by Duncan Beedie If you want to fill your customer’s needs, you have to listen to what they want. Donna Carpenter, owner of Burton Snowboarding, learned this firsthand when she became President of the company in December 2011.
“One of the most challenging aspects of working in PR is building relationships with reporters,” says author Tania Luna, who will be the keynote presenter on day two of PR News’ Digital PR Conference in Miami.
Tweetable MomentsInstead of creating ‘me too’ content, we need to look for what we’re saying that’s different.NickWestergaardTweet This Build from the Bottom Nick Westergaard is a digital agency owner, a marketing professor, produces the Social...
We don’t buy ads. We don’t write stories for reporters We don’t put up billboards. We don’t come up with catchy phrases to make people buy more products they probably don’t need. So what do public relations agencies do?
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