-time decision making.
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How to Remain Customer First in the Digital Age

How to Remain Customer First in the Digital Age | PR & Communications daily news | Scoop.it
By using new technology to create innovative product, design and communication, it can be easier than ever for brands across all industries to remain focused on the customer.
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Content Marketing Strategy – What’s the Point with Social Media?

Content Marketing Strategy – What’s the Point with Social Media? | PR & Communications daily news | Scoop.it
After my Brainzooming workshop on creating fantastic content at the Social Media Strategies Summit, one attendee took exception to it.
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4 Things PR Pros Should Never Say To Reporters

4 Things PR Pros Should  Never Say To Reporters | PR & Communications daily news | Scoop.it
Brian Williams’ decision to take a temporary leave of absence from the anchor chair at “NBC Nightly News” has done little to quell the controversy now swirling around him after admitting last week that he falsely claimed he was aboard a helicopter...
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3 Cores of New Age PR: Is Tweeting Public Relations?

3 Cores of New Age PR: Is Tweeting Public Relations? | PR & Communications daily news | Scoop.it
Abandon preconceived notions about public relations (PR). Today, public relations is a cross-pla...
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5 Reasons Why You Shouldn't Hire a PR Firm Right Now

5 Reasons Why You Shouldn't Hire a PR Firm Right Now | PR & Communications daily news | Scoop.it
Hiring a PR firm isn't a silver bullet. And if you do it for the wrong reasons, you will regret the expense later.
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39 Ways to Get More Social Media Followers

39 Ways to Get More Social Media Followers | PR & Communications daily news | Scoop.it
Social media marketing needs an audience to work. But how do you build your social media audience? Here are 39 ways to acquire followers and keep them!
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6 Predictions on the Future of Content Marketing for 2015

6 Predictions on the Future of Content Marketing for 2015 | PR & Communications daily news | Scoop.it
Everything from the importance of social-media subcultures to the growing popularity of YouTube celebrities.
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5 Visual Storytelling Tips for Social Media

5 Visual Storytelling Tips for Social Media | PR & Communications daily news | Scoop.it
The ability to meld their visual storytelling with their social media channels is shaping up to be one of the biggest challenges this year for business communicators. | MORE » The post 5 Visual Storytelling Tips for Social Media appeared first on...
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How to Use Brand Emotions to Make Your Brand Come Alive

How to Use Brand Emotions to Make Your Brand Come Alive | PR & Communications daily news | Scoop.it
Cut through the jargon of branding and gain a clear insight of how to see branding in a simple way that any business can apply today to help them scale.
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10 Public Relations Mistakes You Probably Made in 2014

10 Public Relations Mistakes You Probably Made in 2014 | PR & Communications daily news | Scoop.it
Don't worry... there's always next year
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If You Don't Respect Your Customer You Won't Be Successful

If You Don't Respect Your Customer You Won't Be Successful | PR & Communications daily news | Scoop.it
Given that sales are the lifeblood of any organization, you'd imagine that everybody would respect the people that they sell to. But you'd be very wrong.
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