Susan Cain’s book “Quiet” has provided wonderful insight to me, because I am an introvert. Cain’s core premise is that western culture overvalues extroverts and under-utilizes introverts. Introverts prefer less stimulation and quiet concentration.
ith 100 million startups opening up each year and 472 million entrepreneurs worldwide, competition to become the next big thing is brutal. To improve your chances of standing out, follow these PR tips.
SEO has two main elements: on-page factors, which include site content, usability, and accessibility to search engines; and off-page factors, including the inbound links that influence the degree to which search engines think a site is important.read...
By now most of you have probably heard the buzz about Responsive web design. If not, it’s basically a method of coding a website so that it automatically scales to display in the right dimensions on a full size browser, tablet, or smartphone.
Doing public relations when it's too late Forsyth County News Online Once I got past that, though, I thought, “Is it possible to hire a public relations firm to manage your image after you've departed?
A forward-looking strategy focused on consumer needs can build their value to the organisation and, as a result, help drive sustainable growth, writes Mhairi McEwan, chief executive and co-founder of Brand Learning.
A stable of in-house journalists can increase the rate and quality of content production, but integrating journalists into PR agencies and corporate communications teams can create complexities. | MORE » The post 4 Tips for Integrating Journalists...
By Laura Petrolino Two hundred and thirty eight years ago today, the legal separation of the 13 colonies with Great Britain occurred. The Second Continental Congress voted to approve the resolution of independence (woohoo America!
Who says Fortune 500 companies are the only ones who can have a spectacular marketing campaign? With social media, both big and small businesses alike can compete for their target audience’s attention.