CRM & Social CRM
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CRM & Social CRM
Upravljanje odnosov s strankami
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Infographic: Traditional CRM vs social CRM

Infographic: Traditional CRM vs social CRM | CRM & Social CRM | Scoop.it

V čem se razlikujeta Social CRM klasični CRM? Oursocialtimes.com je pripravil infografiko in izpostavil najbolj ključne razlike.

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How social CRM is a shift from traditional marketing - Mobile Commerce Daily - Columns

How social CRM is a shift from traditional marketing - Mobile Commerce Daily - Columns | CRM & Social CRM | Scoop.it

Če se dokazano spreminjajo nakupovalne navade, zakaj prodajate še vedno na enak način?

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Lead Lifecycle Infographic - Act-On

Lead Lifecycle Infographic - Act-On | CRM & Social CRM | Scoop.it

Ustvarjanje in upravljanje lead-ov je sistematičen posel. To ponazarja infografika v prispevku.

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How social CRM will change the way brands deal with customers — econsultancy.com — Readability

Zakaj bo Social CRM postal samo še CRM in kdaj bi se to lahko zgodilo?

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CRM with Attitude (Or, How Richard Branson will Transform the Banking World) - Forbes

CRM with Attitude (Or, How Richard Branson will Transform the Banking World) - Forbes | CRM & Social CRM | Scoop.it

Za upravljanje odnosov s kupci in izvajanje lojalnostnih programov potrebujete še kaj več kot le programsko opremo (CRM). Forbes o tem, kako se tega loteva Sir Richard Branson iz Virgina.

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Four Areas that Digital Marketers Need to Continue to Focus On | The Customer Collective

Four Areas that Digital Marketers Need to Continue to Focus On | The Customer Collective | CRM & Social CRM | Scoop.it

Delež sredstev za digitalni marketing še vedno raste. Po napovedih Gartnerja bodo CMO v prihodnjih letih večji potrošniki sredstev za IT tehnologije kot CIO. Marc Meyer je izpostavil 4 področja, kjer bo razvoj digitalnega marketinga v prihodnje še posebej intenziven.

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Social CRM Said Boosting Sales Productivity by 11.8%

Nove tehnologije in novi pristopi k prodaji bi morali povečevati prodajne rezultate. Nucleus research je podal nekaj zanimivih ugotovitev v prid Social CRM.

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The Evolution of Social CRM

The Evolution of Social CRM | CRM & Social CRM | Scoop.it

S pomočjo današnje tehnologije in socialne vključenosti uporabnikov spleta se govorice in s tem javno mnenje širi mnogo hitreje kot pred leti. Social CRM je tudi pristop, kako vzpostaviti zaupanje in online skupnost, ki prispeva k oblikovanju pozitivnega mnenja o nekem izdelku ali ponudniku.

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Nimble Ties Social Networks to SaaS-Based CRM -- Redmond Channel Partner

Nimble Ties Social Networks to SaaS-Based CRM -- Redmond Channel Partner | CRM & Social CRM | Scoop.it

Poleg Salesforce-a kot vodilnega ponudnika na področju Social CRM je tu zdaj še en predstavnik CRM industrije, ki razvija svoj produkt v smeri integracije z družabnimi omrežji in podporo novih komunikacijskih kanalov s kupci in potencialnimi kupci. Nimble 2.0. 

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how-to-sell-management-on-a-new-crm-solution.pdf?EmailCampaignName=TEC_WP_EN_20120510_adID_20161&tecreferer=TEC_WP_EN_20120510_adID_20161&tecdelim=1&userEmail=igor.pauletic@frodx.com&userID=2700953...

8 razlogov, s katerimi boste prepričali vodstvo podjetja, da in zakaj potrebujete CRM.

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8 CRM Trends You Need to Watch

8 CRM Trends You Need to Watch | CRM & Social CRM | Scoop.it

Po mnenju Jennifer Lindoff Schiff iz CIO.com bo razvoj CRM sistemov v prihodnje zaznamovalo 8 trendov. Jih poznate?

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Market Focus Report - Mobile and Social CRM | Nucleus Research

Market Focus Report - Mobile and Social CRM | Nucleus Research | CRM & Social CRM | Scoop.it

Nucleus research je objavil raziskavo, ki pojasnjuje, zakaj mora CRM postati Social CRM in kaj naj bi Social CRM pravzaprav pomenilo.

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Indirect Channel Management: What’s in Your Pipeline?

Indirect Channel Management:  What’s in Your Pipeline? | CRM & Social CRM | Scoop.it

Ste svoje prodajne partnerje vpeli v svoj CRM? Imate pregled nad njihovimi prodajnimi priložnostmi v svojem prodajnem lijaku?

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Beyond Social CRM - connecting technology blog

Beyond Social CRM - connecting technology blog | CRM & Social CRM | Scoop.it

Se še vedno ukvarjate s tem, kako zagotoviti pregled na zgodovino aktivnosti s stranko? Poglejte, kaj sledi, ko to uredite.

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Mingly for Web Demo: Relationship Management Made Easy - Mingly

Mingly for Web Demo: Relationship Management Made Easy - Mingly | CRM & Social CRM | Scoop.it

Poznate Mingly? Ste že slišali za Gist? Upravljanje odnosov bo kaj kmalu predvsem povezovanje več različnih digitalnih identitet enega človeka. Poglejte, kako vam lahko Mingly pomaga pri tem.

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Which CRM Should You Choose?

Zanimiv pristop pri izbiri CRM orodja. Na žalost vse skupaj obravnava zelo tehnološko in zanemarja pomen partnerja, ki pomaga pri implementaciji in svetovanju oz. dobro prakso za posamezne dejavnosti. Če tudi na tej infografiki ne boste našli veliko imen, ki nastopajo na našem trgu, je zaradi koncepta razmišljanja  vredno branja.

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3 Reasons Why CRM Needs Case Management

3 Reasons Why CRM Needs Case Management | CRM & Social CRM | Scoop.it

Ali je integracija CRM in dokumetnega sistema = Case Management sistem?

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Michael Fauscette: Five Technologies that are Changing CRM, Comments on CRM's Next 5 in 5

Michael Fauscette: Five Technologies that are Changing CRM, Comments on CRM's Next 5 in 5 | CRM & Social CRM | Scoop.it

5 tehnologij, ki bo v naslednjih 5 letih spreminjalo današnje razumevanje upravljanja odnosov s strankami.


Se vam zdi malo verjetno, kar piše Michael Fauscette?

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