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How to Fix a Social Media Marketing Budget

How to Fix a Social Media Marketing Budget | PR & Communications daily news | Scoop.it
Social media is a great way to target new customers as there are more than a billion users across 10 social media platforms on the Internet. However, there are problems that are faced by social media marketers on a daily basis.
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PR & Communications daily news
Daily updates about public relations, communications and social media
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3 Celebrated CEOs Give Their Best PR Advice

3 Celebrated CEOs Give Their Best PR Advice | PR & Communications daily news | Scoop.it
Looking to get more out of your PR in the coming year? Here is some expert advice from three CEOs who have totally been there.
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10 Instagram Strategies for Creative Marketers

10 Instagram Strategies for Creative Marketers | PR & Communications daily news | Scoop.it
Instagram is a great place to be for anyone looking to market anything.
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Why Listening to Your Customers Isn't Enough

Why Listening to Your Customers Isn't Enough | PR & Communications daily news | Scoop.it
Danielle Galmore, managing director at Workspring, discusses the importance of human connection in business.
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How to Brainstorm Great Content for Your Marketing Plan

How to Brainstorm Great Content for Your Marketing Plan | PR & Communications daily news | Scoop.it
Behind every good marketing plan is a great brainstorming session.
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5 Ways Brands Can Build Loyalty With Young Consumers

5 Ways Brands Can Build Loyalty With Young Consumers | PR & Communications daily news | Scoop.it
Millennials and Generation Z should be courted by businesses that want to grow their base.
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7 Ways to Have a Difficult Conversation Without Losing Your Client

7 Ways to Have a Difficult Conversation Without Losing Your Client | PR & Communications daily news | Scoop.it
The customers you value most are often the ones least inhibited about asking more for their money.
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8 Reasons Why Your CEO Needs Influencer Marketing

8 Reasons Why Your CEO Needs Influencer Marketing | PR & Communications daily news | Scoop.it
Influencer marketing is an effective method to boost your brand's visibility.
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How Uninformed Feedback Can Hurt Your Content Marketing

How Uninformed Feedback Can Hurt Your Content Marketing | PR & Communications daily news | Scoop.it
You need good feedback to improve your content marketing efforts, but uninformed is worse than none at all. Here’s how to get exactly what you need.
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4 Ways to Build Stronger Customer Relationships Through Transparency

4 Ways to Build Stronger Customer Relationships Through Transparency | PR & Communications daily news | Scoop.it
To build loyalty, companies must earn the trust of their customers. They can do this by being more transparent and up front - here's how.
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Corporate Communications: How Firms Build their Corporate Narrative

Corporate Communications: How Firms Build their Corporate Narrative | PR & Communications daily news | Scoop.it
Many companies are updating and refining the unified story they tell the world. This has become more important to get across to an increasingly autonomous
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Influencer relations: the latest war between marketing and public relations

Influencer relations: the latest war between marketing and public relations | PR & Communications daily news | Scoop.it
The battle lines are being drawn for the ownership of influencer relations as both marketing and public relations set out their strategies.
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How to Create Impact Through the Power of Public Relations

How to Create Impact Through the Power of Public Relations | PR & Communications daily news | Scoop.it
For small business entrepreneurs you may think that you don’t have the skills or knowledge to gain publicity and maybe you’re not in a financial position to hire a PR firm (yet!). But if you follow my 10-point plan I’m sure that you’ll soon experience the power of the press.
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How to Make Your Brand Story Your Customers’ Story

How to Make Your Brand Story Your Customers’ Story | PR & Communications daily news | Scoop.it
Mike Martin, Vice President of Operations at Brokk Inc., joins the Business of Story Podcast to discuss controlling your story, knowing your customers, and how to use stories to close that deal.
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10 Ways to Build Trust and Credibility With Your Customers

10 Ways to Build Trust and Credibility With Your Customers | PR & Communications daily news | Scoop.it
Keeping the trust of your existing customers is what will attract new customers.
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4 Ways to Start Winning Using PR

4 Ways to Start Winning Using PR | PR & Communications daily news | Scoop.it
It's hard to get attention without PR, but these four tips are guaranteed to help.
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11 Reasons You're Not Getting Traction on Social Media

11 Reasons You're Not Getting Traction on Social Media | PR & Communications daily news | Scoop.it
If you're not satisfied with the attention you're getting on social media, then it's time to do something about it.
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5 Reasons You Need a Content Marketing Strategy Right Now

You don't want to haphazardly produce content without first devising a strategy.
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5 Ways Companies Need to Market to Millennials in 2017

5 Ways Companies Need to Market to Millennials in 2017 | PR & Communications daily news | Scoop.it
Millennials are taking over, and companies can't afford to miss out on this generation of consumers.
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5 Insights on Branding in the Digital Age

5 Insights on Branding in the Digital Age | PR & Communications daily news | Scoop.it
Everything about your online presence from your social media profiles to your opinions is a small reflection of who you are as a person. Here's how to make sure it represents your brand.
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4 Strategies for Generating High-Quality Leads Through Social Media

4 Strategies for Generating High-Quality Leads Through Social Media | PR & Communications daily news | Scoop.it
For starters, take your Facebook page seriously. Treat it like the great sales page it is (or should be).
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Can We Save Corporate Communications?

Can We Save Corporate Communications? | PR & Communications daily news | Scoop.it
Creating a common reality, from which people can act together towards a
certain goal, is possibly the most arduous challenge faced by corporate
communicators today. Major social changes, technological disruptions have
profoundly impacted sense-making. What can corporate communicators learn
about this new world and evolve their professional practice, to remain
relevant and add business value?
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The Most Annoying Things Brands Do on Social Media

The Most Annoying Things Brands Do on Social Media | PR & Communications daily news | Scoop.it
Social Media - Consumers say posting too often is the most annoying thing that brands do on social media, according to recent research from Sprout Social.
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Don’t Forget PR When You’re Building Brands

Don’t Forget PR When You’re Building Brands | PR & Communications daily news | Scoop.it
There is an often-overlooked aspect of marketing that can be considered a distant relative. Public relations, also referred to as PR, is this sometimes forgotten but very important component of marke…
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How to Build Long-Term Relationships Between Influencers and Brands

How to Build Long-Term Relationships Between Influencers and Brands | PR & Communications daily news | Scoop.it
Amy Anderson, Blogger and Influencer at Mod Podge Rocks, joins the Influence Pros Podcast to discuss trackable links, long-term relationships, and the importance consulting and mailing lists.
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9 Ways to Destroy Your Social Media Brand

9 Ways to Destroy Your Social Media Brand | PR & Communications daily news | Scoop.it
You will often hear that doing a bit of brand building on social media is the simplest thing in the world and that anyone can do it. This is usually recommended by two-bit writers who have never even dabbled in trying to build or even maintain a social media brand.
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