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It's not just start-ups that need to pay attention to these four big shifts.
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Love it when HBR makes key points driving CrowdFunde (our startup) including:* Social media is changing everything. * One way social media marketing changes stuff is we want to collaborate more.
* Less buying more sharing.
* Less consuming more producing. * Less working, more freelance.
* Less KNOWN more UNKNOWN (more risks). This post also fits nicely on my Social Media Is About Being SOCIAL, Stupid Haiku Deck: http://shar.es/Tscwa